IAB Releases New Ad Viewability Tactics for Publishers

Serving engaging content, experimenting with site design, and improving latency are key in boosting ad viewability. The post IAB Releases New Ad Viewability Tactics for Publishers appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-03-22 00:00:00 UTC ]
News tagged with: #publishers appeared

Other Publishing stories related to: 'IAB Releases New Ad Viewability Tactics for Publishers'

The History of Modern American Book Publishing—In Its Own Words

This fall, Running Press cofounder Buz Teacher will release 'Among Friends,' a book featuring more than 100 personal essays by people who had a hand in shaping the book business in America in the latter half of the 20th century. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book featuring #20th century #book business

IVP Names Ted Olsen Associate Publisher

Former 'Christianity Today' executive editor Ted Olsen has joined InterVarsity Press in the newly created position of associate publisher and editorial director for media and trade books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #christianity today #trade books #associate publisher

Hinton Publishing Honors an Unsung Writer and Boosts New Creators

Seattle’s new indie publisher, Hinton Publishing, is a partnership between 'South Seattle Emerald' founder Marcus Harrison Green and Vertvolta Press publisher Vladimir Verano. Its mission is to amplify the voices of BIPOC, LGBTQ, disabled, and low-income authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #indie publisher

Portable Reading Delights: Summer 2023 YA Paperback Releases

Get ready for all things reading outdoors or indoors beside a window with these summer 2023 YA paperbacks. Continue reading at Book Riot

[ Book Riot | 2023-07-07 10:39:00 UTC ]
More news stories like this |

Catch Up on Your Mid-Year Reading Goals with These 8 New Manga Releases for July 2023

The manga new releases out July 2023 include a sweet high school romance, adventures at magic school, a body swap horror story, and lots more! Continue reading at Book Riot

[ Book Riot | 2023-07-06 10:33:00 UTC ]
More news stories like this | News stories tagged with: #manga releases #manga

CONTEC Mexico: ‘Is the Publishing Industry Sustainable?’

In his opening keynote at CONTEC Mexico, Hugo Setzer has encouraged publishers to join the SDG Publishers Compact and work together. The post CONTEC Mexico: ‘Is the Publishing Industry Sustainable?’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-05 19:17:56 UTC ]
More news stories like this | News stories tagged with: #contec mexico #opening keynote #hugo setzer #publishing industry

TikTok Sells A Lot of Books. Now, Its Owner Wants to Publish Them, Too.

As ByteDance launches a publishing company, many in the book world wonder if it will create an uneven playing field by boosting its own authors at the expense of others. Continue reading at The New York Times

[ The New York Times | 2023-07-01 09:00:50 UTC ]
More news stories like this | News stories tagged with: #book world

World Editions publishing has been bought out by a senior staff member.

Fans of the publisher World Editions, which has brought translations of work by Maryse Condé, Amin Maalouf, Pilar Quintana, Jaap Robben and Zhang Yueran to English-language audiences, has found a new owner—none other than the US director Christine Swedowsky. A rare fairy-tale finish! World... Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-30 13:57:16 UTC ]
More news stories like this | News stories tagged with: #world editions #previously owned

The AP Debuts New Website Designed to Attract More Ad Spend

Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek

[ AdWeek | 2023-06-28 09:22:55 UTC ]
More news stories like this | News stories tagged with: #ad spend #broader effort #news outlet #content licensing #news publisher

Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #internet companies #recession looms #digital media

The Publishers Association Hails the UK’s ‘Sector Vision’

The United Kingdom's new 'Sector Vision' for the creative industries opens amid welcoming comments from publishing's leadership. The post The Publishers Association Hails the UK’s ‘Sector Vision’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-23 21:54:19 UTC ]
More news stories like this | News stories tagged with: #united kingdom #publishers association

Authors leave Hungarian publisher in protest at sale to Orbán-linked college

Libri Group’s takeover by Mathias Corvinus Collegium raises fears of crackdown on literary freedomsThe takeover of Hungary’s largest publishing house and bookstore chain by a private foundation with close ties to the country’s prime minister, Viktor Orbán, has prompted walkouts from authors who... Continue reading at The Guardian

[ The Guardian | 2023-06-23 11:38:44 UTC ]
More news stories like this | News stories tagged with: #close ties #prime minister #viktor orbn #literary fiction #bookstore chain

A rare Maurice Sendak story will be published next year.

Almost 60 years after the publication of Where The Wild Things Are (November 23 will mark the rumpus), the world is getting a new children’s book from the late Maurice Sendak. HarperCollins Publishers will be releasing Ten Little Rabbits: A Counting Story with Mino the Magician, a count-along... Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-22 13:53:52 UTC ]
More news stories like this | News stories tagged with: #wild things #harpercollins publishers #harpercollins #children’s book

Unfinished novel by Françoise Sagan published posthumously

The Four Corners of the Heart was discovered by her son after the death of the French author, best known for Bonjour Tristesse, written when she was just 18A novel by the French author Françoise Sagan has been published posthumously – but, despite the suggestion that a novelist such as Leïla... Continue reading at The Guardian

[ The Guardian | 2023-06-22 12:23:44 UTC ]
More news stories like this | News stories tagged with: #published posthumously #lela slimani #returns home #french author

8 Recently Published Political Graphic Nonfiction and Memoirs

These eight eye-opening graphic nonfiction and memoirs focus on politics and identity, and they're all published in the last few years, including The Black Panther Party: A Graphic Novel History. Continue reading at Book Riot

[ Book Riot | 2023-06-22 10:32:00 UTC ]
More news stories like this | News stories tagged with: #graphic novel

Google gets sued by newspaper publisher Gannett

McLean newspaper publisher Gannett Co. Inc. (NYSE: GCI) said Tuesday it has sued Google LLC and parent company Alphabet Inc. (NASDAQ: GOOGL), alleging “monopolization of advertising technology markets and deceptive commercial practices.” Gannett says in its suit, which was filed in U.S.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-06-21 14:18:58 UTC ]
More news stories like this | News stories tagged with: #district court #southern district #newspaper publishers #sell ads

Publishing Industry Sales Fell 7.6% in April

Publishing industry sales couldn't keep up the pace in April, with all segments of the business but higher education suffering declines in the month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry

Bruder Returns to Chronicle Books as Group Publisher

After more than a decade at Amazon Publishing, Mikyla Bruder returns to lead Chronicle's art, entertainment, food and lifestyle, and children’s publishing groups. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #chronicle books #group publisher #amazon publishing #publishing groups

PublisHer Opens a Korean Chapter at Seoul’s Book Fair

PublisHer's Bodour Al Qasimi leads the opening of a Korean chapter in Seoul, advancing women 'without having to change who we are.' The post PublisHer Opens a Korean Chapter at Seoul’s Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-20 20:19:45 UTC ]
More news stories like this | News stories tagged with: #advancing women #book fair