Make the logo bigger? Publishers downsize

Facebook and Twitter may be giving publishers bigger audiences, but they're having the opposite effect on publishers' branding. The post Make the logo bigger? Publishers downsize appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-07-24 00:00:00 UTC ]
News tagged with: #opposite effect

Other Publishing stories related to: 'Make the logo bigger? Publishers downsize'


Facebook Lets Publishers Put Logos Next to Headlines

Facebook, giving back publishers a piece of their identities, is letting them display their logos alongside headlines. It's a move meant to appease media partners that feel they've lost the power of their brands when posting articles to social media.On Tuesday, the social network released new... Continue reading at Advertising Age

[ Advertising Age | 2017-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand recognition #vanity fair #sports illustrated


Publisher Logos Will Help Facebook Users See Where Their Content Is Coming From

Facebook introduced an easy way for users to tell when articles in its Trending feature and search originate from publishers. Product manager Andrew Anker said in a blog post that the social network eventually intends to expand these publisher logos to "all places where people consume news on... Continue reading at AdWeek

[ AdWeek | 2017-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #facebook introduced


How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

This spring, Blossom posted a Facebook video that began with an image of women's underwear and featured seven tidy hacks for organizing your clothes. The post racked up a staggering 382 million views and nearly 12 million shares, making it the most viral video in Facebook history, according to... Continue reading at AdWeek

[ AdWeek | 2017-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #millennial moms #facebook video #viral video


Netflix Makes First Acquisition With Comic-Book Publisher

Netflix announced its first-ever acquisition, snapping up a comic-book publisher and pushing a strategy that has also been popular with major Hollywood studios for years: Superheroes.Netflix agreed to buy Millarworld, the publisher behind characters and stories like "Kingsman" and "Old Man... Continue reading at Advertising Age

[ Advertising Age | 2017-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #undisclosed amount #streaming service #walt disney #captain america #civil war


Best of the week: Amazon makes push for video publishers

This week, our top stories examined Amazon’s video platform and Facebook’s tool that will give publishers more Instant Articles performance data. The post Best of the week: Amazon makes push for video publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video publishers #video platform #give publishers


Religion Publishers Make New Connections, Raise Questions at BookExpo 2017

Although the trade show, which wrapped this past weekend, was well attended by religion publishers, many left the event questioning its value. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #raise questions #trade show #past weekend #religion publishers


Does Self-Publishing Make Sense for Scholarly Writers? Highlights From a Discussion

Can self-publishing find traction in scholarly publishing as it has parts of general publishing? A recent panel at London Book Fair took up the question. The self-publishing platform Lulu has rolled out a service called Glasstree for scholarly authors. ‘Publishing Perspectives’ contributor... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #discussion appeared #scholarly publishing #recent panel


Polish Publishers Call for Book Tax Deductions and Make Another Bid for Fixed Prices

Having seen a bid for fixed book prices stall out before, the Polish publishers' association is making its case again to legislators in hopes of improving the industry's prospects. The post Polish Publishers Call for Book Tax Deductions and Make Another Bid for Fixed Prices appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fixed prices #polish publishers


Amazon Publishing’s Newest Imprint Makes Its Debut in Germany

Tinte & Feder is Amazon Publishing's second German-language imprint, and is to focus on contemporary and historical fiction. First titles out March 7. The post Amazon Publishing’s Newest Imprint Makes Its Debut in Germany appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #germany appeared #amazon publishing #historical fiction


Book Publishers Scramble to Make Sense of Trump’s Rise to Victory

Katy Tur of NBC News at a campaign rally for Donald Trump in Manchester, N.H., on Nov. 7. Her forthcoming book on Mr. Trump’s campaign and election is called “Unbelievable.” Continue reading at The New York Times

[ The New York Times | 2016-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make sense #nbc news


‘No one’s making money on Facebook’: Video publishers share what’s on their minds

Monetizing Facebook, unsurprisingly, is a big concern for video publishers. Other concerns include competing with companies for a small pool of talent that understands social and digital; how Facebook’s algorithm has made it harder for publishers to differentiate while also chasing scale; and... Continue reading at Digiday

[ Digiday | 2016-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video publishers #making money #chasing scale


How one Kiwi author is making $200,000 a year publishing romance novels online

She's a USA Today bestselling author who sells up to 300 books a day and has droves of fans in America – but you won't find Kiwi Leeanna Morgan's name in New Zealand's literary annals. Continue reading at Stuff

[ Stuff | 2016-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kiwi author


Global publisher rankings show big groups getting bigger

Pearson retained its position as the biggest publisher in the world for the eighth consecutive year in the Global Ranking of the Publishing Industry 2016 which, despite the number one publisher’s slump, also showed ongoing growth of the top end of the list. Continue reading at The Bookseller

[ The Bookseller | 2016-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest publisher #global ranking #top end


Nearly 400 Publishers Have Applied for Medium's Plan to Help Them Make Money

In early April, Medium, the platform founded by Ev Williams, made a pitch to the publishing community: come to Medium, and we'll help you make money. There's not a publisher these days that isn't looking for new revenue streams, so it's not surprising that nearly 400 publishers have applied to... Continue reading at Advertising Age

[ Advertising Age | 2016-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beta version #figures provided #entire site #publishing ecosystem


New Netflix logo has UK publishing company seeing double

Independent company, Prolific North, is unhappy about the streaming giant’s new ‘N’ logo, unveiled this week.The Netflix logo is at the centre of a David and Goliath tussle with a digital media company in the north of England which said it bears a striking resemblance to its own company... Continue reading at The Guardian

[ The Guardian | 2016-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent company #streaming giant #striking resemblance


‘I Have To Make It Happen’: Uganda’s Newest Publishing House

Nayana Kakoma has a daughter and 'I cannot find her stuff to read that does not have ponies and long blonde hair.' So she's starting a publishing company in Uganda. The post ‘I Have To Make It Happen’: Uganda’s Newest Publishing House appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-09 00:00:00 UTC ]
More news stories like this |


From paying the bills, to £2,000 a day: making a killing from self-publishing

Her Last Tomorrow, Adam Croft’s latest DIY thriller, lifted his bedroom business into the sales stratosphere. He talks about paying off his mortgage in weeks and why he’s fine with publishers being ‘sniffy’“Could you murder your wife to save your daughter?” That’s the hook for a novel that has... Continue reading at The Guardian

[ The Guardian | 2016-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deal #long time


Facebook Reactions make up 16 percent of total publisher likes

It’s been two months since Facebook rolled out its five new emoji reactions (love, sad, wow, etc.), to let people express more than just that they “liked” something. NewsWhip looked at their use across 20 publishers over the past two weeks and found that Fox News got the most reactions... Continue reading at Digiday

[ Digiday | 2016-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook rolled #fox news #angry reaction


USA Today owner makes $815m offer for LA Times publisher

Gannett hopes to make $50m a year in savings from takeover of Tribune PublishingGannett, which owns local newspaper publisher Newsquest in the UK, has made a $12.25 (£8.44) per share offer to take over Tribune Publishing.The all-cash offer, a 63% premium on Tribune’s closing share price on... Continue reading at The Guardian

[ The Guardian | 2016-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tribune publishing #share offer


Facebook delivers new ways for publishers make money (and get readers) from Instant Articles

Facebook is trying to sweeten the deal for Instant Articles publishers. At its F8 developers conference today. the social network showed off expected new video ads, which can go right into Instant Articles. It also discussed its new branded content policies, which allow publishers to create... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video ads