How The New York Times plans to build a daily habit on Snapchat

The venerable news publisher is applying lessons from its daily newsletter and podcast to get people to regularly open its Discover edition. The post How The New York Times plans to build a daily habit on Snapchat appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-04-25 00:00:00 UTC ]
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Indie Comics: Easier To Build, Easier To Get On TV, And More Diverse Than Ever

Comics like Powers are flooding networks, cable, and now your PlayStation--often with a more diverse cast than they had on the page.In December of 1999, well before he became the man behind every Marvel title of note from Avengers to X-Men, writer and artist Brian Michael Bendis published a... Continue reading at Fast Company

[ Fast Company | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie comics #diverse cast #failed attempts


Libraries planned in Hertfordshire fire stations

In a novel take on the dangers of book burning, up to four libraries in Hertfordshire could be relocated into the area’s part-time fire stations. Hertfordshire County Council has received £700,000 of government funding for the scheme, which it called “pioneering”. The funding will see up to... Continue reading at The Bookseller

[ The Bookseller | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #government funding


Watch time at YouTube 'growing 50% a year'

Publishers who do not have a strategy related to YouTube are missing an opportunity, publicists and marketeers were told at a YouTube conference held yesterday (27th October) in association with The Bookseller. The event, held at the YouTube offices in St Giles High Street, and aimed at giving... Continue reading at The Bookseller

[ The Bookseller | 2014-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategy related #giving advice #promote books


Proving Amazon's a Monopoly? Not So Easy 'Seattle Times' Says

According to a report in the 'Seattle Times,' proving that Amazon is a monopoly, let alone an abusive monopoly, will be very difficult, if not impossible. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-28 00:00:00 UTC ]
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Schupf Up at Time Home Entertainment

Margot Schupf has been named publisher of Time Home Entertainment, Inc., the book and bookazine publishing division of Time Inc. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-27 00:00:00 UTC ]
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What Publishers Really Think About Time Spent

Time-based metrics are used by almost every leading publisher to measure themselves, but there's been hesitancy to transact on the basis of numbers like time spent and ad exposure time. That could change soon though as a member  Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time spent #time-based metrics #leading publisher


Survey: 80% of Premium Publishers Want to Sell Ads Based on Time

Just weeks after the Financial Times said it would begin selling digital ads based on the time for which they're exposed to readers, a new survey shows other digital publishers are growing bullish about the tactic. The survey, from Digital Content Next, found that 80% of "premium" publishers are... Continue reading at Advertising Age

[ Advertising Age | 2014-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content #time-based metrics


It's Time to Take a Responsive Approach to Content Marketing

Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age

[ Advertising Age | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #banner ad


Panel Mania: 'Aama The Invisible Throng' Journeys Through Space And Time

Swiss cartoonist Frederik Peeters' sci-fi series, Aama continues Verloc Nim's reluctant space journey with his brother Conrad and the android chimpanzee, Churchill, as they search to uncover any material relating to the mysterious experiment known as Aama. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sci-fi series #material relating


How News UK Digs Into Data to Build its Subscriber Base

News UK, the British publishing arm of News Corp, is digging deep into its data to drive readership. To do so, it’s looking outside of the publishing business to maximize the base of digital subscribers for its news properties, wh ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscriber base #news uk #drive readership #digital subscribers


No Shortage of Kids' Comics at New York Comic Con

Remember when comics grew up and got serious? Publishers have come full circle and now cater to young readers with new comics and graphic novels and tie-ins to old favorites. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full circle #young readers #graphic novels


‘Attack on Titan’ Drives Manga Rebound at New York Comic Con

Manga sales were brisk at New York Comic Con as droves of fans turned out to clamor over hit series Attack on Titan and classic properties like Sailor Moon; while Super star manga artist Takeshi Obata made his first trip to a North American comics show. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #manga sales #fans turned #sailor moon


IDG’s Apollo CMS Makes a Case to Build It Yourself

Proprietary content management systems have been a hot topic in digital publishing over the past year. Companies like Vox, Say Media, Forbes and others have made huge commitments to building out their platforms to not only serve internal needs but also provide licensed solutions for outside... Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hot topic #digital publishing


Diversity and Pop Culture Reign at New York Comic Con

With 151,000 attendees, this year’s edition of the New York Comic Con had the largest crowd ever announced at a North American con. And despite the size, it seemed to be an overwhelmingly peaceful celebration of pop culture, and the diversification of fandom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest crowd #pop culture


Investing Outside the Box: The Daily Meal’s Test Kitchen

  While many publishers are weighing new technology investment priorities like ad platforms, video production or content management systems, Spanfeller Media Group's The Daily Meal has focused its attention on building a kitchen. Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #test kitchen #daily meal #ad platforms #video production


Photo Mania: New York Comic Con 2014

PW Comics World was at New York Comic Con, held October 9-12 at the Javits Convention Center in Manhattan, to bring back the news and memorable photographs of the show. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #photo mania #bring back


Vertical Inc. Debuts New Comics Line at New York Comic Con 2014

At New York Comic Con, Vertical Inc., a New York City publisher specializing in Japanese prose works and manga, announced plans to launch Vertical Comics, a new imprint focused solely on manga and anime-related titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announced plans


Digital Newsstand Preps Makeover with Former Time Inc. CTO

Time Inc.’s former CTO, Abe Cytryn, is joining Magzter in the same role as the digital newsstand company preps a series of new features for both publishers and consumers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-10 00:00:00 UTC ]
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Somehow, New York Comic Con Gets Bigger

Attendance at New York Comic-Con 2014 has reportedly grown by 20,000 to 151,000 people, making it even bigger than San Diego Comic-Con. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-10 00:00:00 UTC ]
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Clooney surprises New York Comic-Con

Hollywood newly-wed George Clooney surprises fans at a New York comic book convention by turning up to promote his upcoming Disney fantasy film. Continue reading at BBC News

[ BBC News | 2014-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york comic-con