Kensal Rise campaigners barricade doors

Library campaigners in Kensal Rise have barricaded the doors to prevent council staff from... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-05-16 00:00:00 UTC ]
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'Nine-month' campaign for L,B Beatles book

A range of exclusive Beatles content is being used in a "nine-month pre-publication... Continue reading at The Bookseller

[ The Bookseller | 2013-05-09 00:00:00 UTC ]
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Summer campaigns seek to innovate

Publishers are seeking out innovative ways to target shoppers as they promote their big titles... Continue reading at The Bookseller

[ The Bookseller | 2013-05-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big titles #innovative ways


Profits rise at S&S in first quarter

Profits at Simon & Schuster have risen in the in the first quarter of 2013, despite a fall in... Continue reading at The Bookseller

[ The Bookseller | 2013-05-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #simon schuster #profits rise


Turkish Publishing on the Rise: It’s “More Than Orhan Pamuk”

Turkey's professionalized publishing industry is on full display at the London Book Fair with the hope that foreigners will take a greater interest in translations and trade. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #greater interest #orhan pamuk


Indie publisher staff see pay and benefits rise

Staff at independent publishers have seen increases in pay and benefits over the last three years... Continue reading at The Bookseller

[ The Bookseller | 2013-04-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #independent publishers


M&C Saatchi designs bookshop campaign

A trade-wide promotion that celebrates books and bookshops is to launch in September, backed by... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #celebrates books


Authors campaign to save Venice's bookshops

British novelist Michelle Lovric and Strega Prize-winner Tiziano Scarpa are among a large group... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #large group #save venice #authors campaign


AOP Census Predicts 15% Rise in Digital Revenue this Year

Digital revenue growth among online publishers in the UK is expected to grow by 15 per cent in 2013 according to the fifth annual organisation census by the Association of Online Publishers, while technology and data will play an increased role in re ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #increased role #online publishers #digital revenue


Blue Door signs adult novel from Shearer

HarperCollins imprint Blue Door has signed an adult novel by children’s author Alex Shearer... Continue reading at The Bookseller

[ The Bookseller | 2013-04-09 00:00:00 UTC ]
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MJ launches marketing campaign for Marian Keyes

Penguin division Michael Joseph has launched a major marketing campaign to support the paperback... Continue reading at The Bookseller

[ The Bookseller | 2013-04-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marian keyes


L,B celebrates McCall Smith with digital campaign

Little, Brown is celebrating the 15th anniversary of Alexander McCall Smith’s The No 1... Continue reading at The Bookseller

[ The Bookseller | 2013-03-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #15th anniversary #digital campaign


Bowker charts rise in e-retailer market share

The rise in ebook reading in the US and UK over the past three years has driven market share... Continue reading at The Bookseller

[ The Bookseller | 2013-03-18 00:00:00 UTC ]
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Literary Asia on the Rise and Translators Are Key, Says Agent

As Asian authors come to prominence, the West should publish them, something that will be impossible without nurturing translators, says a Hong Kong literary agent Kelly Falconer. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #asian authors


How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital campaign #stepping stone #bookshop windows


Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #brand campaigns


Daunt condemns business rates rise

  Waterstones m.d. James Daunt (above) has called on the government to address the issue... Continue reading at The Bookseller

[ The Bookseller | 2013-02-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #james daunt


Libraries 'fundamental' says Hurd, as TRA celebrates Reading Challenge rise

More young people than ever are getting involved in reading schemes at their local libraries,... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #local libraries


Bloomsbury reports end-2012 profit rise

Bloomsbury has reported a year-on-year profit boost in the final quarter of 2012, at the same... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #final quarter


Bloomsbury Targeting Digital Readers In New Global Campaign

Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
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'Boycott Amazon' campaign launched

The Ethical Consumer magazine and campaign group has launched a campaign to persuade customers to... Continue reading at The Bookseller

[ The Bookseller | 2012-12-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #boycott amazon #campaign group