Introducing Our New eBook Collection: Advertising Age Essentials

Advertising Age's new eBook collection is informative, practical and easy to read. These guides, available on Amazon's Kindle, expertly cover current marketing topics and are designed to be a resource for marketers at every level, in any business.In "Winning with Facebook Advertising," readers will learn how to develop a successful Facebook marketing strategy, how to set goals and media metrics to determine positive ROI, and how to target the right audience and grow your fan base.Top creative directors also explain the strategies behind their award-winning Facebook campaigns. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-10-03 00:00:00 UTC ]
News tagged with: #ebook collection #advertising age #facebook advertising #media metrics #fan base

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5 Must-Listen Short Story Collections on Audio

These beautifully narrated audiobook short story collections tell precise, polished tales about Black women, the fantastical, and more. Continue reading at Book Riot

[ Book Riot | 2021-01-19 11:30:00 UTC ]
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Fairlight to publish debut short story collection from Lynda Clark

Fairlight Books has acquired world rights to Lynda Clark’s debut short story collection Dreaming in Quantum and Other Stories. Continue reading at The Bookseller

[ The Bookseller | 2021-01-19 04:48:26 UTC ]
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Award-winning novelist David Wheldon dies, aged 70

Tributes have been paid to award-winning novelist, poet and pathologist David Wheldon following his unexpected death at the age of 70. Continue reading at The Bookseller

[ The Bookseller | 2021-01-18 07:06:47 UTC ]
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Novelist Janet Woods dies, aged 81

Australian novelist Janet Woods has died at the age of 81, the Kate Nash Literary Agency has confirmed. Continue reading at The Bookseller

[ The Bookseller | 2021-01-17 12:41:28 UTC ]
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Amazon.com and 'Big Five' publishers accused of ebook price-fixing

Class action lawsuit filed in US claims the houses have colluded with the online giant to keep prices artificially highAmazon.com and the “Big Five” publishers – Penguin Random House, Hachette, HarperCollins, Macmillan and Simon & Schuster – have been accused of colluding to fix ebook... Continue reading at The Guardian

[ The Guardian | 2021-01-15 13:04:33 UTC ]
More news stories like this | News stories tagged with: #publishers accused #ebook price-fixing #online giant #simon schuster #law firm #district court #retail giant #retail platforms #ebooks #macmillan


Guardian Media Group hires new advertising chief

Claire Blunt has been chief financial, operations and data officer for Hearst Europe. Continue reading at Media Week

[ Media Week | 2021-01-14 13:39:31 UTC ]
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Concern from CILIP and Unison over library lockdown click and collect

Most library authorities in England are providing a click and collect service during lockdown, despite calls from some organisations to withdraw it. Continue reading at The Bookseller

[ The Bookseller | 2021-01-11 15:52:18 UTC ]
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Comscore's new investors will leave once embattled company is 'essentially debt free'

CEO Bill Livek alludes to bigger, but debt-laden, rival Nielsen with analogy to how Netflix overtook Blockbuster. Continue reading at Advertising Age

[ Advertising Age | 2021-01-08 00:41:20 UTC ]
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Blackwell's drops click and collect in almost all stores as lockdown hits

Blackwell's is the latest bookseller to announce it has closed its stores during the new lockdown and will not be offering click and collect, with the exception of its Oxford branch. Continue reading at The Bookseller

[ The Bookseller | 2021-01-06 09:24:14 UTC ]
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Angry Robot picks up Pratt's Kickstarter novella collection

Angry Robot has acquired its first novella collection from Hugo Award-winning American author Tim Pratt after seeing the author's Kickstarter campaign for the project.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-05 22:12:51 UTC ]
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Waterstones abandons click and collect and closes its stores over lockdown

Waterstones is temporarily closing its stores due to the latest lockdown, furloughing staff and no longer offering a click and collect service. Continue reading at The Bookseller

[ The Bookseller | 2021-01-04 21:49:21 UTC ]
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Brinkhurst-Cuff curates Black Joy collection for Penguin

Penguin Books is releasing Black Joy for young adult readers, a collection of writing on race and belonging curated by gal-dem editor-in-chief Charlie Brinkhurst-Cuff. Continue reading at The Bookseller

[ The Bookseller | 2020-12-21 06:53:18 UTC ]
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Bloomsbury mounts big campaign for Such a Fun Age paperback

Bloomsbury is to embark on "one of its biggest campaigns" ahead of the paperback release of Such a Fun Age by Kiley Reid.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-18 11:17:53 UTC ]
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Sceptre lands Qureshi’s debut short story collection after four-way battle

Sceptre has won a four-way auction to publish Huma Qureshi’s prize-winning debut short story collection, Things We Do Not Tell the People We Love, next November. Continue reading at The Bookseller

[ The Bookseller | 2020-12-17 06:10:25 UTC ]
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How machine learning technology boosts contextual targeting for advertisers

In a time of dramatic changes, advertisers are course-correcting targeting efforts to adhere to the ever-evolving digital media landscape. One solution that addresses numerous areas of transformation — from consumer habits to privacy regulations and the demise of third-party cookies — is... Continue reading at Digiday

[ Digiday | 2020-12-15 02:00:43 UTC ]
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Jeremy O. Harris is donating a collection of plays by Black writers to libraries across the country.

On Late Night with Seth Meyers this week, Slave Play and Daddy playwright Jeremy O. Harris announced he is donating a collection of 15 plays by Black playwrights to 53 libraries and community centers across the United States—and is donating one such collection to Northwestern University in Seth... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-09 17:29:54 UTC ]
More news stories like this | News stories tagged with: #black writers #late night #seth meyers #black playwrights #community centers #united states— #northwestern university #literary hub #libraries


University of Chicago Press to publish 'essential primer' on Covid-19 vaccine

The University of Chicago Press will publish How to Make a Vaccine: An Essential Guide for Covid-19 and Beyond by John Rhodes, a UK-based international expert in immunology and vaccine discovery.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-06 16:10:48 UTC ]
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Pulitzer winner Alison Lurie dies, aged 94

Alison Lurie, who won the Pulitzer Prize in 1985 for her novel Foreign Affairs (Vintage), has died at the age of 94. Continue reading at The Bookseller

[ The Bookseller | 2020-12-03 22:01:54 UTC ]
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W&N Essentials series to showcase 'literary jewels'

Weidenfeld & Nicolson is launching W&N Essentials—a new list of "classic books for modern readers" made up of "cult favourites, trailblazers and cherished friends". Continue reading at The Bookseller

[ The Bookseller | 2020-12-02 14:52:38 UTC ]
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Mariah Carey's essential reading list includes, of course, her own memoir, dahlings

Mariah Carey's list of 'essential 2020 reading' includes a host of books by Black authors, along with the pop diva's own bestselling recent memoir. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-12-01 18:44:49 UTC ]
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