Sponsored by Cummings Printing When it comes to improving profits at print magazines, there’s a tendency to focus on new ways of driving revenue. But while keeping a close eye on expenses can also have a significant impact on the bottom line, today’s environment often calls for a balancing act. “We know that austerity doesn’t work,” says Erin O’Mara, president of The Nation. “We see that in countries and in businesses. If the cuts go too deep, they can strangle the ability to thrive. All potential expense has to be weighed against potential return, even if that return is down the road.” Holding down costs means taking a look at expenses across the board, from little things like office supplies and catered lunches to big ones like printing and postage. At Wainscot Media, a custom publisher in the healthcare and luxury marketing spaces, the company has taken a committee-based approach to cost-cutting, bringing together representatives from sales and marketing, editorial, accounting and other departments to look for areas in which the organization can lower expenses. “It’s a good approach, because then it’s a company-wide effort,” says CEO Mark Dowden. “Then when you put things into effect, they seem less draconian. They’re not coming from the top down.” Reducing frequency The trend toward fewer, higher quality issues carries on, as publishers continue implementing frequency reductions in print magazines, the most recent of which came earlier this month from Meredith Corp.,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-06-27 17:04:10 UTC ]
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New York Magazine has just come out with an in-depth profile of the intensely private Honolulu resident Pierre Omidyar. It quickly gets beyond the basics—"the programmer who created eBay, is one of America's richest men, a 47-year-old philanthropist intent on giving away the fortune he made when... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2014-11-07 00:00:00 UTC ]
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Independent publisher Nosy Crow has published a picture book based on the John Lewis Christmas advertisement for the third time. Monty’s Christmas is a rhyming hardback picture book that tells the story of the advert, in which a young boy finds his a soulmate for his penguin. The advert... Continue reading at The Bookseller
[ The Bookseller | 2014-11-07 00:00:00 UTC ]
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The most dominant story in magazine media over the last decade-the decline in print as digital media surges-may be changing, according to an all-star panel of ad agency executives at a min breakfast Thursday. There was general consensus on the panel of four that the decline has stopped and... Continue reading at Folio Magazine
[ Folio Magazine | 2014-11-07 00:00:00 UTC ]
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In 2014, publishers dealt with shrinking bookstores shelves, opaque sourcing, Amazon v. Hachette and the continuing rise of self-publishing. The post Hot Button Issues for English-Language Publishers in 2014 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-11-06 00:00:00 UTC ]
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Publishing Technology has appointed David Montgomery to the newly created position of chief technology officer as it “bolsters its senior management team”. The company, which provides software and services to publishers, is also planning to recruit a new global projects director, and has... Continue reading at The Bookseller
[ The Bookseller | 2014-11-05 00:00:00 UTC ]
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Brazil’s Bookcase Literary Agency has made a name for itself after just one year in business by connecting talented, independent authors with international publishers. The post Bookcase Literary Agency Makes a Global Splash with Self-Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-11-04 00:00:00 UTC ]
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Oscar-winning actor Tom Hanks is to publish a book of short stories inspired by his personal collection of vintage typewriters. Continue reading at BBC News
[ BBC News | 2014-11-04 00:00:00 UTC ]
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Start Publishing, which has bought a number of ebook publishing companies over the last 18 months, has made its biggest purchase to date, acquiring the assets of Cleis Press, Viva Editions, and Tempted Romance. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-04 00:00:00 UTC ]
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Tribune Publishing, which owns 10 daily newspapers including the Los Angeles Times and the Chicago Tribune, has hired Michael Rooney as executive VP-chief revenue officer, the company plans to announce Monday. Mr. Rooney, who was chief revenue officer at The Wall Street Journal until last year,... Continue reading at Advertising Age
[ Advertising Age | 2014-11-03 00:00:00 UTC ]
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Bonnier Publishing has acquired Igloo Books, saying the acquisition makes the publisher a "dominant force" in children's mass market publishing. Continue reading at The Bookseller
[ The Bookseller | 2014-11-01 00:00:00 UTC ]
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Puffin has acquired the new children’s book from US actor and comedian B J Novak. The Book With No Pictures begins by suggesting that non-illustrated books seem serious and boring, but goes on to use words read aloud in an original and humorous way, in a shared reading experience illustrated in... Continue reading at The Bookseller
[ The Bookseller | 2014-11-01 00:00:00 UTC ]
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Founded by two publishing veterans, Librinova provides ebook creation and distribution services for self-published authors in France. The post Librinova: Answering the Call for Self-publishing in France appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-31 00:00:00 UTC ]
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Hispanics are the fastest-growing ethnic group in the U.S., and they are not only growing in terms of numbers but also expanding their presence in regions across the country. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
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The Guadalajara International Book Fair (FIL), the most important publishing gathering in Ibero-America, will be held this year from Saturday, November 29, to Sunday, December 7, with thousands of attendees from around the world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
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For companies like Google, facing problems with the law across Europe has become a common thing. The most recent example of this is now taking place in Spain, where the country's parliament just gave the go-ahead to what's being known as the "Google... Continue reading at Engadget
[ Engadget | 2014-10-31 00:00:00 UTC ]
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The number of UK publishers attending the Shanghai International Children’s Book Fair (CCBF) this year has nearly doubled, with 21 set to attend the November event, compared to 12 last year. The 2013 event was described as "storming" by UK publishers. Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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An industry panel on Amazon and its business tactics elicited a range of often contradictory responses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-30 00:00:00 UTC ]
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Tributes have been paid to author and former publisher Raleigh Trevelyan, who has died aged 91. Trevelyan, who passed away on October 23rd in Chelsea and Westminster Hospital, worked at Jonathan Cape and Michael Joseph, and also wrote a number of books for Faber, including a wartime memoir and... Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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Literary agent Andrew Wylie has said he believes the era of publishers cowering and giving in to Amazon is at an end, comparing the online retail giant to terror group ISIS. Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday
[ Digiday | 2014-10-30 00:00:00 UTC ]
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