Kobo's Strategy Also Includes Hardware With Introduction of New Touch E-Reader

The bare bones e-reader that Kobo released in May 2010 was intended to help sell more of its ebooks. But now the company is also seeing the merits of pursuing a hardware strategy, which includes today's unveiling of an all-new touch-enabled device. Continue reading at 'AllThingsD'

[ AllThingsD | 2011-05-23 00:00:00 UTC ]

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Seven creative strategies for every stage of the consumer journey

Direct-to-consumer marketing is picking up steam, as readily accessible data makes it easier than ever for brands to reach their customers. But are companies using this data effectively?  Sean Surdovel, media product specialist for Taboola—a technology company that drives brands’ marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-31 16:45:00 UTC ]
More news stories like this | News stories tagged with: #massive scale #nielsen


Walker signs Sir Chris Hoy to inspire young readers

Sir Chris Hoy is publishing a new non-fiction book for children with Walker Books called Be Amazing! to show young readers nothing is impossible. Continue reading at The Bookseller

[ The Bookseller | 2019-10-30 05:49:35 UTC ]
More news stories like this | News stories tagged with: #non-fiction book


But This Really Happened: What to Include and Leave Out of a Memoir

Author Timothy J. Hillegonds shares three ideas on how to determine what to include and what to leave out of a memoir so that it supports the main themes of the book. The post But This Really Happened: What to Include and Leave Out of a Memoir by Timothy Hillegonds appeared first on Writer's... Continue reading at Writer's Digest

[ Writer's Digest | 2019-10-28 15:03:11 UTC ]
More news stories like this | News stories tagged with: #main themes #memoir


Digiday Research: Reader revenue is the top publisher priority for 2020

Growing direct reader revenue remains the biggest priority for publishers heading into 2020. The post Digiday Research: Reader revenue is the top publisher priority for 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-22 04:01:38 UTC ]
More news stories like this | News stories tagged with: #digiday research #reader revenue #top publisher


Your Spot on the Wall: An Introduction to “Graffiti”

LARB presents this exclusive excerpt from Graffiti, the inaugural anthology from artist collective POC United, published this week by Aunt Lute Books. ¤ WHERE ARE YOUR WORDS welcome? Where do you have permission to scribble, scrawl, romanticize, speculate, brag, retaliate, and narrate your own... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2019-10-16 17:00:52 UTC ]
More news stories like this | News stories tagged with: #larb presents #exclusive excerpt #anthology


New Short Fiction, Including a National Book Foundation Honoree

Ashley Wurzbacher’s debut, “Happy Like This,” is among this fall’s standout story collections. Continue reading at The New York Times

[ The New York Times | 2019-10-15 09:00:08 UTC ]
More news stories like this | News stories tagged with: #short fiction #ashley wurzbacher #national book foundation


Anthony Bourdain’s estate auction includes a lot of his early writings.

An auction of various things from the estate of Anthony Bourdain, the late writer, chef, and TV host, is happening now through October 30, and it includes a number of Bourdain’s early writings. The current bid for the original manuscript of A Chef’s Christmas, his 2002 holiday audiobook, is... Continue reading at Literrary Hub

[ Literrary Hub | 2019-10-10 18:10:41 UTC ]
More news stories like this | News stories tagged with: #anthony bourdain #late writer #tv host #short stories


FutureBook Live to explore the future of textbooks, OA strategies, and learning

Pearson’s chief strategy officer Jonathan Chocqueel-Mangan will give insights into the publisher’s new digital-first textbook policy at FutureBook Live 2019, The Bookseller’s publishing conference. Continue reading at The Bookseller

[ The Bookseller | 2019-10-08 10:26:44 UTC ]
More news stories like this | News stories tagged with: #futurebook live #publishing conference


Kindle Kids Edition -- Amazon launches ebook reader for younger bookworms

Amazon has launched a child-friendly version of its Kindle ereader -- the Kindle Kids Edition. At $110, this special edition device is slightly more expensive than the cheapest Kindle, but it has one massive advantage that will appeal to parents, kids and others: it is free from ads. But there... Continue reading at Betanews

