HarperCollins Continues Facebook Live Programming with Holiday Campaign

HarperCollins, which launched its daily Facebook Live programming in June and has since reached nearly10 million viewers, kicked off its holiday programming last week. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2016-12-20 00:00:00 UTC ]

Other news stories related to: "HarperCollins Continues Facebook Live Programming with Holiday Campaign"


The creators of 'The Martian' and 'XKCD' will chat live on Facebook today

It's been a big year for Andy Weir, author of acclaimed sci-fi novel The Martian. His bestselling book -- originally published serially for free on his personal website -- was turned into a similarly excellent movie starring Matt Damon and Jessica Ch... Continue reading at Engadget

[ Engadget | 2015-12-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #andy weir #big year #facebook today


Did Someone Say #BlackFriday? Facebook, Instagram Wrap Up Holiday Audiences for Ad Targeting

For any brands still looking to do some holiday shopping, Facebook is making a list of people whose attentions they might want to buy.Starting on Thanksgiving and running through New Year's Day, Facebook and its photo-sharing app Instagram will let brands target ads to people who publish posts... Continue reading at Advertising Age

[ Advertising Age | 2015-11-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad format #black friday #holiday shopping #ad targeting


Target's Holiday Campaign Brings a Magical Story to Life Across TV, Digital and Its Stores

Target's taking kids and grown-ups alike on a "holiday odyssey," one that brings shopping and storytelling together in digitally fueled new ways. The Minneapolis-based retailer's 2015 campaign from 72andSunny is rooted in a digital children's book narrated by actor Neil Patrick Harris. The... Continue reading at AdWeek

[ AdWeek | 2015-11-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #retail experience #early december #mary poppins #wonderful world


Penguin Titles Added to PRH's Holiday Shipping Program

This year, the expedited holiday shipping program Random House initiated for indie booksellers in 2011 will feature frontlist and backlist titles published by Penguin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #indie booksellers


Facebook videos have fleeting lives

When a brand uploads a new video to Facebook, 94 percent of views it generates in the following week happen on that video, says Visible Measures. The stat shows that while video is booming on Facebook, it’s still difficult for brands and publishers to get people to watch their entire library,... Continue reading at Digiday

[ Digiday | 2015-09-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #popular videos #entire library #visible measures #facebook videos


Police: Woman lured by man on Facebook lived in a closet, held as sex slave

A woman was held captive in a closet and sexually abused by a Richmond, Calif., man she met on Facebook a year ago, police said. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-07-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #held captive


Facebook vs. YouTube: A Look at the NFL's Split Programming Strategy

Facebook is trying to usurp YouTube as the go-to destination for distributing and watching videos online, and a lot of brands, publishers and other content creators are trying to figure out which videos to put where.The social network has demonstrated an ability to drive more video views and in... Continue reading at Advertising Age

[ Advertising Age | 2015-05-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media companies #content creators #video views


Facebook Opens Branded Video Program on YouTube's Anniversary

On Thursday YouTube celebrated the 10th anniversary of the first video being uploaded to what would become the preeminent online video service. And Facebook crashed the party.Facebook announced on Thursday a branded-video program called Anthology that will have publishers and digital video... Continue reading at Advertising Age

[ Advertising Age | 2015-04-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #creative shop #vox media #facebook announced #10th anniversary


Facebook Opens Its Ad Awards to Instagram Campaigns

Facebook is allowing a new ad type in its yearly awards: Instagram campaigns. The Facebook Awards started taking submissions last week, and for the first time, Instagram ads are up for consideration, the social network said. This is the fourth year Facebook is hosting the ad awards, and Adweek... Continue reading at AdWeek

[ AdWeek | 2015-02-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #middle east #latin america #emerging markets #media strategy


Apple, Google and Facebook lend support and money to Je Suis Charlie campaign

12 people died in an attack on satirical French magazine, Charlie Hebdo on Wednesday. At time of writing, the situation in France is still unfolding, and technology companies have been quick to show their sympathy for the victims whilst voicing support for freedom of speech. Google has donated... Continue reading at Betanews

