Legacy publishers have to balance the needs to sell based on ad category and still represent their titles' individuality. The post Magazine publishers shift to digital-oriented sales organizations appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-10-13 00:00:00 UTC ]
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Sponsors Mailchimp, The Botanist Islay Dry Gin and Density help send the beloved “live magazine” back on the road. Continue reading at Advertising Age
[ Advertising Age | 2021-11-10 10:15:00 UTC ]
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What do a publisher that was founded in 1887 and one that was founded in 2006 have in common? Plenty, as it turns out, when it comes to their commerce strategies. BuzzFeed senior vice president of ad strategy and partnerships Ken Blom and Hearst Magazines vp of strategic partnerships and... Continue reading at AdWeek
[ AdWeek | 2021-10-27 14:09:20 UTC ]
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Months after the departure of director Joshua Wolf Shenk, UNLV's institute announced on Tuesday it will stop producing the Believer next spring. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-10-19 18:31:13 UTC ]
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#literary magazine
The Association of American Publishers released its final report on 2020 industry sales today and the figures show another flat year, with sales down 0.2% compared to 2019, slipping to $25.71 billion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
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The agreement between these international organizations calls for discussions, opening at Frankfurter Buchmesse and leading up to COP26. The post New Support for SDG13: Publishing-Related Organizations Commit to Climate Action appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-09-30 07:30:18 UTC ]
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Due to a convergence of supply-chain issues, shifting consumer preferences, auto advertising continues to shift from traditional to digital media channels, even as total spending is expected to drop. The post Media Buying Briefing: As the auto industry shifts its priorities, digital media... Continue reading at Digiday
[ Digiday | 2021-09-13 04:05:00 UTC ]
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W H Allen will publish The 1619 Project: A New American Origin Story, created by Pulitzer Prize-winning journalist Nikole Hannah-Jones and the New York Times Magazine. Continue reading at The Bookseller
[ The Bookseller | 2021-09-09 11:16:58 UTC ]
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Oxford University Press (OUP) has launched new branding to mark its move towards becoming a digital-first business. Continue reading at The Bookseller
[ The Bookseller | 2021-09-06 10:52:31 UTC ]
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With all segments posting increases, sales rose 18.1% in the first half of 2021 over the comparable period in 2020 for publishers who report results to the AAP. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-24 04:00:00 UTC ]
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#report results
Travel publishers have reported an uptick in sales in recent months as coronavirus restrictions have eased. However many warn it may be “years” until things return to normal, with some pivoting towards popular UK and activity-based guides. Continue reading at The Bookseller
[ The Bookseller | 2021-08-16 11:20:27 UTC ]
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Lawyers say the Internet Archive's sweeping demand for 10 years worth of monthly sales data is "burdensome in the extreme" and legally "irrelevant." Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-13 04:00:00 UTC ]
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In their filing August 9, IA lawyers insist the sales data is crucial to its fair use defense in a lawsuit filed last year, while the plaintiff publishers have balked at the extraordinary request. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-09 04:00:00 UTC ]
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Sponsored by Cummings Printing When it comes to improving profits at print magazines, there’s a tendency to focus on new ways of driving revenue. But while keeping a close eye on expenses can also have a significant impact on the bottom line, today’s environment often calls for a balancing... Continue reading at Folio Magazine
[ Folio Magazine | 2021-08-02 17:04:10 UTC ]
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#light customization
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#magazine publisher
From frequency changes and staff reorgs to automation and list cleanup, publishers are getting creative when it comes to ensuring long-term viability. The post How Magazine Publishers Are Cutting Print Costs to Improve Profits appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine
[ Folio Magazine | 2021-08-02 17:04:10 UTC ]
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Doug Lockhart will oversee sales and marketing at HCCP in the newly created role of senior-v-p for sales and centralized marketing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-09 04:00:00 UTC ]
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Led by huge gains in the educational categories, sales of publishers reporting results to the AAP jumped 43.7% in April over April 2020. Last April was one of the sales low points during the pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-28 04:00:00 UTC ]
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With sales in all categories posting double-digit increases, sales for the 1,358 publishers that report results to the AAP’s StatShot program rose 22.3% over the comparable period in 2020 for the first quarter of 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-27 04:00:00 UTC ]
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The new Black Sands Publishing digital comics app is the latest move by a Black-owned publishing venture that has used social media and crowdfunding platforms to sell its books and to raise more than $1 million over the last year to fund its plans for growth. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-20 04:00:00 UTC ]
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From journaling Bibles to prayer journals, publishers have seen a jump in journal sales as people look for ways to cope with pandemic pressures. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-11 04:00:00 UTC ]
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Unit sales of print books increased 12.4% in the week ended May 1, 2021, over the comparable period in 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-07 04:00:00 UTC ]
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#week ended