We talked to Lulu's v-p of marketing, Matt Briel, about the evolution of self-publishing and how Lulu's new open-source Print API and xPress app for Shopify are giving creators more control than ever. (Sponsored) Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2019-04-05 00:00:00 UTC ]
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Publishing Perspectives has launched a digital monthly magazine optimized for reading on tablets and screens. Our first issue on Selling & Sales highlights new strategies for boosting book sales. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-02-13 00:00:00 UTC ]
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The president of The Media Kitchen sees private marketplaces gaining traction with top publishers, and that's a good thing.The post Why Publishers Need to Embrace Automated Ad Selling appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-01-30 00:00:00 UTC ]
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The first online digital marketplace gets the nod for its invention of a system for "copyless" digital transactions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-29 00:00:00 UTC ]
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The rise of programmatic advertising has wreaked havoc across digital media, giving media buyers far more leverage while pushing down the value of publisher inventory. It has also torn apart the traditional ad network business, which is one reason Federated Media, today announced it would stop... Continue reading at Advertising Age
[ Advertising Age | 2014-01-28 00:00:00 UTC ]
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Twitter is diving even deeper into data. The social media platform is now giving publishers and brands more insights into how their tweets perform. Today, the company introduced analytics for Twitter Cards, which allow companies to track how media-filled tweets perform—such as how many users... Continue reading at AdWeek
[ AdWeek | 2014-01-24 00:00:00 UTC ]
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Publishing Perspectives's latest column for the Italy's Giornale della Libreria looks at whether social media really influences readers to buy books. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-01-23 00:00:00 UTC ]
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On Tuesday, Jan. 21 Google introduced AdSense Direct, an ad solution for publishers looking to initiate their own direct ad sales. Publishers will need to establish their own deals with advertisers, but once they do the transaction is as simple as sharing a link. Continue reading at Folio Magazine
[ Folio Magazine | 2014-01-22 00:00:00 UTC ]
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The court overseeing the Chapter 7 liquidation of Good Enterprises has approved a motion allowing Simon & Schuster to continue distributing the Good Books titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-21 00:00:00 UTC ]
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Guardian, Observer and theguardian.com publisher to invest sale proceeds, thought to be £600m to £700m, in core businessGuardian Media Group is selling its 50.1% stake in Auto Trader owner Trader Media Group to private equity firm Apax Partners in a deal thought to be worth £600m to £700m to the... Continue reading at The Guardian
[ The Guardian | 2014-01-21 00:00:00 UTC ]
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Are Americans working too hard, too fast, and too chaotically for our own good? Slate books editor Dan Kois was eager to find out when a review copy of Stephanie Brown’s Speed: Facing Our Addiction to Fast and Faster—and Overcoming Our Fear of Slowing Down landed on his desk. So he proposed a... Continue reading at Slate
[ Slate | 2014-01-07 00:00:00 UTC ]
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Christine Shubert, the trustee overseeing the Chapter 7 proceedings of Good Enterprises, has asked the bankruptcy court to give Good Books’ distributor, Simon & Schuster, the authority to continue to sell the company’s titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-06 00:00:00 UTC ]
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Mark Haber of Brazos Bookstore in Houston argues that selling Spanish language books in the US is a challenging responsibility with unexpected rewards. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-01-06 00:00:00 UTC ]
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Rob NormanNewspapers and news magazines' print editions are fading. Their readers are literally dying. Other industries have new demography and geography to conquer, but no new generation is acquiring a breakfast-table habit that has persisted for 200 years -- even in Myanmar, where 12 daily... Continue reading at Advertising Age
[ Advertising Age | 2014-01-01 00:00:00 UTC ]
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Late Thursday afternoon, the American Booksellers Foundation for Free Expression issued a statement defending the right of booksellers to sell The Anarchist Cookbook and Happy Happy Happy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-20 00:00:00 UTC ]
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Books that showed strong on English language bestseller lists in recent months populated the top spots on foreign charts in November. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-20 00:00:00 UTC ]
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In the week after Alice Munro won the Nobel Prize for literature, sales of her books jumped 6,650% in Canada, and saw significant bumps around the world. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-12-11 00:00:00 UTC ]
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Barnes & Noble chairman Len Riggio sold 2 million of his shares in the bookstore chain on Tuesday for $13.81 a share. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-11 00:00:00 UTC ]
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Jennifer Brenninger of the Doylestown Bookshop in Doylestown, Pa., talks about several books she's enjoying handselling during the holiday season. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-10 00:00:00 UTC ]
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News UK red-top outsold by rival by more than 20,000 copies in November, but remains the UK's top-selling title across six daysThe Daily Mail overhauled the Sun in November to become the UK's biggest-selling Saturday paper for the first time.However, the News UK red-top remains by some distance... Continue reading at The Guardian
[ The Guardian | 2013-12-06 00:00:00 UTC ]
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If you're ready to tear yourself away from a screen for awhile, Kevin Kelly's Cool Tools is your must-read book and DIY muse. It's also the perfect gift for the geek in your life.With the advent of the Internet, the Whole Earth Catalog's curation of all the weird and wonderful things necessary... Continue reading at Fast Company
[ Fast Company | 2013-12-04 00:00:00 UTC ]
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