[ Betanews | 2015-01-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #financial support #print run #technology companies #charlie hebdo


B&N Starts Holiday Bundling Program

Barnes & Noble has created B&N Sync Up, a program that will allow customers to buy selected paperbacks and receive the digital edition for $4.99. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital edition #barnes noble


Google, Facebook continue massive lobbying efforts in Q3

Google and Facebook continued to pour millions of dollars into federal political lobbying in the third quarter in attempts to influence U.S. lawmakers and have legislation written in their favor.Google spent US$3.94 million between July and September while Facebook spent $2.45 million, according... Continue reading at PC World

[ PC World | 2014-10-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #largest spender #time warner


#FreeTheNipple campaign leads to breastfeeding nipple-shot ban reversal by Facebook

Facebook comes under fire for all manner of things -- it's just part and parcel of being a social network. When users are not up in arms at the site's privacy policies, they are found voicing their disapproval at the types of content they're not allowed to publish on their timelines. There are... Continue reading at Betanews

[ Betanews | 2014-06-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #community standards #privacy policies


Random House's Grinch campaign encourages children to do selfless deeds over the holidays

The Grinch campaign, also known as the 'Grow Your Heart 3 Sizes,' encourages children to do good deeds in exchange for book donations. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book donations #encourages children #random house


Facebook announces Mobile Games Publishing pilot program

Facebook has reportedly been toying around with the idea of launching a distribution platform for mobile games, boosting advertising revenue by also taking a cut of sales. As of today, the initiative is official: a new Mobile Games Publishing page is now live on Facebook's developers site. The... Continue reading at Engadget

[ Engadget | 2013-07-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #analytics tools #provide feedback #pilot program #mobile games #distribution platform #source link


Connecting the Dots on Facebook’s Smear Campaign

Perhaps you’ve probably heard: Facebook and Google are at war, and Facebook’s not afraid to play dirty. Thursday’s revelation that the social networking site hired PR firm Burston-Marsteller to plant a negative story about Google’s privacy settings raises a number of questions. Like, “Who at... Continue reading at AdWeek

[ AdWeek | 2011-05-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #focus attention #silicon valley #googles head


The boy who lived and lived and lived

In every skirmish in the ‘culture war’, be it fought in universities, Twitter or Parliament, there’s an inevitable reference to Harry Potter. The Potter references can seem like a joke; the perpetual furore around the politics of a ‘mere’ children’s author more so. But it is no laughing matter.... Continue reading at The Bookseller

[ The Bookseller | 2021-06-10 22:19:40 UTC ]
More news stories like this | All news stories tagged with: #harry potter #cultural force #culture war


Barnes & Noble to Overhaul Membership Program, Cut Free Educator Program

"Just use your library" is not the solution to the new price hikes and benefit decreases in Barnes & Noble's membership changes. Continue reading at Book Riot

[ Book Riot | 2023-03-01 12:57:36 UTC ]
More news stories like this | All news stories tagged with: #barnes noble


HarperCollins, HarperCollins Union Reach a Deal

Details on the agreement are forthcoming, but HarperCollins Union leaders and the publisher have reached a tentative deal. Continue reading at Book Riot

[ Book Riot | 2023-02-10 14:49:53 UTC ]
More news stories like this | All news stories tagged with: #harpercollins #tentative deal


Life after Facebook: How Brit + Co became profitable after seeing Facebook traffic plummet

After taking a hit with the rest of the digital media industry during the Facebook and Google advertising duopoly, founder Brit Morin is taking a more hands-on and themed approach to creating the site's content to ready the brand for a comeback. The post Life after Facebook: How Brit + Co became... Continue reading at Digiday

[ Digiday | 2020-03-09 04:00:06 UTC ]
More news stories like this | All news stories tagged with: #digital media #brit + #post life