Hearst Sets Launch for First Issue of Dr. Oz, The Good Life

Hearst Magazines will roll out its newest title, Dr. Oz, The Good Life, Feb. 4. With 800,000 copies being distributed, including 375,000 copies on newsstands for $3.99 and another 425,000 going to subscribers of other Hearst titles, The Good Life could well be the biggest consumer magazine launch this year. With The Good Life, Hearst hopes to replicate the stratospheric rise of its other mass, celebrity-based titles. Food Network Magazine rose to a circulation of 1.7 million from a launch distribution of 300,000, while HGTV Magazine grew to 1.1 million from 350,000 at launch. With celebrity-based magazines, there's no guarantee the allure will last, though, as Hearst well knows; O, the Oprah Magazine, while still one of its biggest titles with a 2.4 million circulation, has struggled on the newsstand lately.   For now, Hearst is banking on the star power of the telegenic heart surgeon to establish the magazine, though. Oz will appear on the cover of the first several issues of the magazine and throughout. He'll write front-of-book letters to the reader, a page introducing the issue’s contributors, a food column and a back page essay. “I’ll do what needs to be done to help the magazine appeal to people," Oz told Adweek. "If I need to be on every cover, I will be.” He also weighed in on the color of the pilot's cover, a deliberately gender-neutral blue. “I always felt strongly that we treat women too delicately, and putting a little testosterone in the message makes them... Continue reading at 'AdWeek'

[ AdWeek | 2014-01-27 00:00:00 UTC ]

Other Publishing stories related to: 'Hearst Sets Launch for First Issue of Dr. Oz, The Good Life'


The Children’s Bookstore set to close after 43 years in Baltimore

After four moves and 43 years as a hub for children’s books and visits by local and nationally renowned authors, The Children’s Bookstore is closing. Continue reading at Baltimore Sun

[ Baltimore Sun | 2021-07-23 20:26:06 UTC ]
More news stories like this | News stories tagged with: #bookstore


The risible launch of ‘Britain’s Fox News’

Last week, Guto Harri, an anchor on GB News, in the United Kingdom, addressed a pressing news story: the racist abuse that Black English players faced following the final of the European soccer championships, which England lost, and the broader debate around the players’ practice of taking a... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-07-20 12:38:46 UTC ]
More news stories like this | News stories tagged with: #nieman lab #back end #american association #daily beast #sports illustrated #trans woman #memoir #penguin random house


Hachette launches Health Charity Book Club with Tesco

Hachette UK has partnered with Tesco to support the retailer’s first Health Charity Book Club, exclusively featuring titles from the publisher.   Continue reading at The Bookseller

[ The Bookseller | 2021-07-16 20:09:05 UTC ]
More news stories like this | News stories tagged with: #hachette uk #hachette #book club


When unemployed writers set out to chronicle America

The story of the “rich and weird” guidebooks produced by a Depression-era project. Continue reading at The Washington Post

[ The Washington Post | 2021-07-16 12:00:00 UTC ]
More news stories like this |


7 Short Stories about Political Issues That Resist Easy Answers

It can be too easy to write villains— people stunted and incapable of love or compassion—when we write about opponents of our politics, especially in short stories, which have so much less space to detail nuance. Sometimes writing about villains and pointing the finger is necessary in a world... Continue reading at Electric Literature

[ Electric Literature | 2021-07-16 11:00:00 UTC ]
More news stories like this | News stories tagged with: #political issues #electric literature #short stories


Penguin Random House USA Sets September 13 to Start Reopening Offices

The Penguin Random House US staff is told in a memo that vaccinations will be required in offices reopening in September. The post Penguin Random House USA Sets September 13 to Start Reopening Offices appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-07-13 15:41:49 UTC ]
More news stories like this | News stories tagged with: #penguin random house #random house


Aisling Fowler | 'I wanted to feel I was in a good place with the series before the books came out'

Aisling Fowler was watching her husband play a video game when inspiration for the heroine of her début novel first came to her. “He’s very keen to stress that he’s not a gamer,” she laughs, talking to me over video call from Sydney, where said husband is currently working. The female main... Continue reading at The Bookseller

[ The Bookseller | 2021-07-09 04:40:40 UTC ]
More news stories like this | News stories tagged with: #good place #video game #début #video call #fully formed


