Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
News tagged with: #ad spending #internet companies #recession looms #digital media

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'Freelance Isn’t Free' Bill Introduced in New York State

The bill, should it become law, would build upon the similarly-named act implemented in New York City in 2017, expanding the protections for freelancers state-wide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-18 05:00:00 UTC ]
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Elliot Page's Memoir, ‘Pageboy,’ To Be Published In 2023

The memoir will delve into Page’s relationship with his body and his experiences as one of the most famous trans people in the world. Continue reading at HuffPost

[ HuffPost | 2022-02-17 20:19:36 UTC ]
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What a $6.5 million Super Bowl ad can buy in digital media

This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-02-11 05:01:00 UTC ]
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Tennessee, Missouri Introduce Library E-book Bills; Illinois Bill Advances

Despite opposition from the AAP, library e-book bills are now pending in five state legislatures, Massachusetts, Rhode Island, Illinois, Tennessee, and Missouri. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-11 05:00:00 UTC ]
More news stories like this | News stories tagged with: #state legislatures #rhode island #e-book


Here are the first selected titles for the National Book Foundation’s Science + Literature Program.

Today, the National Book Foundation announced its inaugural selected titles for its new Science + Literature program. Supported by a three-year $525,000 grant from the Alfred P. Sloan Foundation, the program recognizes three books each year and aims to foster an engaged understanding of science... Continue reading at Literrary Hub

[ Literrary Hub | 2022-02-09 16:51:29 UTC ]
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Teaching in the Age of Intolerance, by Ilan Stavans

Essay Photo by Miko Guziuk / Unsplash In his newest book, What Is American Literature? (Oxford University Press, 2022), award-winning cultural commentator, translator, and editor Ilan Stavans, the publisher of Restless Books and the Lewis-Sebring... Continue reading at World Literature Today

[ World Literature Today | 2022-02-02 19:59:22 UTC ]
More news stories like this | News stories tagged with: #long ago #white person #divine comedy #attractive option #american literature #public libraries


Roku Adds Nielsen’s Digital Ad Ratings Audience Guarantees Ahead of Upfront

When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView,... Continue reading at AdWeek

[ AdWeek | 2022-02-01 14:00:00 UTC ]
More news stories like this | News stories tagged with: #popular platform #strategic alliance #connected tv #nielsen


Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’ in this year’s upfront negotiations

Alternative measurement providers will mainly play the role of understudy to Nielsen’s measurements, but some advertisers will adopt them as primary currencies for individual campaigns and targeted ad buys. The post Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’... Continue reading at Digiday

[ Digiday | 2022-01-31 05:01:00 UTC ]
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Chita Rivera’s Book Will Introduce Fans to the Real Her

The Broadway star is writing a memoir with the help of a journalist who encouraged her to share what she’s really like, alter ego and all. Continue reading at The New York Times

[ The New York Times | 2022-01-28 20:55:08 UTC ]
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For Rep. Raskin, personal grief and national trauma collided

The Maryland congressman reflects on his son's suicide and, days later, the insurrection at the Capitol. Continue reading at The Washington Post

[ The Washington Post | 2022-01-28 13:00:06 UTC ]
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Illinois, Rhode Island Introduce New Library E-book Bills

Illinois has become the latest state to introduce a library e-book bill, with state legislators last week introducing the Equitable Access to Electronic Literature Act. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-28 05:00:00 UTC ]
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Southern New Mexico digital marketing firm reports big growth, aims to increase national presence

Fast-growing digital media company Sinuate Media is pivoting its business model with pre-packaged marketing platforms to help small companies compete with bigger fish. Sinuate CEO and founder Leah Messina told Business First that the knowledge needed to use digital marketing tools has increased... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2022-01-27 23:14:12 UTC ]
More news stories like this | News stories tagged with: #business model #learning curve #small businesses #digital media


Senator Mazie Hirono Added to Lineup as ALA's Inaugural LibLearnX Gets Underway

After years of discussion and planning, it's finally here: the American Library Association's new winter event, LibLearnX, will run through January 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-21 05:00:00 UTC ]
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Cornerstone celebrates Fforde's latest with TV ad campaign

Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 19:17:21 UTC ]
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Profusely Illustrated review: Edward Sorel and all the golden ages of New York magazines

A memoir by a man who has drawn caricatures for the greatest editors is a treasure trove of the American mid-century modernAt 92, Edward Sorel is the grand old man of New York magazines. For 60 years, his blistering caricatures have lit up the pages of Harper’s, the Atlantic, Esquire, Time,... Continue reading at The Guardian

[ The Guardian | 2022-01-15 07:00:17 UTC ]
More news stories like this | News stories tagged with: #golden ages #treasure trove #rolling stone #tina brown #david remnick #memoir


8 Books by Queer Writers Who Came of Age in the 90s

The ’90s are back, as if they could ever truly peace out. Between Fear Street and Captain Marvel and the Alanis Morissette musical, the last mostly-offline decade is getting a gargantuan nostalgia polish. For my memoir Sticker—an exploration of my childhood in Charlottesville, Virginia via 20... Continue reading at Electric Literature

[ Electric Literature | 2022-01-14 12:00:00 UTC ]
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David Ferriero to Retire from National Archives

A highly respected and celebrated library leader, Ferriero was appointed by President Barack Obama and has served as Archivist since November 6, 2009, presiding over one of the most successful and consequential periods in the institution's history. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-14 05:00:00 UTC ]
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YA is leading the way

I’ve kind of given up telling non-publishing people that I write for young adults. Continue reading at The Bookseller

[ The Bookseller | 2022-01-11 01:13:46 UTC ]
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Nielsen’s Latest CTV Tool Aims to Sharpen TV Ad Targeting

Ad measurement firm Nielsen released its latest Connected TV tool, Streaming Signals, so advertisers can target CTV audiences with sharper precision. CTV can seem a murky lens for certain advertisers--those used to the granular precision of digital ecosystems--to reach their intended audience... Continue reading at AdWeek

[ AdWeek | 2022-01-04 11:56:02 UTC ]
More news stories like this | News stories tagged with: #intended audience #nielsen