Ad spending for online video is expected to double by 2017, which means publishers and advertisers are placing greater emphasis on not only developing more video content, but tracking user engagement as well. The infographic below, provided by MediaRadar, shows some of the opportunity online video offers, as well as best practices for optimizing viewer engagement. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
News tagged with:
#online video
#ad spending
#video content
Wakefield indie Rickaro Books will close its bricks and mortar bookshop in March and move its focus to its website selling rare and antique books. Continue reading at The Bookseller
[ The Bookseller | 2020-01-07 01:28:46 UTC ]
More news stories like this | News stories tagged with:
#mortar bookshop
#bookshop
Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek
[ AdWeek | 2020-01-06 14:18:42 UTC ]
More news stories like this | News stories tagged with:
#tremor international
#minority stake
#ad-tech company
#exclusive rights
#news corp
#international publishing
News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week
[ Media Week | 2020-01-06 09:49:13 UTC ]
More news stories like this | News stories tagged with:
#three-year partnership
#news corp
Online book festival My Virtual Literary Festival (MyVLF) will launch a series of new festivals based on different genres later this year. Continue reading at The Bookseller
[ The Bookseller | 2020-01-03 11:05:41 UTC ]
More news stories like this | News stories tagged with:
#online book
#book festival
If you find the holidays more foreboding than cheerful, find someone to relate to in these 4 free holiday short stories available to read online. Continue reading at Book Riot
[ Book Riot | 2019-12-16 11:35:47 UTC ]
More news stories like this | News stories tagged with:
#read online
#short stories
The Times Literary Supplement has opened a new online shop selling books, prints of its covers and illustrations alongside branded merchandise. Continue reading at The Bookseller
[ The Bookseller | 2019-12-16 03:59:25 UTC ]
More news stories like this | News stories tagged with:
#bookshop
After preaching against household clutter, the best-selling author is launching a store selling homeware. Continue reading at BBC World
[ BBC World | 2019-11-18 16:49:24 UTC ]
More news stories like this | News stories tagged with:
#best-selling author
Discover the Guardian News & Media Archive’s collection of records charting the Guardian’s first steps online to its development as one of the world’s most popular newspaper websites.The GNM Archive has recently catalogued a large collection of records relating to the development of the... Continue reading at The Guardian
[ The Guardian | 2019-11-06 09:48:39 UTC ]
More news stories like this | News stories tagged with:
#unique insight
#online presence
#online publishing
The bullpen of the 1993 San Diego Padres Citrus County Commission (pictured above) has denied funding to county libraries for digital subscriptions to the New York Times. Led by left-handed middle-reliever area man Scott Carnahan, the commission (comprised of Scott, Jeff, Ron, Jimmie, and Brian)... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-05 16:08:55 UTC ]
More news stories like this | News stories tagged with:
#denied funding
#digital subscriptions
#libraries
Penn Foster Education Group, a provider of an online learning platform for adults, has hired a longtime executive from publisher McGraw-Hill to lead a team of around 150 people. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-11-04 12:01:10 UTC ]
More news stories like this | News stories tagged with:
#mcgraw-hill
The legacy news publisher is closing in on 10 billion video views this year. And thanks to a focus on its owned and operated properties, plus a stable of OTT partnerships, less than half of those views will come from Facebook. The post USA Today is repackaging video to create streaming series... Continue reading at Digiday
[ Digiday | 2019-11-04 05:01:40 UTC ]
More news stories like this | News stories tagged with:
#usa today
#operated properties
#news publisher
Indie 404 Ink has landed a part-memoir, part-investigation of how video games can positively impact mental health from journalist Joe Donnelly. Continue reading at The Bookseller
[ The Bookseller | 2019-10-31 16:31:20 UTC ]
More news stories like this | News stories tagged with:
#video games
#mental health
More than 33% of students at UK schools are from black and minority ethnic backgrounds, but only 4% of the protagonists in children's books in the UK are BAME. The publishing industry has made big claims about its push for inclusivity both on and off the page, but some believe progress is... Continue reading at The Guardian
[ The Guardian | 2019-10-29 10:10:28 UTC ]
More news stories like this | News stories tagged with:
#uk schools
#publishing industry
#children's book
Two years after Nielsen rolled out its SVOD Content Ratings to measure viewership for Netflix programs, the company is expanding the service to also cover Amazon Prime Video. The SVOD Content Ratings tool will now measure audiences for Amazon Prime Video content through connected televisions and... Continue reading at AdWeek
[ AdWeek | 2019-10-21 16:54:19 UTC ]
More news stories like this | News stories tagged with:
#measure audiences
#nielsen
Two Australian online book retailers have suspended sales of Ronan Farrow’s investigation into #MeToo, following legal threats from one of the book’s subjects. Continue reading at The Bookseller
[ The Bookseller | 2019-10-18 08:21:31 UTC ]
More news stories like this | News stories tagged with:
#legal threats
#ronan farrow
##metoo
#online book
Simon & Schuster UK has picked up a “ground-breaking” investigation from Everyday Sexism Project founder Laura Bates into the world of online misogyny. Continue reading at The Bookseller
[ The Bookseller | 2019-10-09 18:34:04 UTC ]
More news stories like this | News stories tagged with:
#ground-breaking investigation
In two dystopian novels — ‘The Warehouse’ and ‘The Passengers’ — the near future seems very close indeed Continue reading at The Washington Post
[ The Washington Post | 2019-10-09 16:00:00 UTC ]
More news stories like this |
Whether you're looking to break a reading slump or prefer short form writing, we've got the deets on where you can find free short stories online. Continue reading at Book Riot
[ Book Riot | 2019-10-07 10:37:57 UTC ]
More news stories like this | News stories tagged with:
#reading slump
#short stories
Jennifer Howard, Managing Director of Entertainment, Media, and Tech at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss how Facebook Watch is changing the way its 140 million daily users consume content—and how marketers can take advantage of it. A custom... Continue reading at Advertising Age
[ Advertising Age | 2019-10-02 19:52:00 UTC ]
More news stories like this | News stories tagged with:
#facebook watch
#jennifer howard
#associate publisher
Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age
[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | News stories tagged with:
#measure theirself-worth
#senior director
#tech incubator
#lack thereof
#algorithm relies
#trial system
#changetheireditorial decisions
#video-sharing app
#ranking formula
#emphasizing messages
#viral videos
#rival snapchat
#ways rose
#featuring images
#recently begun