Managing the Digital Audience

Managing a digital audience is truly a mixed bag: on one hand, it is now possible to understand more about who is consuming what content, where and how-maybe even why; on the other hand, it can be incredibly complicated, despite all the advantages, to do so. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-04-17 00:00:00 UTC ]
News tagged with: #digital audience #mixed bag

Other Publishing stories related to: 'Managing the Digital Audience'


Transforming the digital offer for public libraries

As the national library of the United Kingdom, the British Library’s mission is to make our intellectual heritage accessible to everyone, for research, inspiration and enjoyment.  This means making our own buildings and online offers engaging for everyone, as well as working in partnership... Continue reading at The Bookseller

[ The Bookseller | 2020-09-24 13:05:14 UTC ]
More news stories like this | News stories tagged with: #public libraries #national library #united kingdom #british library #library sector


Combined Regional Bookseller Conference Draws a (Digital) Crowd

In a partnership that may turn out to be a rare, notable success during the pandemic, the New Atlantic Independent Booksellers Association and the Southern Independent Booksellers Alliance saw their five-day combined conference kick off on Monday with high attendance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association #bookseller


Frankfurter Buchmesse Announces Details of Its Digital Professional Program

The planning team in Frankfurt begins to release details of its programming for publishing professionals, with several strands of participation. The post Frankfurter Buchmesse Announces Details of Its Digital Professional Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-16 11:30:01 UTC ]
More news stories like this | News stories tagged with: #publishing professionals #frankfurter buchmesse


Offil, Osman and Cleeves feature in first digital Durham Book Festival

Jenny Offil, Richard Osman and Ann Cleeves are among the authors taking part in the first digital Durham Book Festival this October.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-10 10:23:16 UTC ]
More news stories like this | News stories tagged with: #richard osman #ann cleeves #book festival


Frankfurter Buchmesse Pivots From the Exhibition Hall to Its Digital Evocation

COVID-19 travel restrictions prevent a physical exhibition at the 2020 Frankfurt Book Fair, as the trade show turns its focus to digital. The post Frankfurter Buchmesse Pivots From the Exhibition Hall to Its Digital Evocation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-08 13:19:02 UTC ]
More news stories like this | News stories tagged with: #digital evocation #exhibition hall #physical exhibition #frankfurter buchmesse


Wiley Posts Q1 Gains Led by Digital Sales Boost

Higher sales of a range of digital and online products offset continued declines in print revenue, leading to a 2% increase in sales in the first quarter of fiscal 2021 at John Wiley & Sons. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-04 04:00:00 UTC ]
More news stories like this | News stories tagged with: #higher sales #print revenue #2% increase


Cherry Named General Manager at DC Comics After Layoffs

In the wake of significant executive and editorial layoffs at DC Comics, Daniel Cherry, formerly chief marketing officer at Activision Blizzard Esports, has been named senior v-p and general manager of the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #dc comics #general manager


Beijing International Book Fair’s Digital ‘Smart BIBF’ Is Open

With a reading festival already under way for a month, the Beijing trade show opens 'phase one' of its online evocation. The post Beijing International Book Fair’s Digital ‘Smart BIBF’ Is Open appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-01 14:12:22 UTC ]
More news stories like this | News stories tagged with: #open appeared #reading festival


Edinburgh International Book Festival celebrates 'special' digital experience

Edinburgh International Book Festival director Nick Barley has said this year's event has "generated its own sense of community", despite being entirely online for the first time. Continue reading at The Bookseller

[ The Bookseller | 2020-08-31 15:56:44 UTC ]
More news stories like this | News stories tagged with: #digital experience


‘Not enough money to go around’: US digital-media publishers curb international expansion

Over the last five years, a number of U.S. digital media darlings journeyed to the U.K. and beyond, fuelled by venture-capital funding with sights set on global expansion. The post ‘Not enough money to go around’: US digital-media publishers curb international expansion appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-08-26 04:01:12 UTC ]
More news stories like this | News stories tagged with: #sights set #global expansion #digital media


Coronavirus Impact: Nigeria’s Aké Arts and Book Festival 2020 is Digital

The Aké Arts and Book Festival has a strong activist context for many of its 2020 events, set around the theme 'African Time.' The post Coronavirus Impact: Nigeria’s Aké Arts and Book Festival 2020 is Digital appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-08-24 17:43:21 UTC ]
More news stories like this | News stories tagged with: #digital appeared #coronavirus impact #ak arts #book festival


Print Units Post Double-Digit Gains in Mid-August

Unit sales of print books jumped 14.3% in the week ended Aug. 15, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan, with sales skyrocketing in three categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-21 04:00:00 UTC ]
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TV Audiences Dip for First Night of Democrats’ Virtual Convention

Nielsen ratings were down from 2016, though younger viewers watched online and MSNBC nearly doubled its usual audience. Continue reading at The New York Times

[ The New York Times | 2020-08-18 23:35:17 UTC ]
More news stories like this | News stories tagged with: #nielsen ratings #nielsen


Why alternative asset managers need a tech-enabled command center

Have you ever noticed how many scenes in science fiction and military movies take place in a command center? Whether it’s a fictional character like Captain Kirk aboard the USS Enterprise or a real-life crisis unfolding in the White House situation room, the command center plays a critical role... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-08-03 07:00:00 UTC ]
More news stories like this | News stories tagged with: #critical role #fictional character #science fiction


Penguin Random House Extends Temporary E-book, Digital Audio Terms for Libraries

Terms of sale first enacted in March to help librarians during the Covid-19 crisis will now run through the end of the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #covid-19 crisis #libraries #random house


Singapore Names 2020 Book Award Finalists, Adds Digital Categories

Recognizing digital publishing and reading in Singapore, the Book Publishers Association's awards this add ebooks, audiobooks, and digital marketing. The post Singapore Names 2020 Book Award Finalists, Adds Digital Categories appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-30 16:12:33 UTC ]
More news stories like this | News stories tagged with: #digital marketing #publishers association's #digital publishing #book award


How a Better Understanding of the Digital Media Supply Chain Can Give Brands a Leg Up

Chris Kane's job is to take a look at a brand's digital ad buys to see where there are overlaps that can be eliminated to improve the efficiency of the entire strategy. But in order to do that, brands have to understand exactly what they're buying through each exchange. Kane, founder and... Continue reading at AdWeek

[ AdWeek | 2020-07-29 21:03:28 UTC ]
More news stories like this | News stories tagged with: #digital media


The Pandemic Pushed Publishing Into the Digital Realm. So What's Next?

With the digital future arriving early, publishers are going to need to adapt, writes Steve Sieck. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital realm


Print Units Have Double-Digit Gain in Mid-July

With another strong showing by the juvenile nonfiction category, unit sales of print books rose 16.6% in the week ended July 18, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #print units #double-digit gain #strong showing


When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business

Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
More news stories like this | News stories tagged with: #reality starts #accepting reality #hardest hit #down-and-dirty offering #teachable moments #difficult time #size fits #market conditions #short term #biggest wins #signed samsung #operational excellence #care deeply #unusual time #media landscape #digital publishing