Inside Fatherly’s very grown-up viral video strategy

Plenty of publishers are fretting about the time, posts and resources they are pouring into Facebook, especially Facebook video. But Fatherly, a millennial dad-focused website that's piled up more than 300 million video views this year, has had great success using its viral hits to convert visitors into email subscribers, and even win on SEO topics once dominated by entrenched competitors. The post Inside Fatherly’s very grown-up viral video strategy appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-08-16 00:00:00 UTC ]
News tagged with: #facebook video #great success #viral hits

Other Publishing stories related to: 'Inside Fatherly’s very grown-up viral video strategy'


James Murdoch criticises father's news outlets for climate crisis denial

Rupert Murdoch’s News Corp and Fox cited for ‘frustrating’ coverage of Australian bushfiresRupert Murdoch’s son has strongly criticised his family’s news outlets for downplaying the impact of the climate crisis, as bushfires continue to burn in Australia.James Murdoch and his wife, Kathryn,... Continue reading at The Guardian

[ The Guardian | 2020-01-14 13:39:30 UTC ]
More news stories like this | News stories tagged with: #news outlets #rupert murdoch #climate crisis #james murdoch #climate emergency #news corp


Fans are creating a Harry Potter role-playing game inside 'Minecraft'

There have been some ambitious Minecraft projects before, but this one may win for sheer sophistication. The modding team Floo Network is creating Minecraft School of Witchcraft and Wizardry, a Harry Potter-themed role-playing experience inside a Mi... Continue reading at Engadget

[ Engadget | 2020-01-13 18:43:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


Titan Books snaps up video essayist Lindsay Ellis' début novel

Titan Books has bought a début novel from popular writer and video essayist Lindsay Ellis. Continue reading at The Bookseller

[ The Bookseller | 2020-01-12 17:08:56 UTC ]
More news stories like this |


Publishing insiders predict 'monster' global book deal for Meghan Markle and Prince Harry

Prince Harry and Meghan Markle could become the next generation's Obamas with book deals worth "an eye-watering amount of money" now they are stepping back as "senior" royals, publishing insiders have said. Continue reading at The Bookseller

[ The Bookseller | 2020-01-10 10:36:03 UTC ]
More news stories like this | News stories tagged with: #meghan markle #prince harry #stepping back #publishing insiders #book deal


Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-07 22:43:20 UTC ]
More news stories like this | News stories tagged with: #tremor international #international publishing


Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek

[ AdWeek | 2020-01-06 14:18:42 UTC ]
More news stories like this | News stories tagged with: #tremor international #minority stake #ad-tech company #exclusive rights #news corp #international publishing


Unruly eyes faster growth in tough video ad market after News Corp sale

News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week

[ Media Week | 2020-01-06 09:49:13 UTC ]
More news stories like this | News stories tagged with: #three-year partnership #news corp


A Tech Insider Stylishly Chronicles Her Industry’s ‘Uncanny Valley’

Anna Wiener’s memoir captures the dreams, delusions and general absurdity of Silicon Valley in indelible detail. Continue reading at The New York Times

[ The New York Times | 2020-01-03 10:00:08 UTC ]
More news stories like this | News stories tagged with: #uncanny valley #anna wiener #silicon valley #memoir


Father Gregory Boyle talks hope, homelessness and the power of kinship

Gregory Boyle, founder of Homeboy Industries, shared "Barking to the Choir" with the L.A. Times Book Club. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-12-17 03:46:56 UTC ]
More news stories like this | News stories tagged with: #gregory boyle #times book


Inside Homeboy Industries: 5 things to know about Gregory Boyle and 'Barking to the Choir'

L.A. Times Book Club reads "Barking to the Choir" by Gregory Boyle. Here's 5 things to know. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-12-13 18:54:51 UTC ]
More news stories like this | News stories tagged with: #gregory boyle #times book


An inside look at Trump’s foreign policy: ‘This is literally insane’

Peter Bergen’s tale of the generals who served in Trump’s White House raises critical questions about civil-military relations. Continue reading at The Washington Post

[ The Washington Post | 2019-12-10 22:32:38 UTC ]
More news stories like this | News stories tagged with: #foreign policy


Eve Ensler on How Writing The Apology Lifted the Curse of an Abusive Father

This week on The Literary Life, live audio of Mitchell Kaplan sitting down with Eve Ensler, Tony Award-winning playwright, activist, and author of The Vagina Monologues, at the 2019 Miami Book Fair to discuss her new autobiography The Apology. “There’s no justification for what my father did or... Continue reading at Literrary Hub

[ Literrary Hub | 2019-12-03 09:47:23 UTC ]
More news stories like this | News stories tagged with: #abusive father #eve ensler #literary life #book fair


Inside the State Department’s fight against Russian disinformation

Former undersecretary Richard Stengel’s account also illuminates the agency’s culture and customs. Continue reading at The Washington Post

[ The Washington Post | 2019-11-27 17:01:51 UTC ]
More news stories like this | News stories tagged with: #state department


Newsletter: Father Gregory Boyle brings 'Barking to the Choir' on Dec. 16

The L.A. Times Book Club will read "Barking to the Choir" by Homeboy Industries founder Gregory Boyle. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-11-23 16:00:23 UTC ]
More news stories like this | News stories tagged with: #times book


Trump’s legal strategy: If you can’t beat the case, beat the system

James D. Zirin explains how Trump, throughout his life, has either ignored the law or used it as a weapon. Continue reading at The Washington Post

[ The Washington Post | 2019-11-22 13:00:00 UTC ]
More news stories like this |


Profiles in Thinking About Courage: inside ‘A Warning’ by Anonymous

A WARNING By Anonymous. Twelve. 259 pp. $30 There is a good reason the anonymous Trump administration official who published an opinion essay in the New Y... Continue reading at The Washington Post

[ The Washington Post | 2019-11-13 20:45:27 UTC ]
More news stories like this | News stories tagged with: #good reason


Inside the battle over Kavanaugh, from ‘handmaid’ protesters to Bible verses

Two books chronicle that fight and offer conservative critiques of the confirmation process. Continue reading at The Washington Post

[ The Washington Post | 2019-11-08 13:00:00 UTC ]
More news stories like this |


Trump insider’s exposé faces legal threats from Washington

A Warning, by an anonymous senior official who wrote about ‘the Resistance’ last year, has been warned that publication could breach confidentiality rulesThe US Department of Justice (DoJ) has warned the senior Trump administration official who is about to publish an exposé of the current... Continue reading at The Guardian

[ The Guardian | 2019-11-05 13:15:37 UTC ]
More news stories like this | News stories tagged with: #senior official #book picks #non-disclosure agreements #opinion piece #trump administration #hachette group #hachette


Inside France’s Fall Publishing Frenzy, aka ‘Oscar Season For Books’

August 29th. French cultural magazine Les Inrockuptibles is throwing its traditional end of summer party, also known as “le cocktail de rentrée littéraire.” On the intimate patio of the Musée Bourdelle, on the Left Bank, the big shots of France’s literary world exchange anecdotes about their... Continue reading at Literrary Hub

[ Literrary Hub | 2019-11-04 09:49:09 UTC ]
More news stories like this | News stories tagged with: #august 29th #summer party #summer holidays #literary world