IBM Takes Aim at Twitter, Claims to Have Patented Online Advertising

IBM is alleging that Twitter has infringed on its patents, including one that would seem to give the computing giant status as an inventor of online advertising.Revealed in a Twitter filing to the Securities and Exchange Commission this morning, IBM is claiming that Twitter has infringed on at least three of its patents, including one entitled "Method for presenting advertising in an interactive service," which was filed in 1993 but not published until 2006. The filing states that IBM hasn't sued Twitter, but that the former is "inviting [Twitter] to negotiate a business resolution of the allegations."The advertising-related patent's purview is broad and would seem to apply to any number of online companies, including Facebook and Google. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-11-05 00:00:00 UTC ]
News tagged with: #online advertising #exchange commission #online companies

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School study plan for Churchill Archive Online

Bloomsbury's online Churchill Archive will aim for a school and undergraduate readership as... Continue reading at The Bookseller

[ The Bookseller | 2012-10-15 00:00:00 UTC ]
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Taking the Reading Out of Readings

Early last month Junot Díaz nearly caused a riot when hundreds of fans descended on the Union Square Barnes & Noble in New York City to hear the author read from his latest, This Is How You Lose Her. But, to put it mildly, not every author is Junot Díaz, and getting a crowd to hear you read... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-12 00:00:00 UTC ]
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Times Publishing Company Selects Brainworks Advertising

Sayville, Long Island, October, 2012 – Brainworks Software, the leading provider of newspaper advertising and circulation systems for North America has announced that the Times Publishing Company has selected Brainworks to provide their pro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long island #leading provider #newspaper advertising


NZ takes centre stage at Frankfurt Book Fair

New Zealand has officially taken centre stage at the world's biggest book fair in Frankfurt, Germany. Continue reading at Stuff

[ Stuff | 2012-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #centre stage


AIM Partners With Restore Media

Active Interest Media (AIM) and Restore Media have agreed to partner in production of their historic home and building brands, the companies announced today. AIM  Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-09 00:00:00 UTC ]
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Fallon to take over as Scardino steps down

Pearson chief executive Dame Marjorie Scardino is to step down from her role in 2013, to be... Continue reading at The Bookseller

[ The Bookseller | 2012-10-03 00:00:00 UTC ]
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Casual Vacancy takes top spot

J K Rowling's The Casual Vacancy (Little, Brown) has officially become the fastest-selling... Continue reading at The Bookseller

[ The Bookseller | 2012-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #casual vacancy


Five Favorite Online Edit Tools

More than anything, maintaining a website is about keeping its content relevant and up-to-date.Thousands of tools—from all-inclusive content management systems to sidebar widgets—can help online editors manage the task. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-02 00:00:00 UTC ]
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Penguin takes Breathing series by self-published author

Penguin Children's has snapped up rights to The Breathing series by self-published author... Continue reading at The Bookseller

[ The Bookseller | 2012-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published author #penguin children


Albuquerque Publishing Company launches Atex Advertising

The Albuquerque Publishing Company – the advertising sales, production and distribution agent for New Mexico’s largest and most read newspaper, the Albuquerque Journal – is live with Atex Advertising.  The Atex syst ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising sales


Twitter Co-Founders' New Site, Medium, Will Open to Public in New Year

Twitter co-founder Evan Williams shares more details about his new publishing platform. Continue reading at AllThingsD

[ AllThingsD | 2012-09-25 00:00:00 UTC ]
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Moser to take on Edinburgh Bookshop

The Edinburgh Bookshop is changing hands after five years so that founders Vanessa and Malcolm... Continue reading at The Bookseller

[ The Bookseller | 2012-09-24 00:00:00 UTC ]
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Implementation of EC price-fixing deals 'could take months'

The deals between four publishers, Apple and the European Commission over its ebook price-... Continue reading at The Bookseller

[ The Bookseller | 2012-09-20 00:00:00 UTC ]
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Bloomberg Aims to Drive Readership with New iPad App

Bloomberg has rolled out a new magazine iPad application that offers readers exclusive content, including video and interactive graphics. The Bloomberg Markets+ iPad app brings the company’s publication to Apple’s tablet. The ap ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive readership #ipad app #including video


EUP & Boydell join University Publishing Online

Edinburgh University Press and Boydell & Brewer have joined Cambridge University Press'... Continue reading at The Bookseller

[ The Bookseller | 2012-09-11 00:00:00 UTC ]
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ReKiosk Tries an Indie Online Sales Model

Aziz Isham did not intend to get into retailing. Instead, ReKiosk, the online storefront he cofounded that started up last week—it currently offers only music and books—came out of conversations he had been having with independent publishers. All of them, he said, expressed frustration over the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online storefront #independent publishers #expressed frustration


Taking Storytelling Digital

Eli Horowitz does not think of himself as someone who “fetishizes the book.” But he’s also seen what books become, in digital form, and has not always been impressed. A former managing editor and publisher at McSweeney’s, Horowitz describes much of what he has seen in the digital revolution in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-09-01 00:00:00 UTC ]
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Rebooted Borders takes on Amazon

Bookworld, formerly Borders.com.au, has internet giant Amazon in its sights with new book business. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2012-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business


Community groups asked to take on Wakefield libraries

Community groups in West Yorkshire are banding together in an attempt to take over libraries... Continue reading at The Bookseller

[ The Bookseller | 2012-08-29 00:00:00 UTC ]
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Master Online Marketing with Free Kindle Ebook

For a limited time, you can score a free copy of "Get Up to Speed with Online Marketing," by Jon Reed. Read it on your PC, your Kindle, or any device that can run a Kindle app. Continue reading at PC World

[ PC World | 2012-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle app #limited time #free copy #online marketing