Kids First: Peter Warwick on Scholastic’s Strategy for the Modern Era

Scholastic CEO Peter Warwick talks about his IP strategy, prioritizing kids' well-being, and this season's forthcoming titles. The post Kids First: Peter Warwick on Scholastic’s Strategy for the Modern Era appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2024-10-16 13:46:32 UTC ]
News tagged with: #ip strategy #prioritizing kids #post kids #peter warwick #modern era #forthcoming titles #scholastic

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Spoof kids' book to Canongate

Written By: Graeme Neill Publication Date: Fri, 13/05/2011 - 10:47 Canongate has bought a foul-mouthed gift book for exhausted parents, which has been the subject of intense hype in the United States. M.d. Jamie Byng and senior editor Francis Bickmore bought UK and Commonwealth rights,... Continue reading at The Bookseller

[ The Bookseller | 2011-05-13 00:00:00 UTC ]
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Waterstone's plans ebook push for post-HMV era

Written By: Benedicte Page Publication Date: Tue, 10/05/2011 - 15:49 Waterstone's could soon bring e-reading front of store in its physical bookshops in a manner similar to Barnes & Noble with its Nook in the US, according to e-commerce manager Alex Ingrams. Speaking to delegates at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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Kids sales fall for third year in a row

Written By: Caroline Horn Publication Date: Mon, 09/05/2011 - 09:28 Publishers’ sales of children’s books fell by almost 7% during 2010, from 190m in 2009 to 177m in 2010, marking a third successive fall for the children’s market since 2007 when publishers’ sales stood at 212m units. The... Continue reading at The Bookseller

[ The Bookseller | 2011-05-09 00:00:00 UTC ]
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Puffin reveals more on sixth Wimpy Kid

Written By: Caroline Horn Publication Date: Tue, 03/05/2011 - 15:19 Puffin has revealed that a new Wimpy Kid book, the sixth in Jeff Kinney's series, will be published globally in the autumn. Exact publication date and the title of the book are not yet available and content will be embargoed... Continue reading at The Bookseller

[ The Bookseller | 2011-05-03 00:00:00 UTC ]
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Content Marketing Institute Launches Strategy Consulting Services

The Content Marketing Institute (CMI) launched a strategy consulting practice today. The goal of the practice is to assist companies of all walks in creation of original content strategies that will be beneficial to their overall business. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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Biteback acquires Peter Hain memoir

Written By: Graeme Neill Publication Date: Mon, 04/04/2011 - 15:00 Biteback has bought the memoir of former Northern Ireland secretary of state and anti-apartheid campaigner Peter Hain. Managing director Iain Dale bought UK and Commonwealth rights (excluding Guam and South Africa) from... Continue reading at The Bookseller

[ The Bookseller | 2011-04-04 00:00:00 UTC ]
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Implementing a Mobile Strategy as an Independent Publisher

A b-to-b publisher shares lessons from its first app launch including mobilizing Web sites and implementing QR codes. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
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Forbes wins £50k Warwick Prize for Writing

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[ The Bookseller | 2011-03-23 00:00:00 UTC ]
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Sainsbury's launches own-brand kids' books

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[ The Bookseller | 2011-03-07 00:00:00 UTC ]
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Morpurgo and Wilson support new Guardian kids site

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[ The Bookseller | 2011-03-02 00:00:00 UTC ]
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Atkinson takes top, kids books climb and the Beeb boosts sales

Written By: Philip Stone Publication Date: Tue, 01/03/2011 - 16:09 Kate Atkinson has knocked Jamie Oliver off the top of the charts, thanks largely to a spot in W H Smith's "£2.99 if you buy the Times" link-save promotion, with Started Early, Took My Dog (Black Swan) the new Official UK Top 50... Continue reading at The Bookseller

[ The Bookseller | 2011-03-01 00:00:00 UTC ]
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Dulwich Books invests in 'modern' redesign

Written By: Lisa Campbell Publication Date: Tue, 01/03/2011 - 15:06 Dulwich Books has invested nearly £10,000 on a revamp to increase book space and create a new area for events. The owner Sheila O’Reilly said the redesign made her books more accessible for customers to buy and browse and she... Continue reading at The Bookseller

[ The Bookseller | 2011-03-01 00:00:00 UTC ]
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Kids dominant in most-borrowed list

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[ The Bookseller | 2011-02-18 00:00:00 UTC ]
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RHCB sign development deals for kids titles

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[ The Bookseller | 2011-02-14 00:00:00 UTC ]
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Kids Running the Store

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[ Publishers Weekly | 2011-02-07 00:00:00 UTC ]
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Richard and Judy launches kids books club

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[ The Bookseller | 2011-01-27 00:00:00 UTC ]
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No Dead Ends: Creating the Modern Web Site

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[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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