How eMagazines Delivers Better Magazines (and Customer Service) on Mobile

Andrew Degenholtz, president at eMagazines, initially had reservations about entering the digital magazine space. As the founder and president of a magazine marketing agency, Degenholtz tells Folio: that he saw significant challenges with the user experience in mobile, as well as hurdles in accessing a subscriber's first issue. Therefore realized the missed opportunity for magazines and newspapers. “I didn’t like the product,” he candidly admits, when discussing early mobile iterations of various digital publications. But Degenholtz realized quickly that there could be a better way to adapt the tangible magazine to the mobile world. Instead of a pinch and zoom experience, with hard to read text, a clunky login process and sometimes unintuitive navigation tools, he saw an opportunity to deliver an experience where readers could get a seamless and pleasant experience, whether they wanted to explore the magazine on a smartphone or desktop. This concept not only improved the reader’s journey, but also added a layer of customer connection. Customer service, as most define it, was never really a concern for magazine media. Until fairly recently, magazines produced a product and sent it out to the world to be consumed, be it weekly or monthly. And typically they evaluated the job they were doing based on written feedback, or renewals. But the digital age or, more specifically, the mobile age, changed how publishers interacted with their constituents. As the ways in which media... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-10-19 00:00:00 UTC ]
News tagged with: #digital version #staying connected #free online

Other Publishing stories related to: 'How eMagazines Delivers Better Magazines (and Customer Service) on Mobile'


Essex libraries campaigners hit out at 'commercialisation' of service

Plans for Essex libraries by the county council have sent “alarm bells ringing” about increased commercialisation of the service, a campaign group has said. Continue reading at The Bookseller

[ The Bookseller | 2019-12-24 02:02:07 UTC ]
More news stories like this | News stories tagged with: #essex libraries #county council #campaign group #libraries


Face Up: Industry Pros Pick Their Favorite Magazine Covers of 2019

While 2019 winds down, many of us are reflecting on the year that was. We talk about our favorite movies, TV shows, records, etc. But here at Folio:, one of our favorite things to look back at are the year's best magazine covers. As an annual tradition, we reach out to some of the top designers... Continue reading at Folio Magazine

[ Folio Magazine | 2019-12-19 19:17:56 UTC ]
More news stories like this | News stories tagged with: #facebook founder #single-copy sales #bloomberg businessweek


Kindle Unlimited: We try Amazon's subscription service for ebooks

If you’re a Kindle user, you’ve undoubtedly come across titles with that Kindle Unlimited logo and an enticing “$0.00” price tag attached. You’re curious, yes? With titles in genres from mysteries and romance to sci-fi and self-help, Kindle Unlimited is an easy and affordable way to sate your... Continue reading at PC World

[ PC World | 2019-12-18 11:30:00 UTC ]
More news stories like this | News stories tagged with: #magazine titles #kindle unlimited #subscription service #monthly fee #audio book #kindle


The Gifts Customers Give Us (shelftalker)

Moments of trust and connection from customers make the holiday spirit real for booksellers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-16 13:00:34 UTC ]
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What Made 2019 a Good Year for Magazine Media

A few years ago I started making predictions about the upcoming year. Admittedly, they haven’t exactly been bold, but have really been more of a heads up on what trends to look out for and what sort of coverage you can expect from us as a reader. Last December, I followed up on my predictions... Continue reading at Folio Magazine

[ Folio Magazine | 2019-12-12 16:41:44 UTC ]
More news stories like this | News stories tagged with: #gilded age


Hour Media Acquires Six More Florida-Based Lifestyle Magazines

Palm Beach Media Group, a subsidiary of regional mag publisher Hour Media Group, has acquired Ft. Lauderdale-based Gulfstream Media group and its portfolio of local luxury lifestyle titles, the company announced. Included in the deal are Gold Coast, Boca Life, The Palm Beacher, Jupiter, Stuart... Continue reading at Folio Magazine

[ Folio Magazine | 2019-12-11 18:23:16 UTC ]
More news stories like this | News stories tagged with: #ll join #custom publications


Zombies, Mutants & Resurrection: Magazine Publishing in 2019

For magazine publishing, 2019 has been a year full of births, deaths, mutants, zombies – and even a resurrection. The glass-half-full crowd will point to the findings of Mr. Magazine (Dr. Samir Husni) that the total number of magazine titles in the U.S. is at a record high. The half-empty folks... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-10 17:25:34 UTC ]
More news stories like this | News stories tagged with: #total number #magazine titles #record high #magazine publishing


