Irish market returns to fortune

A print recovery in the past two years has somewhat slowed in 2017, with the Irish market sporting a bestseller-shaped hole. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-30 00:00:00 UTC ]

Other Publishing stories related to: 'Irish market returns to fortune'


Why Business Books Are Blue (And Other Tricky Marketing Techniques)

Yes, you judge books by their covers. Here's what draws you in.I review a lot of business books. Consequently, publishers often send me copies of new releases. As I was cleaning out my office the other day, and staring at about 50 book covers, I had a thought: Why are so many of these books blue... Continue reading at Fast Company

[ Fast Company | 2014-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business books #judge books


Cashmore: 'Let marketers take risks'

Departing Blackwells digital director Michael Cashmore went out on a high at FutureBook's panel session on the future of content retailing, urging the industry to emulate the runaway marketing success of the John Lewis Christmas advertisement. Cashmore asked how other industries could be more... Continue reading at The Bookseller

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #panel session #telling stories


Hachette book preorders return to Amazon as companies come to terms

Amazon and Hachette have resolved a contentious contract battle that caught readers and authors in the crossfire for months. Neither company is talking specifics, but the New York Times reports that Hachette will get the ability to set its own ebook prices. At the same time, Amazon will offer... Continue reading at PC World

[ PC World | 2014-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook prices #sell books #lower prices


Stanfords 'on target' to return to profit

Stanfords bookshops have reduced their losses over the last year, with the company said to be “on target” to return to profit this financial year. The two travel bookshops, based in London’s Covent Garden and Bristol, achieved sales of £5.7m in the year to 31st March 2014, an increase of 0.15%... Continue reading at The Bookseller

[ The Bookseller | 2014-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #financial year #covent garden


Expanding the International Rights Market for Children’s Books

A new breed of independent foreign rights professionals specialized in children’s book rights sales has emerged, and they are finding new homes abroad for kids' literature. The post Expanding the International Rights Market for Children’s Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post expanding #books appeared


Hachette UK Sees Flux in Global Rights Markets

Jason Bartholomew reports on international rights markets for Hachette books. Germany is a stalwart, southern Europe suffers and emerging markets are rising. The post Hachette UK Sees Flux in Global Rights Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette books #emerging markets


Derek Jeter Steps Off the Baseball Diamond and Into Content Marketing

What's the logical second act for a baseball player who has won a Roberto Clemente Award, two Hank Aaron Awards, five Silver Slugger awards, and five Golden Glove Awards? Content marketing, of course.At least, that's what Derek Jeter seems to think, having launched The Players' Tribune just four... Continue reading at Advertising Age

[ Advertising Age | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional media #rapid growth #digital publishing


Doyle, Toibin, Norton, Keane up for Irish Book Awards

Roddy Doyle, Colm Tóibín, Roy Keane, Graham Norton and Cecilia Ahern are among the authors shortlisted for the Bord Gáis Energy Irish Book Awards 2014.   Tóibín’s Nora Webster (Viking) is shortlisted for Eason Novel of the Year, alongside The Thrill of it All by Joseph O’Connor (Harvill... Continue reading at The Bookseller

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #roddy doyle #colm tibn #roy keane #graham norton #bone clocks #john boyne


Gateshead return for Waterstones

Waterstones looks set to give its Christmas trade an added boost with the opening of two new branches between now and December 25th. Continue reading at The Bookseller

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christmas trade


Mass Market Paperback: Not Dead Yet

When sales of ebooks doubled in 2011 over 2010, it seemed as if the mass market paperback format might quickly sink into oblivion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks doubled


New role for Willis in Transworld return

Ben Willis is to leave Headline to join Transworld, where he started his publishing career, in the newly created role of head of Transworld digital publicity. Continue reading at The Bookseller

[ The Bookseller | 2014-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #join transworld #publishing career


Halloween 'bigger than ever' for children's market

Sales of Halloween-themed children’s books increased by more than 65% in the fortnight ending 11th October, as booksellers across the UK gear up for one of their busiest Halloweens yet. A search of terms such as “vampires”, “witches” and “ghosts” in the Nielsen BookScan TCM 5,000 revealed that... Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #volume sales #28th september #previous fortnight #time period


Reversal of Fortunes: What a Recent Appeals Court Ruling Holds for Academic Fair Use

On October 17, the 11th U.S. Circuit Court of Appeals reversed and remanded a key fair-use ruling in a long-running case over digital course readings on college campuses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #circuit court #long-running case #college campuses


Will Amazon Disrupt Sweden’s Book Market?

Sweden's book market is bracing for the launch of Amazon, where ebooks are hamstrung by high taxes and print books are still relatively affordable. The post Will Amazon Disrupt Sweden’s Book Market? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #high taxes #print books


German Publishers Bow To Google’s Market Power In Ongoing Text Snippets Fight

A tug of war between Google and German publishers over how online news content is displayed in search results has ended in surrender (for now) for the publishers — who have grudgingly agreed the search giant can display snippets of their co ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market power #german publishers #search results #search giant #display snippets


Is Social Media Marketing Heaven or Hell?

HarperCollins UK’s Sam Missingham argues there’s no better way to promote books than social media, but you really have to work at it. The post Is Social Media Marketing Heaven or Hell? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins uk #promote books


It's Time to Take a Responsive Approach to Content Marketing

Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age

[ Advertising Age | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #banner ad


In the Name of Content Marketing, Leo Burnett to Share Client Work With Huffington Post

The rise of content marketing and native advertising occasionally makes for strange bedfellows, as in a recent alliance between ad agency Leo Burnett and digital publisher The Huffington Post, which the companies plan to announce Monday.Under the agreement, HuffPost Partner Studio, the... Continue reading at Advertising Age

[ Advertising Age | 2014-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announce monday #in-house team #produce content #ad agency


Verizon Names J. Crew Executive to New Role of Marketing Chief

Verizon Communications is turning to apparel chain J. Crew Group Inc. for marketing inspiration as the largest U.S. wireless carrier confronts an escalating price battle.Diego Scotti, the head of marketing at J. Crew, will take over the new role of CMO at Verizon starting next week, the company... Continue reading at Advertising Age

[ Advertising Age | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american express #mobile video


Storytel and Mofibo look for new markets

Two Scandinavian companies offering ebook subscription services, Storytel and Mofibo, are going... Continue reading at The Bookseller

[ The Bookseller | 2014-09-24 00:00:00 UTC ]
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