The legacy magazine publisher, which has been giving advertisers more opportunities to communicate directly with its audience, extends the strategy to its social channels. The post Hearst Magazines launches new ad unit that will send people product samples appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-05-30 04:00:01 UTC ]
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New York Magazine has just come out with an in-depth profile of the intensely private Honolulu resident Pierre Omidyar. It quickly gets beyond the basics—"the programmer who created eBay, is one of America's richest men, a 47-year-old philanthropist intent on giving away the fortune he made when... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2014-11-07 00:00:00 UTC ]
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#york magazine
#richest men
#personal journey
Independent publisher Nosy Crow has published a picture book based on the John Lewis Christmas advertisement for the third time. Monty’s Christmas is a rhyming hardback picture book that tells the story of the advert, in which a young boy finds his a soulmate for his penguin. The advert... Continue reading at The Bookseller
[ The Bookseller | 2014-11-07 00:00:00 UTC ]
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#john lewis
Twenty years ago last month, a team of well-meaning designers, coders and magazine publishers inadvertently unleashed on an unsuspecting world one of the most misguided and destructive technologies of the Internet age: the web banner ad. If th ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-11-06 00:00:00 UTC ]
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Amazon is continuing the roll-out of its Kindle Unlimited ebook subscription service, already up and running in the US and UK. In both Spain and Italy, the service is now being offered for 9.99 euros a month, with access to 700,000 titles. Continue reading at The Bookseller
[ The Bookseller | 2014-11-05 00:00:00 UTC ]
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E-book publisher Diversion Books has launched EverAfter, a bookstore app dedicated to romance titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-04 00:00:00 UTC ]
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#romance titles
The Royal National Institute of Blind People (RNIB) has created four talking books for blind and partially sighted children thanks to a £13,000 donation from The Book People. The Book People donated the money to the RNIB Read campaign, which is aimed at making reading more accessible for blind... Continue reading at The Bookseller
[ The Bookseller | 2014-11-04 00:00:00 UTC ]
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The publisher has partnered with Blumhouse Productions, the company behind genre franchises like 'Paranormal Activity' and 'The Purge,' on a new multi-format publishing program, Blumhouse Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
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#production company
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Over the past two years Blurb has transitioned from small-scale custom publishing to a high-end, full service self-publishing operation. The post The Evolution of Blurb: Adding Distribution and Experts appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-30 00:00:00 UTC ]
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The Bourbon Kings, which centers on a wealthy, aristocratic Kentucky family, who made their fortune from bourbon, has already been optioned for TV by Endemol Studios. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-30 00:00:00 UTC ]
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The Book People has said it will stay vigilant in “assessing the changing marketplace” going forward, after recording a £6.8m loss last year. Annual financial results for the year to December 2013 filed on Companies House have revealed the online and book delivery service’s losses nearly... Continue reading at The Bookseller
[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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#book people
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HarperCollins has launched a new series of international author podcasts, expanding its direct-to-consumer marketing approach. The series, HarperCollins Presents, is being released weekly on several sites, including iTunes, SoundCloud and Stitcher, in both the UK and US, featuring authors such... Continue reading at The Bookseller
[ The Bookseller | 2014-10-29 00:00:00 UTC ]
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#released weekly
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Rakuten has today (27th October) launched a new UK website selling physical and audiobooks via third party retailers. The Japanese e-commerce company said it plans to “focus on empowering more independent retailers to sell online in the UK.” Rakuten, which also owns Canada-based ebook retailer... Continue reading at The Bookseller
[ The Bookseller | 2014-10-28 00:00:00 UTC ]
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Socail engagements were healthy for magazine brands in September across Facebook, Twitter, Google+ and Instagram, especially when it came to epicurean, shelter/home and pop culture & celebrity interests. This, according to data compiled in sister publication min, using True Social Metrics,... Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-27 00:00:00 UTC ]
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The failure of the Fire Phone has been widely cited as the reason for Amazon’s disastrous quarter, but a darker cloud has settled over the world’s biggest online retailer. The core of Amazon’s business—its original reason for being: selling books and other media—has grown wobbly. The problem:... Continue reading at Wired
[ Wired | 2014-10-27 00:00:00 UTC ]
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The much-maligned and little-clicked banner ad is 20 years old. We talk with its creators about the glory days of online ad innovation.Contrary to lore, there was no "first" banner ad. When HotWired, Wired magazine's digital arm, launched 20 years ago, it did so with not one, but many, banner... Continue reading at Fast Company
[ Fast Company | 2014-10-27 00:00:00 UTC ]
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Jennifer Hitzges has been named fashion director at Redbook. She was previously a celebrity stylist. Also, Petra Kobayashi has been named art director. She previously held the same role at SELF. Maura Fritz has been named editorial recruiter at Hearst Magazines. She was previously with... Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-24 00:00:00 UTC ]
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#previously held
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E-reading platform Blloon launched in the UK today (22nd October), with titles from publishers such as Allen & Unwin, Faber and Profile. The German company founded by Txtr boss Thomas Leliveld plans to target young people who “read up to 12 books a year”. Continue reading at The Bookseller
[ The Bookseller | 2014-10-23 00:00:00 UTC ]
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#allen unwin
Just weeks after the Financial Times said it would begin selling digital ads based on the time for which they're exposed to readers, a new survey shows other digital publishers are growing bullish about the tactic. The survey, from Digital Content Next, found that 80% of "premium" publishers are... Continue reading at Advertising Age
[ Advertising Age | 2014-10-23 00:00:00 UTC ]
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#digital content
#time-based metrics
Liverpool University Press is launching a new series of poetry books that celebrate risk-taking, called Pavilion Poetry. Pavilion Poetry, which will be edited by poetry professor Deryn Rees-Jones, aims to seek out and publish all that is daring and relevant in contemporary poetry. Continue reading at The Bookseller
[ The Bookseller | 2014-10-23 00:00:00 UTC ]
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#poetry books
The History Press has restructured following a company-wide review, creating four distinct business units, and putting "a small number" of people into consultation over their jobs. The independent publisher, specialising in local history as well as military history titles, underwent a... Continue reading at The Bookseller
[ The Bookseller | 2014-10-22 00:00:00 UTC ]
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