How Trome’s Ladder Brand Strategy Made it the World’s Largest Spanish-Language Newspaper

In much of the INMA network worldwide, the focus is on big news brands producing life-changing, business-building journalism that transforms democracies and speaks truth to power. Yet among the other 99% of news publishers worldwide, the challeng ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]

Other Publishing stories related to: 'How Trome’s Ladder Brand Strategy Made it the World’s Largest Spanish-Language Newspaper'


New Culture Trip site offers world of literature

Written By: Lisa Campbell Publication Date: Tue, 25/10/2011 - 15:30 A new internet bookselling site has launched specialising in travel literature. The Culture Trip is selling four million books and films, organised into categories by countries. The company is also planning to launch a music... Continue reading at The Bookseller

[ The Bookseller | 2011-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #million books #ebook store #raising awareness


WTWH Media Launches Solar Power World Magazine

Business-to-business media company WTWH Media, LLC isn’t afraid of the uncertainty surrounding the magazine market place—the company is launching a new title this month called Solar Power World magazine in an effort to expand its portfolio. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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All the World’s a Kindle

Does Amazon's recent introduction of its Kindle Fire tablet, and CEO Jeff Bezos's description of it as "an end-to-end service," suggest that publishers no longer will have a role in the time-honored process of getting a book to market? Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2011-10-18 00:00:00 UTC ]
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English-language ebooks in global surge

Written By: Philip Jones Publication Date: Wed, 12/10/2011 - 13:41 English-language ebooks in non-traditional markets have become big business but publishers need to throw off the shackles of established business models to fully exploit the global marketplace. These were the messages greeting... Continue reading at The Bookseller

[ The Bookseller | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers launch #big business #global marketplace


Redmayne made Pottermore c.e.o.

Written By: Benedicte Page Publication Date: Mon, 10/10/2011 - 14:30 Charlie Redmayne, executive vice-president and chief digital officer at HarperCollins, is to become c.e.o. of Pottermore, J K Rowling's new online reading experience. He will take up the new role on 7th November. Pottermore... Continue reading at The Bookseller

[ The Bookseller | 2011-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #executive vice-president #7th november #entrepreneurial spirit


Potential Spanish ebook VAT cut welcomed

Written By: Paul Rigg Publication Date: Fri, 07/10/2011 - 15:11 The Spanish socialists pledge to reduce ebook VAT (IVA) to 4% has been welcomed by the director of the Spanish ebook platform Libranda. The announcement came from Alfredo Rubalcaba, who is the socialists’ candidate to become prime... Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prime minister #ebook market


Spanish book fair looks to digital growth

Written By: Robert Stokes Publication Date: Wed, 05/10/2011 - 15:18 Liber, the 29th International Book Fair for the Spanish speaking world, starts today [5th October] in Madrid and takes place against the backdrop of the launch of Amazon.es, which publishers hope will lead to greater interest... Continue reading at The Bookseller

[ The Bookseller | 2011-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital growth #takes place #publishers hope #greater interest


Bonnier Acquires Hearst’s Cycle World

In a continuum of an acquisition series that has become Bonnier’s growth strategy, the publisher acquires Hearst’s Cycle World. Terms of the deal remain undisclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-30 00:00:00 UTC ]
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OUP creates group strategy post

Written By: Charlotte Williams Publication Date: Mon, 26/09/2011 - 08:50 Oxford University Press has appointed Casper Grathwohl to the newly-created role of senior vice-president, group strategy. Grathwohl, who is currently vice president of reference and digital publishing within OUP's... Continue reading at The Bookseller

[ The Bookseller | 2011-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior vice-president #group strategy #vice president #digital publishing #5th october #nigel portwood #group level #business units


Women's brands hard hit by downturn

Written By: Benedicte Page, Felicity Wood and Philip Stone Publication Date: Fri, 23/09/2011 - 10:15 A squeeze on consumer spending in supermarkets and the migration to digital are being blamed for the spectacular falls in sales suffered by many of the UK’s biggest commercial women’s novelists... Continue reading at The Bookseller

[ The Bookseller | 2011-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marian keyes #jodi picoult #veronica henry #maeve binchy #harriet evans #jill mansell #lesley pearse


Virgin buys rights to Material World

Written By: Katie Allen Publication Date: Thu, 15/09/2011 - 15:15 Virgin Books has acquired a title by craft journalist Perri Lewis, which will enlist the world’s top makers to explore different crafts from dressmaking to decoupage. World rights to Material World: Inspiration and Secrets from... Continue reading at The Bookseller

[ The Bookseller | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world rights #senior editor #virgin books #kate shaw #viney agency


Ratings for App Functionality: Who Made the Top Grade?

Nothing turns a tech user off faster than system malfunctions. In the arms race the app market has shaped up to be, publishers are debuting their offerings as quickly as they can produce them. Unfortunately, this often does not leave time to work out the final kinks of download issues, faulty... Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arms race


ACE publishes first library strategy document

Written By: Benedicte Page Publication Date: Thu, 15/09/2011 - 08:55 Arts Council England (ACE) has released a document outlining its approach to library strategy. Culture, Knowledge and Understanding: Great Museums and Libraries for Everyone is said by ACE to be designed to provide certainty... Continue reading at The Bookseller

[ The Bookseller | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long term


Condé Nast college to offer Vogue-branded fashion course

Magazine publisher Condé Nast is launching a fashion and design college in central London next year, offering foundation and masters programmes named after its magazine brands, such as Vogue and House & Garden. Continue reading at Media Week

[ Media Week | 2011-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #central london #magazine brands


Martha Stewart Brand Subscriptions Available In App Store

Apple’s App Store has added another product to its portfolio—Martha Steward Living Omnimedia, Inc. announced the launch of a digital subscription plan for the iPad editions of both Martha Stewart Living and Everyday Food magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app store #ipad editions


Finland's largest bookchain on verge of sale

Written By: Raili Seppänen Publication Date: Wed, 31/08/2011 - 14:55 The largest bookshop chain in Finland is on the verge of being sold to the country's second-largest publisher, in a deal worth €27.5m (£24.3m). The deal will see Otava become the sole owner of Suomalainen Kirjakauppa, so long... Continue reading at The Bookseller

[ The Bookseller | 2011-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #second-largest publisher #sole owner


Hubert Burda to market German titles to UK brands

International magazine publisher Hubert Burda Media has opened a central marketing office in London to promote its German titles to UK-based advertisers. Continue reading at Media Week

[ Media Week | 2011-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hubert burda #german titles


Grant appointed World Book Day director

Written By: Charlotte Williams Publication Date: Fri, 19/08/2011 - 12:03 World Book Day has appointed Kirsten Grant as director, with Cathy Schofield stepping down from her position as co-ordinator which she has held since October 2000. Grant, who was previously Puffin marketing and campaigns... Continue reading at The Bookseller

[ The Bookseller | 2011-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #campaigns director #strategic planning #building relationships


Creed C. Black, Newspaper Executive, Dies at 86

As publisher of The Lexington Herald-Leader, Creed Black supported an investigation of the University of Kentucky basketball team that led to the first Pulitzer Prize for the paper. Continue reading at The New York Times

[ The New York Times | 2011-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pulitzer prize


From "Most Effective Digital Mag Brands" to "7 Magazine Web Sites That Suck"

Media research firm Affinity LLC has issued its latest American Magazine Study, which ranks 170 digital magazine brands on attributes ranging from "Most Trusted" to "Most "Useful" and "Most Entertaining." Rankings are based on the percent of a magazine's digital audience that cites the brand as... Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital audience