IBM Takes Aim at Twitter, Claims to Have Patented Online Advertising

IBM is alleging that Twitter has infringed on its patents, including one that would seem to give the computing giant status as an inventor of online advertising.Revealed in a Twitter filing to the Securities and Exchange Commission this morning, IBM is claiming that Twitter has infringed on at least three of its patents, including one entitled "Method for presenting advertising in an interactive service," which was filed in 1993 but not published until 2006. The filing states that IBM hasn't sued Twitter, but that the former is "inviting [Twitter] to negotiate a business resolution of the allegations."The advertising-related patent's purview is broad and would seem to apply to any number of online companies, including Facebook and Google. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-11-05 00:00:00 UTC ]
News tagged with: #online advertising #exchange commission #online companies

Other Publishing stories related to: 'IBM Takes Aim at Twitter, Claims to Have Patented Online Advertising'

When Creativity Takes A Wrong Turn: Lousy Book Covers

Aptly titled new Tumblr "Lousy Book Covers" collects the delightfully dubious achievements in jacket design. The book Spending Christmas With a Yeti is already at a marketplace disadvantage, what with that title, but then there’s the book cover. Oh boy, where to start. The real-life... Continue reading at Fast Company

[ Fast Company | 2013-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book cover #book covers #chip kidd #covers featured

Reuters Gutting Web Infrastructure for 'Reuters Next,' its Big Online Retooling

Over the past few years, the media arm of Thomson Reuters has been trying to polish its 160-year-old brand to a more contemporary sheen by recruiting A-list journalists and pundits and expanding into areas like blogging, Internet TV and magazines. I ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thomson reuters

France Rejects Plan to Block Online Ads

The Internet service provider Free restored the ads after meetings with French online publishing and advertising groups, which had complained about a loss of revenue. Continue reading at The New York Times

[ The New York Times | 2013-01-07 00:00:00 UTC ]
More news stories like this |

French bookshops take up Amazon protest

French bookshops and cultural product chains are following the UK example in protesting against... Continue reading at The Bookseller

[ The Bookseller | 2013-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french bookshops

Booksellers power on with online discounts

Booksellers’ post-Christmas sales are well underway, with retailers offering discounts of... Continue reading at The Bookseller

[ The Bookseller | 2012-12-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online discounts

Jamie Oliver takes third consecutive Xmas number one

TV chef Jamie Oliver has scored his third book trade Christmas number one in a row, and his fifth... Continue reading at The Bookseller

[ The Bookseller | 2012-12-18 00:00:00 UTC ]
More news stories like this |

'Girls' creator Lena Dunham's book proposal leaks online

Lena Dunham's 66-page book proposal earned her $3.5 million in her deal with Random House. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lena dunham #random house

Amazon's price-beating reputation 'not true', claims study

Amazon only offers the lowest price on its top 20 print bestsellers, with lower-ranked titles... Continue reading at The Bookseller

[ The Bookseller | 2012-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lowest price

Lonely Planet 'sale' claims

BBC Worldwide may be looking to sell Lonely Planet, the Guardian has reported. The newspaper... Continue reading at The Bookseller

[ The Bookseller | 2012-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lonely planet #bbc worldwide

Data Points: Tablet Advertising

Publishers seem to have no end to their appetite for apps. This year through October, 9,125 publication-related apps were released for the iPad, twice the number released in the year-ago period, according to McPheters & Co.’s iMonitor app-tracking service. Hearst led publishers with the most... Continue reading at AdWeek

[ AdWeek | 2012-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data points #year-ago period #time warner #bonnier corp #pulling back #carlos monteiro

HC takes full control of India arm

HarperCollins has taken full control of its India arm, following 10 years of running it in... Continue reading at The Bookseller

[ The Bookseller | 2012-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full control

Take Your Child to a Bookstore Day is celebrated at stores around the world

Founded by a writer and mother, Take Your Child to a Bookstore Day is set for Dec. 1 this year. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore day

Secret Race takes William Hill prize

An exposé of doping in professional cycling has won the William Hill Sports Book of the... Continue reading at The Bookseller

[ The Bookseller | 2012-11-26 00:00:00 UTC ]
More news stories like this |

Patent Grants Apple Ownership Over E-book “Page Turn”

A patent, titled “Display screen or portion thereof with animated graphical user interface,” gives Apple the exclusive right to the page turn in an e-reader application. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-25 00:00:00 UTC ]
More news stories like this |

Apple owns a patent for page-turning – kind of

Apple now holds the patent for the appearance of their animation which makes it look as if the reader of an ebook is turning a physical page. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-11-21 00:00:00 UTC ]
More news stories like this |

Tablet editions 'reinvigorating' print magazine brands, PPA claims

Tablet editions of magazines are complementing rather than cannibalising print editions, according to research conducted by magazine trade body PPA. Continue reading at Media Week

[ Media Week | 2012-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet editions #research conducted

Hearst Advertising Worldwide hires Victoria Jacob-Luck

Victoria Jacob-Luck has joined Hearst Magazines UK as advertising director for its international sales offering, Hearst Advertising Worldwide UK. Continue reading at Media Week

[ Media Week | 2012-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising director

Sharjah: What Happens When Rulers Take Reading Seriously

Is there an argument to be made in favor of state intervention in the book trade? If the growth of the book trade in Sharjah is any evidence, the answer is yes. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book trade