In an effort to reach consumers in a multi-platform environment, Hearst Magazines has announced that the company will develop two new online video channels through YouTube. Hearst is one of among several publishers including Meredith and Rodale to roll out a plan to take advantage of the new space, which was made public on Friday. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
News tagged with:
#hearst magazines
#reach consumers
#made public
Zed Books is launching a new division targeting the scholarly market, Zed Scholar. Continue reading at The Bookseller
[ The Bookseller | 2019-09-24 15:25:38 UTC ]
More news stories like this | All news stories tagged with:
#zed books
Digital publisher Jellysmack is working with YouTube stars to use its tools to tailor their videos for Facebook and Snapchat. The post ‘It’s found money’: YouTube stars look for ways to expand to Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-09-24 04:01:07 UTC ]
More news stories like this | All news stories tagged with:
#digital publisher
#youtube stars
#facebook appeared
StorySign, a free mobile app that translates children’s books into sign language, has launched on Apple iOS. Continue reading at The Bookseller
[ The Bookseller | 2019-09-24 00:27:16 UTC ]
More news stories like this | All news stories tagged with:
#sign language
David Cameron will be the inaugural guest on "Ideas Matter", the new podcast from William Collins when it launches this week. Continue reading at The Bookseller
[ The Bookseller | 2019-09-23 17:42:22 UTC ]
More news stories like this | All news stories tagged with:
#william collins
#david cameron
Lee Brackstone’s new imprint for Orion, White Rabbit, will launch in April 2020 with twelve titles scheduled for its inaugural year, including memoirs from music industry legends Carl Cox, Richard Russell, Annie Nightingale and Chris Frantz. Continue reading at The Bookseller
[ The Bookseller | 2019-09-23 04:12:12 UTC ]
More news stories like this | All news stories tagged with:
#inaugural year
#white rabbit
#lee brackstone
Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. Outdoor retailer REI today launched Uncommon Path, a quarterly print magazine, in partnership with HearstMade, the division of Hearst Magazines that produces Airbnb Magazine with... Continue reading at Advertising Age
[ Advertising Age | 2019-09-17 18:14:21 UTC ]
More news stories like this | All news stories tagged with:
#hearst
#hearst titles
#mission statement
#inspire readers
For every copy of Dishoom: From Bombay with Love bought, Bloomsbury will make a donation towards the price of a meal for a hungry child to Dishoom’s charity partners, Magic Breakfast and The Akshaya Patra Foundation. Continue reading at The Bookseller
[ The Bookseller | 2019-09-12 15:50:26 UTC ]
More news stories like this |
Simon & Schuster Children’s UK is partnering with specialist book suppliers Peters to launch the ‘Love Your Library’ campaign, supported by the Great School Libraries campaign, the School Library Association, CILIP and CILIP’s School Libraries Group. Continue reading at The Bookseller
[ The Bookseller | 2019-09-11 18:20:15 UTC ]
More news stories like this | All news stories tagged with:
#libraries
#library campaign
Greystone Books will launch a UK children’s list which will focus on environmental and inclusive titles next year. Continue reading at The Bookseller
[ The Bookseller | 2019-09-11 17:56:48 UTC ]
More news stories like this | All news stories tagged with:
#inclusive titles
#uk children
#greystone books
Hearst Autos used an old school marketing method this week to tout its new look, with an eye-catching newsstand pop-up plopped in the middle of New York Fashion Week. Execs began rolling out Hearst Autos' new look, which is intended to "simplify" the brand, in June, said chief marketing officer... Continue reading at AdWeek
[ AdWeek | 2019-09-11 15:07:03 UTC ]
More news stories like this | All news stories tagged with:
#hearst
#hearst autos
“ALA’s goal is to send a clear message to Macmillan CEO John Sargent,” said ALA executive director Mary Ghikas, announcing the launch of a national e-book advocacy campaign. "Libraries have millions of allies out there, and we’re inviting them to take action.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-11 04:00:00 UTC ]
More news stories like this | All news stories tagged with:
#e-book
#macmillan
#clear message
DK has acquired The Seven-Minute Body Plan by personal trainer and YouTube star Lucy Wyndham-Read. Continue reading at The Bookseller
[ The Bookseller | 2019-09-10 10:46:04 UTC ]
More news stories like this | All news stories tagged with:
#personal trainer
Margaret Atwood officially launched her follow-up to The Handmaid’s Tale, The Testaments (Chatto & Windus), to cheers of delight at a packed-out Waterstones Piccadilly last night. Continue reading at The Bookseller
[ The Bookseller | 2019-09-09 17:45:08 UTC ]
More news stories like this | All news stories tagged with:
#waterstones piccadilly
The Booksellers Association (BA) has launched the last of three rounds of Diversity & Inclusiveness Grants for its members. Continue reading at The Bookseller
[ The Bookseller | 2019-09-09 16:43:33 UTC ]
More news stories like this | All news stories tagged with:
#booksellers association
Hachette UK and the Booksellers Association have launched a new £5,000 Sceptre Bookshop Award for stores that make an outstanding contribution to their community. Continue reading at The Bookseller
[ The Bookseller | 2019-09-09 10:33:41 UTC ]
More news stories like this | All news stories tagged with:
#bookshop
#booksellers association
#outstanding contribution
#hachette uk
Pan Macmillan has launched a major marketing campaign for Jeffrey Archer’s new novel, including an online treasure hunt and partnership with the National Gallery. Continue reading at The Bookseller
[ The Bookseller | 2019-09-06 16:21:32 UTC ]
More news stories like this | All news stories tagged with:
#pan macmillan
#national gallery
#jeffrey archer
#treasure hunt
Audible will launch a new narrative non-fiction project in February 2020 from social care worker Shane Dunphy, shining a light on Irish gangs. Continue reading at The Bookseller
[ The Bookseller | 2019-09-05 21:17:03 UTC ]
More news stories like this |
Author Monique Roffey has launched a Crowdfunder campaign to help finance the PR campaign for her next novel. Continue reading at The Bookseller
[ The Bookseller | 2019-09-05 05:28:08 UTC ]
More news stories like this | All news stories tagged with:
#pr campaign
German indie publisher Voland & Quist Verlag is launching an English language imprint, V&Q Books, for distribution in the UK and Ireland. Continue reading at The Bookseller
[ The Bookseller | 2019-09-03 06:40:03 UTC ]
More news stories like this | All news stories tagged with:
#indie publisher
Judging criteria for the CILIP Carnegie Medal have been revised to create a “more inclusive, child-focused” awards and a new partnership launched with Inclusive Minds. Continue reading at The Bookseller
[ The Bookseller | 2019-09-03 05:59:02 UTC ]
More news stories like this |