How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
News tagged with: #bookshop windows #stepping stone #digital campaign

Other Publishing stories related to: 'How Bookshop Windows Can Support Digital Promotion Campaigns'


Historian Weir's backlist to be published digitally

Written By: Charlotte Williams Publication Date: Mon, 04/04/2011 - 13:02 Cornerstone and Vintage are planning to release historian Alison Weir's backlist in ebook format for the first time. read more Continue reading at The Bookseller

[ The Bookseller | 2011-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published digitally #ebook format


Shelley up in Little, Brown promotions

Written By: Charlotte Williams Publication Date: Mon, 04/04/2011 - 15:24 Little, Brown has made two "significant" promotions, with deputy publisher David Shelley becoming publisher of the group and commercial director Ben Groves-Raines moving up to chief operating officer. All of the... Continue reading at The Bookseller

[ The Bookseller | 2011-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing imprints #design department #david kent


Agents warn publishers over digital rates

Written By: Philip Jones and Charlotte Williams Publication Date: Fri, 01/04/2011 - 08:50 Literary agent Sonia Land has warned book publishers they will lose control over authors’ digital backlists unless they improve their royalty offer. Land this week announced her decision to publish 100 of... Continue reading at The Bookseller

[ The Bookseller | 2011-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital rates #philip jones #week announced


More bookshops to close

Administrators have decided to close 12 more Angus & Robertson stores, cutting another 102 permanent and casual positions. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2011-03-31 00:00:00 UTC ]
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Ladybird reshapes for digital market

Written By: Caroline Horn Publication Date: Thu, 31/03/2011 - 15:38 Ladybird is updating its image with a new campaign designed to highlight its preschool credentials to families and to grow the market for its digital products. Editorial director Heather Crossley said: “In the past Ladybird... Continue reading at The Bookseller

[ The Bookseller | 2011-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital market #digital products #hardback books #modern publisher


Campaigners hand in 6,000 strong petition over Brent library

Written By: Charlotte Williams Publication Date: Tue, 29/03/2011 - 21:54 Library campaigners have handed in a petition of more than 6,000 signatures objecting to the proposed closure of Preston Road library in Brent, as the council consults over wider closures. Six libraries could be at risk,... Continue reading at The Bookseller

[ The Bookseller | 2011-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #final decision #11th april


Long Form Journalism Enters the Digital Market

As most publishers are scrambling to compact content (call it the Twitter effect), one company is bringing lengthy journalistic stories to digital devices. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital market #digital devices


Rebuck bullish on digital after "show-stopping" Xmas

Written By: Charlotte Williams Publication Date: Tue, 29/03/2011 - 08:55 Random House c.e.o. Gail Rebuck has said she expects digital to become a "significant" part of its business in 2011 and hailed a "show-stopping" Christmas, as parent company Bertelsmann announced its full-year results to... Continue reading at The Bookseller

[ The Bookseller | 2011-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gail rebuck #full-year results


Hearst promotes NatMag's Simon Horne to CFO role

Hearst has promoted Simon Horne, currently chief financial officer and general manager of NatMag, to the newly created role of CFO, general manager and senior vice-president, at Hearst Magazines International. Continue reading at Media Week

[ Media Week | 2011-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #general manager #senior vice-president


WH Smith reopens shops under British Bookshops deal

Written By: Lisa Campbell Publication Date: Mon, 28/03/2011 - 08:54 Seventeen former British Bookshop & Stationers stores have held their first weekend of trade under WH Smith ownership. Nine venues opened their doors as WH Smith stores and eight re-opened under their original name of... Continue reading at The Bookseller

[ The Bookseller | 2011-03-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #15% discount #half price


Easons board reiterates support for Whelan

Written By: Lisa Campbell Publication Date: Fri, 25/03/2011 - 08:34 The board of Easons has reiterated its support for managing director Conor Whelan after a second vote of no confidence in him was passed by management union members. The Bookseller believes a second unanimous vote of no... Continue reading at The Bookseller

[ The Bookseller | 2011-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #management grade #recent meeting


BBC boosts bookshop sales by "almost £500,000"

Written By: Philip Stone Publication Date: Wed, 23/03/2011 - 15:49 The BBC's "Faulks on Fiction" and "My Life in Books" series have boosted book sales by almost £500,000, Nielsen BookScan data indicates. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-23 00:00:00 UTC ]
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ABC Board Changes Advertising Requirement for Digital Magazines

Recognizing the fluid state of digital magazine publishing, the ABC board of directors has just modified a key requirement for qualifying a "replica" digital edition. Advertising in the print and digital editions no longer needs to be identical. The board's vote at their mid-March meeting was... Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital magazines #digital edition #digital editions


HC buys Shan's digital backlist rights

Written By: Philip Jones Publication Date: Mon, 21/03/2011 - 08:53 HarperCollins is to publish Darren Shan's backlist as ebooks, having concluded a deal with the Christopher Little Agency for the digital rights. Shan has been published in print by HarperCollins Children's Books for a decade... Continue reading at The Bookseller

[ The Bookseller | 2011-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins children #digital rights


Epicurious Wins ASME's General Excellence Digital Ellie Award

The American Society of Magazine editors today unveiled the winners of its second-ever Digital Ellies awards. Conde Nast's Epicurious took the award in the General Excellence category as well as top honors in the category of Interactive Tool. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american society #conde nast #top honors


HC promotes Jamie Cowen

Written By: Graeme Neill Publication Date: Fri, 11/03/2011 - 08:14 HarperCollins has appointed Jamie Cowen to its newly created role of commissioning editor for men's thriller and adventure novels for HarperFiction. Cowen, currently a contracts manager at the publisher, will begin his new job... Continue reading at The Bookseller

[ The Bookseller | 2011-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adventure novels #contracts manager #4th april #male readers


Taylor promoted at Little, Brown

Written By: Bookseller Staff Publication Date: Thu, 10/03/2011 - 08:30 Emily-Jane Taylor has been promoted to finance director of the Little, Brown Book Group with immediate effect. Taylor, who has worked for the publisher for eight years, was previously head of finance. Taylor said she was... Continue reading at The Bookseller

[ The Bookseller | 2011-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finance director


The Secret to Digital Growth: Investing In Content?

Business Insider's Henry Blodget tells (almost) all. But can online revenue cover the costs of original content? Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #original content #digital growth #business insider


Galaxy campaign for Quick Reads unveiled

Publication Date: Tue, 08/03/2011 - 08:57 The Galaxy-sponsored advertising campaign for Quick Reads has been unveiled, with advertising, posters and bookmarks lined up for the literacy campaign. The 10 Quick Reads, all published on World Book Day, 3rd March, include titles by Linwood Barclay,... Continue reading at The Bookseller

[ The Bookseller | 2011-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quick reads #literacy campaign #3rd march #linwood barclay #james patterson #benjamin zephaniah


Turning Digital into Dollars

The Engage! Expo 2011, a conference and trade show focusing on tools and strategies for reaching consumers through mobile apps, social networks, online gaming, and other digital content, offered some glimpses into how companies are monetizing their digital initiatives. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #social networks #online gaming #digital content #digital initiatives