Magazine Company Execs Talk About Taking On Tech, Disruption

The five magazine media company executives who graced the stage at the Grand Hyatt in Midtown Tuesday night all had specific (well, somewhat specific) ideas for how to grow their companies and take advantage of industry-wise disruptions, but only one called for an across-the-board increase in swagger to help combat the rising market share held by tech giants like Facebook and Snapchat."What we have to do is all pull together and act a little bigger than we are, and have a little swagger in our step, as it relates to competing with some of these other platforms that do not deliver nearly as good an ROI for the advertisers as we do," said Meredith Corp. CEO Stephen M. Lacy.For the panel, the last event in the two-day 2016 American Magazine Media Conference, Mr. Lacy was joined on stage by Cond Nast CEO Bob Sauerberg, Time Inc. CEO Joe Ripp, Hearst Magazines President David Carey, and Rodale CEO Maria Rodale. CNN's Brian Stelter moderated. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-02-03 00:00:00 UTC ]
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Navigate360, a security-services company, buys Social Sentinel, a threat-detection company

Social Sentinel technology scans and analyzes digital content to identify potential safety and security threats, according to Richfield-based Navigate360. Continue reading at Silicon Valley Business Journal

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Facebook rolls out high-tech ad registry with a low-tech twist

Facebook is rolling out its Canadian political ad registry today with a low-tech twist — a bid to prevent people based outside of Canada from running ads in the upcoming federal election. Continue reading at CBC

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Tech We’re Using: Sliding Backward on Tech? There Are Benefits

"I find that many new technologies are actually far less efficient than the tools they attempt to replace," said Pamela Paul, editor of The New York Times Book Review. Continue reading at The New York Times

[ The New York Times | 2019-04-24 00:00:00 UTC ]
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ESPN The Magazine Wins Magazine of the Year at the Eddie & Ozzie Awards Gala

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Pop-Up Magazine Rethinks the Definition of Magazine Media

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[ Folio Magazine | 2018-01-24 00:00:00 UTC ]
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Vogue Wins Magazine of the Year at National Magazine Awards

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Ad Age's 2014 Magazine A-List: Vice Is Magazine Brand of the Year

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[ Advertising Age | 2013-10-24 00:00:00 UTC ]
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[ Folio Magazine | 2011-10-31 00:00:00 UTC ]
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