If there’s one universal truth in publishing, it’s that you can never get complacent. You see that even with the launch of the new subscription service Apple News+, for which publishers are lining up in one way or another as they question the reliability of Google and Facebook to send them profitable traffic, leading to the creation of more paywalls or other means of reader-supported revenue. All the while, investments in social media, video and regular old print fluctuate seemingly every quarter in a quest to ensure profitability for the work staffers produce. But out of this inability to get comfortable come some creative solutions to old-school issues. Folio: spoke with leaders at three publishing houses to detail how they overcame obstacles when starting new businesses or overseeing new teams. [caption id="attachment_154289" align="alignright" width="150"] Adam Fitzgerald[/caption] An Indie Motorcycle Mag Tests a New Business Model 4 Adam Fitzgerald, Editor-in-Chief, Iron & Air Magazine When Adam Fitzgerald started an Instagram account with some friends to post images of vintage motorcycles, he never thought it would turn into what it is today. The success of the account eventually led Fitzgerald to quit his job as a graphic designer in 2012 to co-found Iron & Air magazine. In the years that followed, any success the magazine saw was by “just being really, really scrappy,” said Fitzgerald. But he and his co-founders realized that in order to take the magazine... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-01 00:00:00 UTC ]
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The BISG annual meeting, held April 26 at the Harvard Club in New York City, opened with a panel focused on the challenge of meeting demands for paper and printing after a year of dramatic declines in paper capacity in 2018. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-29 04:00:00 UTC ]
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Ad Age just produced its 75th annual Agency Report, so we dug through the archives to see how the agency business has (and has not) changed. The result is an agency timeline capturing highlights from 1945, when we published the first Agency Report, to 2019. The timeline shows the rocket growth... Continue reading at Advertising Age
[ Advertising Age | 2019-04-29 00:00:00 UTC ]
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Facebook said it expects a fine of up to $5 billion from the Federal Trade Commission, which is investigating whether the social network violated its users' privacy. The company set aside $3 billion in its quarterly earnings reportWednesday as a contingency against the possible penalty but... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-25 02:15:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Facebook II: Wired is out with a sequel of sorts to its widely-read March 2018... Continue reading at Advertising Age
[ Advertising Age | 2019-04-25 00:00:00 UTC ]
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The Reading Agency is challenging people to ditch their phones and rebuild their reading habits to mark World Book Night. Continue reading at The Bookseller
[ The Bookseller | 2019-04-23 00:00:00 UTC ]
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When Questex, the Newton, Mass.-based publisher and event producer, was acquired by MidOcean partners in September of last year, several of its newly appointed leaders immediately saw potential in the company’s brands, products and markets, but also recognized the siloization that was occurring.... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-23 00:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Notre Drame: Monday’s devastating fire at Notre-Dame de Paris—or just Notre Dame... Continue reading at Advertising Age
[ Advertising Age | 2019-04-17 00:00:00 UTC ]
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Fame! If you couldn't get tickets to our Ad Age A-List & Creativity Awards gala on Monday April 15, there's always the American Marketing Association’s Hall of Fame induction at R/GA the following evening. A trio of the ad world’s power brokers are getting their due there: Keith Weed, chief... Continue reading at Advertising Age
[ Advertising Age | 2019-04-12 00:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. All Peckered out: Supermarket tabloid the National Enquirer, as you’ve probably... Continue reading at Advertising Age
[ Advertising Age | 2019-04-12 00:00:00 UTC ]
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Dame Helena Morrissey challenged trade leaders over key aspects of their diversity strategies, as the Publishers Association's new president Peter Phillips laid out his aims for the year. Continue reading at The Bookseller
[ The Bookseller | 2019-04-12 00:00:00 UTC ]
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The ALA usually lists 10 books, but included 11 this year because there was just so much to clutch pearls over. What do Captain Underpants and John Oliver have in common? They are both on the American Library Association’s list of most “challenged” books for the past year, which is a nice way of... Continue reading at Fast Company
[ Fast Company | 2019-04-08 00:00:00 UTC ]
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If it hadn't come two days later, we would have definitely suspected an April Fool's joke when the news hit that Accenture Interactive swallowed up Droga5. In a business where people (thankfully) do a lot of tongue wagging, this tripped off an avalanche of calls and emails proffering pundits to... Continue reading at Advertising Age
[ Advertising Age | 2019-04-06 00:00:00 UTC ]
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If you're wondering about that leading "Afraid Of?" headlineright off the bat New York Mag seems to be suggesting something unflattering about the Post, right?well, here's a sample summary of Carmon's piece via Twitter:(Adam Penenberg is director of New York University's American Journalism... Continue reading at Advertising Age
[ Advertising Age | 2019-04-02 00:00:00 UTC ]
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Covered: Influential music site Pitchfork, which was acquired by publishing conglomerate Cond Nast in 2015, flexed its cultural muscle last night by hosting a party to celebrate its first digital cover, featuring singer-songwriter-model-actress Sky Ferreira. The animated coverone is planned each... Continue reading at Advertising Age
[ Advertising Age | 2019-03-29 00:00:00 UTC ]
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Mark Ollard is working as interim finance director at Michael O'Mara Books after resigning from his role as finance director at Simon & Schuster UK last year. Continue reading at The Bookseller
[ The Bookseller | 2019-03-27 00:00:00 UTC ]
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Google News Initiative, the search-engine giant's program to work with publishers in the media industry, teamed up with newspaper publisher McClatchy on an initiative to bring local news coverage to three small and midsized communities in the U.S. that are currently lacking local sources of news... Continue reading at AdWeek
[ AdWeek | 2019-03-27 00:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition.The news from Cupertino: "Apple's string of new subscription services pushes... Continue reading at Advertising Age
[ Advertising Age | 2019-03-26 00:00:00 UTC ]
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The first issue of 2019 focuses on the shifting role of intermediaries. The post Digiday magazine’s latest issue looks at the shifting role of intermediaries in digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-25 00:00:00 UTC ]
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Lisa Edwards, executive publisher at Bonnier Books UK imprint Templar Publishing, is to leave her role to explore new opportunities. Continue reading at The Bookseller
[ The Bookseller | 2019-03-15 00:00:00 UTC ]
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Thames & Hudson (T&H) has promoted publishing director Sophy Thompson to be its new c.e.o. and publisher. Continue reading at The Bookseller
[ The Bookseller | 2019-03-13 00:00:00 UTC ]
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