Guardian and Sainsbury's team up in HCB campaign

A campaign for The Power of Three by H L Dennis, the first book in the Secret Breakers series... Continue reading at 'The Bookseller'

[ The Bookseller | 2012-05-04 00:00:00 UTC ]

Other Publishing stories related to: 'Guardian and Sainsbury's team up in HCB campaign'


Head of Zeus hires booksellers to lead new sales team

Head of Zeus has established its own sales team to sell and market its books to independent and high street booksellers across the UK from the beginning of September. Continue reading at The Bookseller

[ The Bookseller | 2016-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales team


Corbyn's 'ineffectiveness' meant Labour library campaign was 'wasted'

Chi Onwurah, shadow minister for culture and the digital economy, has accused Labour leader Jeremy Corbyn of "incompetence", saying that his ineffectiveness meant a campaign she was planning against library closures "went to waste". Continue reading at The Bookseller

[ The Bookseller | 2016-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shadow minister #digital economy #library closures


McAleer leaves Walker after licensing team restructure

Helen McAleer is stepping down from her role as chief global development officer and m.d. of Walker Productions, which is part of the Walker Books Group. Continue reading at The Bookseller

[ The Bookseller | 2016-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helen mcaleer #walker productions


PRH launches #ByBook Summer Reading campaign

Penguin Random House is celebrating summer with a new campaign, #ByBook, designed to take adult, parent and teen readers to new places and champion books as "the ultimate way to travel". Continue reading at The Bookseller

[ The Bookseller | 2016-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #teen readers


Twenty years of Harry Potter marked with year-long campaign

Bloomsbury is set to celebrate 20 years of Harry Potter with a year-long campaign, including special anniversary publishing and new projects with key partners. Continue reading at The Bookseller

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twenty years #year-long campaign #harry potter


Orion unveils editorial team for new well-being imprint

Orion has revealed its newly-formed editorial team for wellbeing and lifestyle imprint Orion Spring and Orion Non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #orion non-fiction


Gaiman, Pullman support Cover Kids Books campaign

Neil Gaiman, Philip Pullman, Chris Riddell and Malorie Blackman are amongst more than 500 people who have signed an open letter calling for more children’s book coverage in newspapers. Continue reading at The Bookseller

[ The Bookseller | 2016-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #neil gaiman #philip pullman #chris riddell #malorie blackman #book coverage


S&S to Publish Clinton/Kaine Campaign Book

Simon & Schuster will publish Hillary Clinton and Tim Kaine’s official campaign book, 'Stronger Together,' on September 6. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster


Gap Is Accused of Sexist Email Campaign in U.K.

Gap has come under fire in the U.K. for a sexist marketing campaign that labels a little girl a "social butterfly" and a small boy a "little scholar."The email campaign to promote "first big day" at school styles for toddlers was spotted by Let Toys Be Toys, an online group that lobbies the U.K.... Continue reading at Advertising Age

[ Advertising Age | 2016-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online group #publishing industries #limit children


Shakespeare’s Globe teams with Walker and RNIB

Shakespeare’s Globe is working with Walker Books and RNIB (Royal National Institute of Blind People) on "Shakespeare Telling Tales", a storytelling event that will be accessible to blind and partially sighted children. Continue reading at The Bookseller

[ The Bookseller | 2016-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walker books #blind people


EveryLibrary, Rosen Publishing Team Up to Help Libraries with ESSA Implementation

The sweeping new federal education law includes major help for school libraries, but school libraries in each state must act quickly to take full advantage. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #school libraries #act quickly #full advantage


Blackman longlisted for Guardian children's fiction prize

Malorie Blackman’s latest novel is among those longlisted for the Guardian children’s fiction prize, alongside titles from Alex Wheatle and Bonnie-Sue Hitchcock. Continue reading at The Bookseller

[ The Bookseller | 2016-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #guardian children #fiction prize #malorie blackman #alongside titles #alex wheatle


Sainsbury's launches summer ebook club

Titles from Natasha Pulley and Lauren Groff are to feature in Sainsbury's Entertainment on Demand's "first ever" Summer Book Club, which will showcase two new ebooks every Thursday until the end of August. Continue reading at The Bookseller

[ The Bookseller | 2016-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #natasha pulley #lauren groff


Wendy's Summer Campaign Plays Off the Boom in Recipe Videos—but With a Twist

Thanks to the recent popularity of BuzzFeed's Tasty and other food-focused publishers, recipe videos have taken over Facebook news feeds. But that doesn't mean the meals advertised are actually easy enough to make. So, Wendy's and agency VML created a minute-long spot targeting Facebook users... Continue reading at AdWeek

[ AdWeek | 2016-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #regular basis #creative director #tv commercials


Guardian’s Katharine Viner: ‘Social media companies have become overwhelmingly powerful’

Guardian News and Media editor-in-chief Katharine Viner laid out some serious home truths about the risks of publishing in an algorithm and platform-dominated era, to 370 advertisers at the ad trade body ISBA's annual lunch. "Social media companies have become overwhelmingly powerful in... Continue reading at Digiday

[ Digiday | 2016-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great news #news industry


S&S Children's wins BMS 'best marketing team' of year

Marketing campaigns from Pan Macmillan, HarperCollins and PRH Children’s were honoured by the Book Marketing Society's annual awards revealed at The Bookseller’s Marketing and Publicity Conference, while Simon & Schuster Children's was given a special award for the Best Marketing Team 2015/16. Continue reading at The Bookseller

[ The Bookseller | 2016-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing team #marketing campaigns #ss children #pan macmillan #prh children #publicity conference #special award


Mills & Boon launches #LoveAtTheLibrary campaign

Romantic fiction publisher Mills & Boon is partnering with The Reading Agency to work with libraries across the UK to help readers “fall in love” at their library. Continue reading at The Bookseller

[ The Bookseller | 2016-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading agency


Bernie Sanders never came close to beating Hillary Clinton, but his campaign still mattered. Here's why

When Bernie Sanders took an early, exploratory trip to Iowa, a curious crowd of 150 or so turned out at a college-town bookstore, where they listened politely as he raged against the billionaires and oligarchs he said were destroying America. The angry aria from the wild-haired, slouch-shouldered... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bernie sanders #exploratory trip #curious crowd #college-town bookstore #listened politely #destroying america #angry aria


Frances Lincoln teams up with Natural History Museum

Quarto imprint Frances Lincoln Children’s Books and London’s Natural History Museum are launching a publishing partnership to create 10 non-fiction titles per year. Continue reading at The Bookseller

[ The Bookseller | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing partnership


Sanders never came close to beating Clinton, but his campaign still mattered. Here's why.

When Bernie Sanders took an early, exploratory trip to Iowa, a curious crowd of 150 or so turned out at a college-town bookstore, where they listened politely as he raged against the billionaires and oligarchs he said were destroying America. The angry aria from the wild-haired, slouch-shouldered... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bernie sanders #exploratory trip #curious crowd #college-town bookstore #listened politely #destroying america #angry aria