Sainsbury's launches own-brand kids' books

Written By: Charlotte Williams Publication Date: Mon, 07/03/2011 - 09:00 Sainsbury's has launched a range of own brand pre-school children's books, publishing eight titles in collaboration with Dorling Kindersley. The titles went on sale on Saturday [5th March] in more than 200 of the supermarket chain's stores. The range is priced between £3 and £9.99 and aimed at children aged up to five years old, with titles including My Terrific Tractor Book, My First Box of Books, and lift-the-flap books Numbers and Shapes. read more Continue reading at 'The Bookseller'

[ The Bookseller | 2011-03-07 00:00:00 UTC ]

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