Inside Invention, Trinity Mirror’s content studio

U.K. publisher Trinity Mirror, which owns titles including the Daily Mirror, joined the content studio ranks last year with the launch of Invention. The 40-strong team is structured like a creative shop and uses audience insights to inform its pitches and ideas generation. Digital revenues from the division have grown sevenfold since launch, with big campaigns with Kellogg's and the U.K.'s National Health Service. Invention chief Mark Field believes tying experiential marketing in with its digital content output is where the next growth opportunity lies. The post Inside Invention, Trinity Mirror’s content studio appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-08-24 00:00:00 UTC ]
News tagged with: #trinity mirror #content studio #daily mirror #creative shop #digital revenues

Other news stories related to: "Inside Invention, Trinity Mirror’s content studio"


OpenAI and Wall Street Journal owner News Corp sign content deal

Deal lets ChatGPT maker use all articles from Wall Street Journal, New York Post, Times and Sunday Times for AI model developmentChatGPT developer OpenAI has signed a deal to bring news content from the Wall Street Journal, the New York Post, the Times and the Sunday Times to the artificial... Continue reading at The Guardian

[ The Guardian | 2024-05-22 21:39:09 UTC ]
More news stories like this | News stories tagged with: #news corp #business insider #axel springer #ai models #york post #sunday times


Inside Reese Witherspoon’s Literary Empire

In today's book news: an in-depth look at Reese Witherspoon's book club, upcoming books that "should" be bestsellers, why you should buy yourself a bookstore gift card, and more. Continue reading at Book Riot

[ Book Riot | 2024-05-20 18:19:41 UTC ]
More news stories like this | News stories tagged with: #bookstore #upcoming books #book club #reese witherspoon #book news


Arcadia Publishing Acquires Dry Climate Studios

The purchase of children's publisher Dry Climate, best known for its alphabetical books spotlighting cities, states, and regions across the U.S., is the latest in a string of acquisitions made by the regional books publisher Arcadia. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #children's publisher #books publisher


I invented the abstract colorful blob book cover.

A satirical confession, from an imagined designer who unleashed the style of book cover with “amorphous shapes of suggestive colors” on the world. I’ve created a monster. I’m the designer who first created the colorful blob book cover. You know the ones: the vaguely egg-like, kidney-bean-like... Continue reading at Literrary Hub

[ Literrary Hub | 2024-05-08 17:07:26 UTC ]
More news stories like this | News stories tagged with: #book cover #ve created


OCLC Acquires CloudLibrary Digital Content Platform

Nonprofit library technology cooperative OCLC, the company behind WorldCat, has acquired CloudLibrary, a technology platform offering patrons access to digital content through libraries, from library e-book vendor Bibliotheca. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #e-book


‘Time-efficient foreplay’: inside the funny, filthy world of erotic podcasts

From fan fiction about Disney cartoons having sex to raunchy shows from Hollywood stars, pornographic audio is podcasting’s hottest new trendHave you ever stood at the school gates, waiting to pick up your six-year-old, while secretly listening to fan fiction about Harry Potter and Draco Malfoy... Continue reading at The Guardian

[ The Guardian | 2024-02-12 16:32:24 UTC ]
More news stories like this | News stories tagged with: #harry potter #hollywood stars #fan fiction


Mirror publisher’s boss warns print titles could become loss-making in five years

Reach chief tells staff to face ‘inconvenient truth’ over print but says digital will stabilise profitabilityThe boss of the publisher of the Mirror, Express and Star newspapers has warned staff they have to face the “inconvenient truth” that its print titles will become loss-making in as soon... Continue reading at The Guardian

[ The Guardian | 2024-01-23 08:00:43 UTC ]
More news stories like this | News stories tagged with: #print titles #newspaper industry #liverpool echo #birmingham mail


‘I attacked Daniel Craig with a toasting fork’: inside the wild creation of Drop the Dead Donkey

Ahead of a new stage revival, the creators and cast of Channel 4’s classic 90s newsroom sitcom remember close encounters with future Bond stars, writing episodes at the last minute and the meaning between that mysterious titleWhen Drop the Dead Donkey debuted on Channel 4 on 9 August 1990, it... Continue reading at The Guardian

[ The Guardian | 2024-01-20 11:55:00 UTC ]
More news stories like this | News stories tagged with: #pearson #daniel craig


A One Piece anime remake is in the works from Netflix and Wit Studio

Right now’s a really good time to be a One Piece fan. Netflix announced on Sunday that it’s working with Wit Studio — the animation studio behind the early seasons of Attack on Titan and Vinland Saga — for a new anime adaptation of the long-running series. It’ll start fresh from the East Blue... Continue reading at Engadget

[ Engadget | 2023-12-17 22:14:11 UTC ]
More news stories like this | News stories tagged with: #manga #release date #track record #late 90s #eiichiro oda #early seasons #good time #piece fan