RCW and Knights Of launch children's publishing workshop for authors of colour

The RCW literary agency and publisher Knights Of have announced the return of a free children’s publishing workshop for aspiring authors of colour, now in partnership with development scheme Megaphone. Continue reading at The Bookseller

[ The Bookseller | 2021-07-08 01:37:05 UTC ]
More news stories like this | News stories tagged with: #publisher knights #aspiring authors #launch children #free children #literary agency #children's publishing


Blink scoops Flintoff's 'unique approach to life'

Blink will publish The Book of Fred by presenter and former cricketer Andrew "Freddie" Flintoff.  Continue reading at The Bookseller

[ The Bookseller | 2021-06-26 21:24:35 UTC ]
More news stories like this | News stories tagged with: #unique approach #publishthe book


Willie Nelson’s Honest Answer About His New Book Makes Jimmy Fallon Walk Off Set

The country legend's deadpan response was too much for "The Tonight Show" host. Continue reading at The Huffington Post

[ The Huffington Post | 2021-06-26 09:56:05 UTC ]
More news stories like this | News stories tagged with: #willie nelson #tonight show


A natural part of life

There’s one date set in stone in my cultural calendar: the Bradford Literature Festival (which starts today). Even in this year’s ‘reduced form’ - a necessity of the pandemic - it features over 100 events and 200 speakers. Despite the circumstances, BLF remains one of Britain’s most impressive... Continue reading at The Bookseller

[ The Bookseller | 2021-06-25 23:05:40 UTC ]
More news stories like this | News stories tagged with: #literature festival


Skybound to Launch YA, Middle Grade Graphic Novel Imprint

Skybound Comet, a new imprint from Skybound Entertainment, will publish original graphic novels aimed at teens and middle grade readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #skybound entertainment #graphic novel


Baker Launches Publishing Incubator

Jon Baker, a literary scout who runs the firm Baker Literary Scouting, has created a summer-long program called the BLS Publishing Incubator that gives a work space in Jersey City to young people in publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-23 04:00:00 UTC ]
More news stories like this |


Cowell and Duchess of Cornwall launch flagship school libraries project

Waterstones Children's Laureate Cresside Cowell and the Duchess of Cornwall have visited a school in Wandsworth, south London, to open a "life-changing" library. Continue reading at The Bookseller

[ The Bookseller | 2021-06-21 16:23:10 UTC ]
More news stories like this | News stories tagged with: #waterstones children #south london #libraries


Galbraith series hits audiobook milestone ahead of paperback launch

J K Rowling's Cormoran Strike series, written under the name Robert Galbraith, have hit an audiobook milestone for Little, Brown ahead of the fifth novel's paperback release. Continue reading at The Bookseller

[ The Bookseller | 2021-06-21 11:49:14 UTC ]
More news stories like this | News stories tagged with: #paperback launch #robert galbraith #paperback release #audiobook


Why bother organizing your books? A messy personal library is proof of life.

As the French writer Georges Perec wisely put it, book arrangements are “hardly any more effective than the original anarchy.” Continue reading at The Washington Post

[ The Washington Post | 2021-06-19 12:00:00 UTC ]
More news stories like this |


Q&A: An ‘everyday’ life in dance proves something quite extraordinary

Gavin Larsen’s ballet memoir “Being a Ballerina” opens up the dance world to show the determination, camaraderie, and physical strength at its core. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2021-06-15 15:51:37 UTC ]
More news stories like this | News stories tagged with: #memoir


Walker launches third children's sports writing competition

Walker Books is launching its third Young Sportswriter of the Year competition, in partnership with the Guardian and the Football School series of books. Continue reading at The Bookseller

[ The Bookseller | 2021-06-10 01:41:47 UTC ]
More news stories like this | News stories tagged with: #walker books #young sportswriter #year competition


'Libraries saved my life', says Lowborn author Kerry Hudson

Lowborn author Kerry Hudson has told a Scottish conference that libraries saved her life. Continue reading at The Bookseller

[ The Bookseller | 2021-06-09 23:41:04 UTC ]
More news stories like this |


Battacharya wins Spread the Word Life Writing Prize

Santanu Battacharya has won Spread the Word’s Life Writing Prize 2021, with "The Nicer One", hailed by judges as a "gut-punch of a piece". Continue reading at The Bookseller

[ The Bookseller | 2021-06-09 14:59:56 UTC ]
More news stories like this | News stories tagged with: #won spread