‘It’s our lifeblood:’ How publishers meet the video challenge in 5 charts

The biggest question for publishers prioritizing video isn’t Snapchat or Facebook Live, it’s simple economics. How many bodies can an organization throw at production and still keep the lights on? Digital publishers are struggling to square demand for video with the bottom line. Five charts that show the opportunity and the challenge. Sponsored content by Wibbitz. The post ‘It’s our lifeblood:’ How publishers meet the video challenge in 5 charts appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-01-31 00:00:00 UTC ]
News tagged with: #publishers meet #biggest question #facebook live #digital publishers #bottom line #sponsored content

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How Digital Publishers Can Impress Media Buyers

Digital publishers are in trouble. There is incredible competition for direct buys from agencies. This is the cash cow, and if publishers had their preference, this is where 90% of their sales would go. Ad sales is a people- and creative-driven busin ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-03 00:00:00 UTC ]
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Leaders in Mobile News Publishing Share 8 Keys to Success

If the last decade in news was defined by the migration of audience to the web, the next will be defined by the shift to smartphones and tablets. About 56 percent of Americans now own smartphones, according to the Pew Internet and American Life P ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-03 00:00:00 UTC ]
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Penguin Random House dominates bestseller charts

In the week when Penguin Random House came into being, the combined group has dominated the top... Continue reading at The Bookseller

[ The Bookseller | 2013-07-03 00:00:00 UTC ]
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Into the heart of CERN: an underground tour of the Large Hadron Collider (video)

"Why, sometimes I've believed as many as six impossible things before breakfast." ― Lewis Carroll, Alice in Wonderland I've been to see ALICE -- though there was no looking glass to jump through, just a retina scanner and one very long elevator ride down into the earth. I've toured a CMS... Continue reading at Engadget

[ Engadget | 2013-07-03 00:00:00 UTC ]
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July’s Top Reviews of Self-Published Books from BlueInk Review

This month's starred reviews from BlueInk Review of self-published books includes several "stay-up-all-night-until-your-eyes-bleed" thrillers, as well as a memoir from the ringmaster of The Big Apple Circus. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-03 00:00:00 UTC ]
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Genre Fiction and Digital Publishing: A Marriage Made in Heaven

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[ Publishing Perspectives | 2013-07-03 00:00:00 UTC ]
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Star Tribune Publishes Serialized Novel in Paper, Turns it Into an e-Book

Lynn Liedman wakes up every morning looking for the Minneapolis Star Tribune. She’s been a loyal subscriber for years, but it wasn’t until this summer that she really got hooked. She’s not reading for news. Inst ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-03 00:00:00 UTC ]
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These Digital Publishers Aren't Freaking Out Over Mozilla's Move

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[ AdWeek | 2013-06-28 00:00:00 UTC ]
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VIDEO: News Corp splitting into two

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[ BBC World | 2013-06-28 00:00:00 UTC ]
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News Corp. Spinoff Forces Publishing Arm to Prove Growth

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[ Editor & Publisher | 2013-06-28 00:00:00 UTC ]
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Why Big Publishers Think Genre Fiction Like Sci-Fi Is the Future of E-Books

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[ Wired | 2013-06-26 00:00:00 UTC ]
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[ The Bookseller | 2013-06-25 00:00:00 UTC ]
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Does Lack of English-language Publishers Leave Seoul’s Book Fair 2nd Class?

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[ Publishing Perspectives | 2013-06-25 00:00:00 UTC ]
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[ PC World | 2013-06-25 00:00:00 UTC ]
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[ Editor & Publisher | 2013-06-24 00:00:00 UTC ]
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[ Editor & Publisher | 2013-06-24 00:00:00 UTC ]
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[ AllThingsD | 2013-06-24 00:00:00 UTC ]
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[ Engadget | 2013-06-22 00:00:00 UTC ]
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More publisher offers for IBW

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[ The Bookseller | 2013-06-21 00:00:00 UTC ]
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[ AdWeek | 2013-06-21 00:00:00 UTC ]
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