OpenAI will pay to train its models on Business Insider and Politico articles

OpenAI will pay German publisher Axel Springer to use its news articles to train its AI models and show real-time information from Axel Springer's brands, which include Business Insider and Politico in the US and Bild and Welt in Europe, in ChatGPT’s responses. None of the companies disclosed... Continue reading at Engadget

[ Engadget | 2023-12-13 20:03:27 UTC ]
More news stories like this | News stories tagged with: #german publisher #artificial intelligence #news publisher #media business #revenue source #ai companies #striking deals #bbc news #vox media #deeply committed


Poet, Translator, Mirror: A Conversation with Miho Kinnas, by Renee H. Shea

Poet, Translator, Mirror: A Conversation with Miho Kinnas, by Renee H. Shea Interviews [email protected] Tue, 12/05/2023 - 15:32 Two-time Pushcart Prize nominee Miho Kinnas recently published Waiting for Sunset to Bury Red Camellias, her third book... Continue reading at World Literature Today

[ World Literature Today | 2023-12-05 21:32:32 UTC ]
More news stories like this | News stories tagged with: #bookstore #printed word #narrow land


Inside Literary Prize Will Be Judged by Prison Inmates

Over the next six months, inmates in prisons around the country will be able to debate and vote on the winner of a new book award — the Inside Literary Prize. Continue reading at The New York Times

[ The New York Times | 2023-12-04 10:01:30 UTC ]
More news stories like this | News stories tagged with: #literary prize #book award #prison inmates


Inside the 'arms race' between YouTube and ad blockers

YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget

[ Engadget | 2023-12-01 14:00:31 UTC ]
More news stories like this | News stories tagged with: #digital publishers #unique position #bottom line #current situation #open source


Adweek Builds New Executive Team, Naming Former People GM Zoë Ruderman Chief Content Officer and Former Condé Nast Executive Drew Schutte Chief Revenue Officer

Adweek, the leading source of news, insights and intelligence for the marketing and advertising industry, today announced it has hired former Vice President and General Manager of People, Zoe Ruderman as Chief Content Officer and Drew Schutte, former executive at Conde Nast titles The New... Continue reading at AdWeek

[ AdWeek | 2023-11-30 19:30:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #general manager #vice president #today announced #advertising industry #executive team


Preserving our digital content is vital. But paying $38,000 for the privilege is not | John Naughton

Storing online data in perpetuity is not just about photos and texts but thoughts and ideas. Platforms such as WordPress are starting to act, but it must be at a realistic priceWay back in 2004 the two founders of Google, Larry Page and Sergey Brin, thought that it would be a cool idea to scan... Continue reading at The Guardian

[ The Guardian | 2023-11-25 16:00:53 UTC ]
More news stories like this | News stories tagged with: #digital content #university libraries #larry page #printed books


IAC and News Corp call out generative AI companies for scraping their content without compensation

During News Corp’s and IAC’s latest earnings calls, the publishers reiterated their anger toward generative AI companies scraping their content without permission or payment — and what they think the next steps will be. Continue reading at Digiday

[ Digiday | 2023-11-17 05:01:00 UTC ]
More news stories like this | News stories tagged with: #news corp


Read the Winners of American Short Fiction’s 2023 Insider Prize, Selected by Nickolas Butler

Last spring, I approached Nickolas Butler, internationally bestselling author of the novels Shotgun Lovesongs, The Hearts of Men, and Godspeed, to be the judge for this year’s Insider Prize, American Short Fiction’s annual literary award for incarcerated writers in Texas. He’d worked with... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-22 08:15:30 UTC ]
More news stories like this | News stories tagged with: #bestselling author #literary award #incarcerated writers


Warner Bros studios in Leavesden to expand, creating 4,000 UK jobs

Studios behind Harry Potter films to undergo 400,000 sq ft expansion by 2027, in boost to struggling industryThe Warner Bros studios behind the Harry Potter film series are to undergo a major expansion, creating 4,000 jobs and providing a boost to Britain’s beleaguered film and TV production... Continue reading at The Guardian

[ The Guardian | 2023-09-21 21:30:09 UTC ]
More news stories like this | News stories tagged with: #harry potter #major expansion


TikTok now lets creators label AI-generated content

TikTok is rolling out a toolset that lets users label posts that have been created or enhanced by artificial intelligence. This move comes after the social media giant added a number of filters for video uploads that made heavy use of AI, and an image generator to help create unique backgrounds.... Continue reading at Engadget

[ Engadget | 2023-09-19 15:45:36 UTC ]
More news stories like this | News stories tagged with: #scholastic


Self-publishers must declare if content sold on Amazon’s site is AI-generated

Retailer announces new rules for its Kindle Direct Publishing forum after complaints about AI-produced works being sold under human writers’ namesAmazon has introduced new rules and guidance for Kindle books generated by artificial intelligence tools, including the requirement that authors... Continue reading at The Guardian

[ The Guardian | 2023-09-11 17:08:53 UTC ]
More news stories like this | News stories tagged with: #kindle #self-publish #beginning today #company announced