Market Focus Poland programme revealed

A programme of author talks, panel discussions, live drawings and "translation slams" has been announced by London Book Fair as part of this year’s Market Focus Poland. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-02-22 00:00:00 UTC ]
News tagged with: #author talks #panel discussions

Other Publishing stories related to: 'Market Focus Poland programme revealed'


A vintage Benson & Hedge's ad evokes a cheekier (but no less deadly) era of cigarette marketing

Sometimes an ad gets just a little too truthful for its own good.  By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age

[ Advertising Age | 2019-09-30 09:00:00 UTC ]
More news stories like this | News stories tagged with: #merger talks #minority stake #recent months #memoir


Bloomsbury Children's reveals five new non-fiction titles for 2020

Bloomsbury Children’s will publish five new non-fiction titles in 2020, including three new books in the Fantastically Great Women series. Continue reading at The Bookseller

[ The Bookseller | 2019-09-30 04:13:51 UTC ]
More news stories like this | News stories tagged with: #bloomsbury children #non-fiction titles #bloomsbury children’s


Williams leaves Bounce to set up marketing firm

Bounce trade marketing manager Graeme Williams is leaving the company to set up his own venture. Continue reading at The Bookseller

[ The Bookseller | 2019-09-26 22:16:56 UTC ]
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Yellow Kite reveals four new titles for 2020 list

Yellow Kite has revealed four new titles it has acquired for its 2020 list with a programme that covers the "emotional, physical and spiritual needs of our readers", according to publisher Liz Gough. Continue reading at The Bookseller

[ The Bookseller | 2019-09-25 19:17:39 UTC ]
More news stories like this | News stories tagged with: #yellow kite


2019 Faber Andlyn Prize winners revealed

The winners of the Faber Andlyn Prize for undiscovered BAME writers and illustrators have been revealed, with Sarah Christou and Simji Park taking the top illustration gong while the writing award went to Nadia Attia and Ayesha Braganza. Continue reading at The Bookseller

[ The Bookseller | 2019-09-24 21:43:16 UTC ]
More news stories like this | News stories tagged with: #writing award


Joanne Harris speaks out against publishing's focus on debuts

Joanne Harris has spoken out against an “absurd” focus on debuts in the publishing world.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-23 16:30:46 UTC ]
More news stories like this | News stories tagged with: #publishing world #joanne harris


In pursuit of truth: why marketers must act now to sustain trusted news

When did the term “fake news” begin to permeate everyday conversation? In an informal poll of friends and colleagues, almost everyone said, “sometime in 2016.” And when asked, “how do you distinguish between real and fake news?” the entire group answered the same way: they check reliable news... Continue reading at Advertising Age

[ Advertising Age | 2019-09-20 17:16:34 UTC ]
More news stories like this | News stories tagged with: #american democracy #premium publisher


How economists turned all of society into a market

From policy to dating, seeing issues through this lens has ill effects, Binyamin Appelbaum writes. Continue reading at The Washington Post

[ The Washington Post | 2019-09-20 01:24:30 UTC ]
More news stories like this | News stories tagged with: #ill effects


TV and radio plans revealed to mark publication of Jess Phillips book

Monoray is to launch an extensive publicity campaign to promote Jess Phillips MP’s new book. Continue reading at The Bookseller

[ The Bookseller | 2019-09-19 21:53:36 UTC ]
More news stories like this | News stories tagged with: #mark publication


Now trending in ad tech: 4 things digital marketers should get smart about

At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-09-18 14:00:00 UTC ]
More news stories like this | News stories tagged with: #growing exponentially #digital media


Kay, Andrews and Moyes lined-up for Fane Productions autumn programme

Adam Kay, Julie Andrews, Jojo Moyes and Michael Morpugo are among the high-profile authors on the line-up for Fane Productions’ autumn programme, featuring tours and live shows across the country.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-18 13:24:17 UTC ]
More news stories like this | News stories tagged with: #adam kay #julie andrews #jojo moyes #michael morpugo #high-profile authors #live shows


Poland Approves Reduction of Ebook VAT from 23 to 5 Percent

Warsaw's cut in VAT rates on digital books takes effect November 1, a long-called-for equalization in taxation on print and ebooks, now allowed by Brussels. The post Poland Approves Reduction of Ebook VAT from 23 to 5 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-09-17 05:30:49 UTC ]
More news stories like this | News stories tagged with: #ebook vat #vat rates #digital books


In the story of a mass shooting, ‘Bloomland’ reveals the bloody tapestry of a beleaguered nation

John Englehardt’s use of the second-person perspective creates an aching immediacy. Continue reading at The Washington Post

[ The Washington Post | 2019-09-16 17:06:06 UTC ]
More news stories like this | News stories tagged with: #mass shooting


FT and McKinsey Business Book of the Year Award shortlist revealed

Six books are in the running for the £30,000 FT and McKinsey Business Book of the Year Award, with former winner Raghuram Rajan returning to the shortlist. Continue reading at The Bookseller

[ The Bookseller | 2019-09-16 07:08:32 UTC ]
More news stories like this | News stories tagged with: #book of the year


Author-Tested Middle Grade Marketing Tips

Though marketing departments do great work launching middle grade books out into the world, their job ideally includes a strong partnership with the authors whose titles they are promoting. For their part, middle grade authors quickly learn that they play a big role in inspiring readers, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #inspiring readers #marketing departments


Taking Middle Grade to Market

With an increasing number of books for the middle grade audience in the pipeline, publishers share their strategies for capturing the interest of preteens. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #increasing number #publishers share


Middle Grade Marketing Then and Now

Publishers provide some historical perspective on how promotional efforts have evolved in the digital era. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers provide #digital era


Edward Snowden’s memoir reveals some (but not all)

From his refuge in Russia, the wanted spy looks back on the controversy he caused Continue reading at The Economist

[ The Economist | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #edward snowden #memoir reveals #memoir


Secrecy measures for Testaments revealed: Printers subjected to airport-style security

Margaret Atwood’s follow-up to The Handmaid’s Tale was subject of intense media scrutiny and—as its publisher and agent reveal—repeated hacking attacks and tight security processes. Continue reading at The Bookseller

[ The Bookseller | 2019-09-13 02:10:01 UTC ]
More news stories like this | News stories tagged with: #margaret atwood


UK Kindle Storyteller Award shortlist revealed

Amazon has revealed the third annual UK Kindle Storyteller Award shortlist after receiving more entries than ever before.   Continue reading at The Bookseller

[ The Bookseller | 2019-09-12 14:05:43 UTC ]
More news stories like this | News stories tagged with: #kindle