Instagram 'sensation' Chaz Hutton to HarperNonFic

HarperNonFiction has acquired Instachaaz, the first book by Instagram "sensation" Chaz Hutton. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-03-09 00:00:00 UTC ]

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Portobello wins auction for Japanese 'literary sensation'

Portobello Books has snapped up a prize-winning debut from Japanese author Sayaka Murata entitled Convenience Store Woman. Continue reading at The Bookseller

[ The Bookseller | 2017-08-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #prize-winning debut #portobello books #literary sensation


Trapeze to publish Instagram hit Things I Have Drawn

Trapeze is publishing Things I Have Drawn: At the Zoo by Instagram father-and-son trio, Tom, Dom and Al Curtis, in which kids' drawings are "hilariously brought to life". Continue reading at The Bookseller

[ The Bookseller | 2017-07-27 00:00:00 UTC ]
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Publishers are switching affections from Snapchat to Instagram

Facebook’s Instagram is copying Snapchat’s features left and right, and the moves are paying off with publishers. The post Publishers are switching affections from Snapchat to Instagram appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #instagram appeared #post publishers


Raven signs 'Ripley story for Instagram age'

Raven Books has signed Social Creature, a "Ripley story for the Instagram age" by Tara Isabella Burton. Continue reading at The Bookseller

[ The Bookseller | 2017-06-29 00:00:00 UTC ]
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How news publisher Attn is getting Instagram to pay off

Attn created a new revenue stream from Instagram, which now accounts for about 10 percent of its overall revenue. The post How news publisher Attn is getting Instagram to pay off appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #revenue stream


Caroline Hutton to chair Cheltenham Lit Fest

Journalist Caroline Hutton is to become the chair of The Times and The Sunday Times Cheltenham Literature Festival, replacing Baroness Gail Rebuck who stepped down last year. Continue reading at The Bookseller

[ The Bookseller | 2017-06-22 00:00:00 UTC ]
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4 Tips for Using Instagram Influencers Effectively Without Getting Your Brand in Trouble

Instagram last week introduced a clearer way for users to determine when posts by influencers or publishers are the result of commercial relationships with the businesses they are posting about. The Facebook-owned app said users will see demarcations that read "paid partnership with" on such... Continue reading at AdWeek

[ AdWeek | 2017-06-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #couple months #paid partnership #commercial relationships


Vast potential in Instagram and podcasts, M&P conference hears

Publishers have been encouraged to experiment with burgeoning platforms and mediums including Instagram and podcasts to better reach consumers. Continue reading at The Bookseller

[ The Bookseller | 2017-06-15 00:00:00 UTC ]
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Video View Metrics for Facebook and Instagram Are Being Added to CrowdTangle

Video publishers on Facebook and Instagram now have a new measurement option, as the social network announced that video view metrics for those two platforms will be added to CrowdTangle starting Thursday. Facebook said in a release that publishers will now have another way to track emerging... Continue reading at AdWeek

[ AdWeek | 2017-06-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video views #video publishers


Instagram Just Added a Tag to Make Sponsored Content More Transparent

Instagram Wednesday introduced a clearer way for users to determine when posts by influencers or publishers are the results of commercial relationships with the businesses they are posting about. The Facebook-owned photo- and video-sharing network said in a blog post that users will begin seeing... Continue reading at AdWeek

[ AdWeek | 2017-06-14 00:00:00 UTC ]
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Cape bags 'international sensation' The Altruists

Jonathan Cape has acquired debut novel The Altruists by 25-year-old Andrew Ridker.  Continue reading at The Bookseller

[ The Bookseller | 2017-03-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #jonathan cape


Instagram will help you book a haircut

Instagram will soon be about more than browsing your friends' photographic adventures. The social service tells Bloomberg that it will soon add an option to book appointments by visiting a company's profile. Yes, you could schedule that overdue hai... Continue reading at Engadget

[ Engadget | 2017-03-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book appointments


Picture this: Joe Wicks and his Instagram peers are strengthening publishing

The Body Coach is a million seller and other web stars’ books are selling very well. Publishers in profit is good news for readers – and some of these books are actually worth readingJoe Wicks. Heard of him? You’ve undoubtedly seen him: also known as the Body Coach, the eternally cheerful Wicks... Continue reading at The Guardian

[ The Guardian | 2017-01-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #photo posted #deliciously stella #clean-eating thing #bookseller reported


Instagram Is Testing Mid-Roll Video Ad Pop-Ups In Stories

Instagram is testing video ads inside Stories, the section of the app that was built to challenge Snapchat, according to multiple people briefed on the new ad format."Instagram is testing them now with select publishers and content creators," said one ad agency executive, speaking on condition... Continue reading at Advertising Age

[ Advertising Age | 2017-01-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #content creators #select publishers #ad format


Publishers see promise with Instagram Live

On Monday, Instagram rolled out its live video feature to all U.S. users. Although live video already exists on several other platforms, publishers aren't deterred from adopting Instagram Live. Publishers told Digiday that they plan to use Instagram Live to give followers a behind-the-scenes... Continue reading at Digiday

[ Digiday | 2016-12-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #live video #post publishers #publishers aren


Flipboard Is Debuting a Swipeable 'Promoted Roundup' Ad That Looks Like Instagram Carousel

Flipboard has launched another native ad unit that lets brands promote multiple pieces of branded content or traditional advertising simultaneously in a carousel. The format, which the mobile magazine is calling "Promoted Roundup," shows a main image that when clicked brings up a full story... Continue reading at AdWeek

[ AdWeek | 2016-12-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #single piece #sold directly #sold programmatically #mobile experience #united airlines


How Instagram recruits college football teams to market Stories

Instagram has recruited seven colleges to use Instagram Stories as part of a new initiative to show the behind-the-scenes atmosphere on game days through the rest of the college football season. For the program, Instagram is also providing training and insights on Instagram Stories. The approach... Continue reading at Digiday

[ Digiday | 2016-11-29 00:00:00 UTC ]
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Second cookbook from Instagram's Elly Curshen to HC

HarperCollins is to publish the second cookbook from Instagram star Elly Curshen. Continue reading at The Bookseller

[ The Bookseller | 2016-11-03 00:00:00 UTC ]
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Instagram's New Tools Allow Users to Report Others Considering Self-Harm

Instagram has developed tools to help people considering self-harm, and as part of the new initiative, Seventeen magazine and Instagram are welcoming everyone with open arms with a new hashtag. "We listen to mental health experts when they tell us that outreach from a loved one can make a real... Continue reading at AdWeek

[ AdWeek | 2016-10-21 00:00:00 UTC ]
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Allnutt Debut Becomes Pre-Frankfurt Sensation

Sam Eades at Trapeze, an imprint of U.K. publisher Orion, has won a five-way auction to sign the debut novel 'We Own the Sky' by Luke Allnutt. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publisher orion #sam eades