Exclusive: TEN Publishing Is Shuttering 19 Car Magazines

TEN Publishing will shutter 19 of its 22 automotive print magazines by the end of the year, leaving MotorTrend, Hot Rod and Four Wheeler as the only three titles that will continue to be published in a physical format in 2020. According to a memo sent to staffers at MotorTrend Group Friday... Continue reading at Folio Magazine

[ Folio Magazine | 2019-12-06 14:31:12 UTC ]
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How Hearst Magazines Leverages Its Scale and Innovation to Drive Consumer Value

In his keynote at FUSE Media 2019, Sheel Shah, VP of strategic partnerships and consumer products at Hearst Magazines, addressed how platforms disrupted the traditional media model – and how Hearst is using the reach of platforms to extract audience insights for consumer product development. Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-05 21:43:18 UTC ]
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Help an Independent Literary Magazine Thrive in a Hostile Climate

Every day of the year, Electric Literature is grateful for the people who read and share what we publish. But on this Giving Tuesday, we’re coming to you with a special request: Electric Lit is aiming for 1,000 members by 2020, and we want you to be one of them. Your membership gets you... Continue reading at Electric Literature

[ Electric Literature | 2019-12-03 12:00:00 UTC ]
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Springer Nature sells publishing services division SPS

Springer Nature is selling its publishing services enterprise SPS to content technology and solutions business SPi Global, in a deal expected to conclude by the end of the year. Continue reading at The Bookseller

[ The Bookseller | 2019-12-02 21:47:54 UTC ]
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Meredith’s Magazine Division Reveals New Leadership Structure | People on the Move

[caption id="attachment_162357" align="alignright" width="150"] Catherine Levene[/caption] On Monday, Meredith Corp. announced a series of expanded leadership roles within its national media division. The president of Meredith Digital, Catherine Levene, who succeeded Stan Pavolvsky in that... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-21 17:20:43 UTC ]
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Sandow Acquires Metropolis Magazine

Sandow—the parent company of Interior Design and Luxe Interiors + Design magazines, among others—has acquired architecture and design-focused Metropolis magazine from owner and president Eugenie Havemeyer, both sides announced this week. Terms of the deal weren't disclosed. Launched by... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-20 15:42:51 UTC ]
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Adele Parks takes over books coverage in new Platinum Magazine

The newly launched Platinum Magazine, a magazine aimed at women over 55, has launched a books section edited by novelist Adele Parks. Continue reading at The Bookseller

[ The Bookseller | 2019-11-18 05:39:11 UTC ]
More news stories like this | News stories tagged with: #books coverage


New subscription box service confronts lack of representation in children's books

A new subscription service offering monthly deliveries of black children's literature has been launched in response to the lack of children’s books in the UK featuring BAME characters. Continue reading at The Bookseller

[ The Bookseller | 2019-11-17 16:01:04 UTC ]
More news stories like this | News stories tagged with: #black children #children's literature


The Magazine Explaining America to the French

Shortly after the stunning US presidential election in 2016, a French journalist with a lifelong love for American literature seized the political moment to give American authors a platform to express themselves in what would become a 200-page magazine called America—in French. Fifteen days... Continue reading at Literrary Hub

[ Literrary Hub | 2019-11-15 09:48:32 UTC ]
More news stories like this | News stories tagged with: #presidential election #lifelong love #political moment #american literature


The Atlantic Redesigns Across Platforms; Hearst Magazines Editors to Form Union

Two months into life behind a digital paywall, The Atlantic says it sold "record numbers" of subscriptions in both September and October, doubling the amount of sales originally forecast (though it declined to share specific figures). Today, the magazine unveiled what it hopes will be an... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-12 19:44:42 UTC ]
More news stories like this | News stories tagged with: #equal pay #immediately respond #ars technica #digital brands #abc news #cbs news #daily beast #hearst


Hearst Hires a VP of Talent, Meredith Staffs Up Health Magazine | People on the Move

[caption id="attachment_174829" align="alignright" width="150"] Rachel Kay[/caption] On Wednesday, Hearst announced the hiring of Rachel Kay as vice president of talent, a newly created role that will advance talent recruiting programs across the company. Reporting directly to Hearst COO Mark... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-07 21:17:21 UTC ]
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PRH extends Grantham Book Services site lease until 2029

Penguin Random House UK has extended its lease on its Grantham Book Services distribution site until 2029. Continue reading at The Bookseller

[ The Bookseller | 2019-11-06 13:00:30 UTC ]
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Harvard Business Review Wins Magazine of the Year at the Eddie & Ozzie Awards Gala

NEW YORK—Magazine and digital media professionals from all over the country gathered Wednesday evening to celebrate honorees for excellence in editorial and design. B2B, consumer and regional brands competed for Folio:’s 2019 Eddie and Ozzie Awards, the largest and most comprehensive such... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-01 14:44:10 UTC ]
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