[ Betanews | 2019-10-07 15:55:49 UTC ]
More news stories like this | News stories tagged with: #amazon announces #cheapest kindle #young readers #including access #encourage reading #kindle #ebook reader


Tariffs on E.U. Goods to Include Books

New tariffs imposed by the Trump administration on goods imported from the European Union will include books produced in Germany and the U.K. These titles will be subjected to a 25% tariff beginning October 18. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #goods imported #include books #trump administration #european union


Rankin, Braithwaite and Killing Eve win Amazon Publishing Readers’ Awards

Crime heavyweight Ian Rankin, Booker longlisted Braithwaite and "Killing Eve" were among the winners of the 9 Amazon Publishing Readers’ Awards on Saturday night. Continue reading at The Bookseller

[ The Bookseller | 2019-09-30 00:14:17 UTC ]
More news stories like this | News stories tagged with: #amazon publishing


By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | News stories tagged with: #measure theirself-worth #senior director #tech incubator #lack thereof #algorithm relies #trial system #changetheireditorial decisions #video-sharing app #ranking formula #emphasizing messages #viral videos #rival snapchat #ways rose #featuring images #recently begun


Facebook hiding likes and video views could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | News stories tagged with: #measure theirself-worth #senior director #tech incubator #lack thereof #algorithm relies #trial system #changetheireditorial decisions #video-sharing app #ranking formula #emphasizing messages #viral videos #rival snapchat #ways rose #featuring images #recently begun


For One Day, Hulu Is Picking Up the Tab for Adweek Readers

As a lowly editorial assistant, Aidy Bryant is hustling to break into the publishing world on the Hulu series Shrill. So it's fitting that the streaming service is making journalism more accessible for everyone. For today only, Hulu is offering everyone free access to all of Adweek's content.... Continue reading at AdWeek

[ AdWeek | 2019-09-23 04:01:50 UTC ]
More news stories like this | News stories tagged with: #streaming service #free access #publishing world


‘What’s taking so long?’: children’s books still neglect BAME readers, finds study

Although picture has improved since 2017, research shows that last year only 4% of books for the youngest readers featured a minority ethnic heroIn most children’s books, according to one London primary school pupil, “people are peach”. Another feels there are “no black people” in the stories... Continue reading at The Guardian

[ The Guardian | 2019-09-19 11:15:59 UTC ]
More news stories like this | News stories tagged with: #children aged #black people #main characters #finds study #research shows


The stars of Hollywood’s Golden Age were avid readers. There are pictures to prove it.

In “The Hollywood Book Club,” Steven Rea brings together photos of Marlon Brando, Marilyn Monroe and many more. Continue reading at The Washington Post

[ The Washington Post | 2019-09-12 13:58:29 UTC ]
More news stories like this | News stories tagged with: #golden age #avid readers #marilyn monroe


2019 Booker Shortlist Includes Atwood, Rushdie

Two former winners, Margaret Atwood and Salman Rushdie, both made the cut—a week before Atwood's book, 'The Testaments,' has even been published. Lucy Ellmann, Bernardine Evaristo, Chigozie Obioma, and Elif Shafak are also still in the race. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #margaret atwood #salman rushdie #lucy ellmann #bernardine evaristo #chigozie obioma #elif shafak


Review: Two pros aim to make reading fun for kids in 'How to Raise a Reader'

Want your child to love reading? Two New York Times children's book editors give tips on making reading a pleasurable experience Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-08-30 18:10:32 UTC ]
More news stories like this | News stories tagged with: #love reading #making reading #children's book


PWedu’s Christian Publishing Summit: How to Reach New Readers

PW’s online immersion course is gathering pioneering industry leaders including editors, authors, and social media strategists for a multi-week guest speaker program from Oct. 30 to Nov. 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #online immersion


David Lynch’s 5 favorite books include these surprising beach reads!

lol. jk. My dude has never been to the beach. Dave’s actual Top 5 list (according to Far Out magazine) is, of course, a throughly Lynchian quintet of unheimlich surrealism, existentialist historical fiction, disturbing found photography, hundred-year-old art criticism, and auteur biography. Each... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-22 16:15:22 UTC ]
More news stories like this | News stories tagged with: #david lynch #art criticism #books include