Fresh on the heels of Facebook's header bidding endorsement, Google is moving to add dozens of technology partners and hundreds of publishers to the open beta of its header bidding alternative, called exchange bidding dynamic allocation, or EBDA.Google is expected to start the open beta by early May, according to insiders with direct knowledge of the program. The company declined to say more about the timing other than that the open beta will begin "in the coming months."Many in the ad tech industry feverishly support header bidding because it levels a playing field that's long been dominated by Google. Header bidding lets pools of buyers place simultaneous bids on ad inventory before Google's DoubleClick gets a shot. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-03-27 00:00:00 UTC ]
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La Martinière will split revenue with the U.S. Internet company from digital sales of out-of-print, copyright-protected works. Continue reading at The New York Times
[ The New York Times | 2011-08-26 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Fri, 26/08/2011 - 09:50 French publisher La Martinière has dropped its legal action against Google and signed an agreement with it to scan specified out-of-print French language titles. The publisher was locked in a five-year long legal battle... Continue reading at The Bookseller
[ The Bookseller | 2011-08-26 00:00:00 UTC ]
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Could the Internet giant's deal with Hachette Livre clear a path for a deal to settle longstanding litigation in the United States? Continue reading at The New York Times
[ The New York Times | 2011-08-08 00:00:00 UTC ]
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The purchase sets off speculation about publishing ambitions at Facebook, and puts renewed focus on its highly-anticipated iPad app. Continue reading at PC World
[ PC World | 2011-08-04 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Wed, 03/08/2011 - 09:14 Facebook has bought the innovative ebook publisher Push Pop Press but will not use the company to publish ebooks. The giant social networking website will instead use PPP's platform and technology to give "people even richer... Continue reading at The Bookseller
[ The Bookseller | 2011-08-03 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Tue, 02/08/2011 - 12:25 The agreement for Google to scan out-of-print French language books for Hachette Livre has been signed, two months later than scheduled. The five-year agreement should have been finalised six months after the memorandum of... Continue reading at The Bookseller
[ The Bookseller | 2011-08-02 00:00:00 UTC ]
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The Google Books iOS app is now in line with Apple's newly enforced rules that ban links bypassing Apple's own in-app purchase mechanism, which means Apple can retain its 30 percent cut. Continue reading at PC World
[ PC World | 2011-07-26 00:00:00 UTC ]
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Why is Google making a magazine? Think Quarterly really came to be out of the insight that, at Google, we use research and analysis from inside Google and outside to inform our own decision-making and products. And we realized that a lot of our partners wanted access to the same kinds of... Continue reading at AdWeek
[ AdWeek | 2011-07-26 00:00:00 UTC ]
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Adweek: You left Google after its IPO in 2005. Why publish your book [Im Feeling Lucky: Confessions of Google Employee Number 59] now? I kind of went back and forth on it. But after a couple of years, I just kept bumping into Google everywhere. I kept seeing the logo, I kept using it, I kept... Continue reading at AdWeek
[ AdWeek | 2011-07-26 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Fri, 22/07/2011 - 09:32 Books-A-Million has bid for up to 35 US Borders stores in a last-minute offer to try and save part of the 40-year-old bookselling chain. The chain, which also runs stores under the names Books & Co., Bookland and Joe... Continue reading at The Bookseller
[ The Bookseller | 2011-07-22 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Fri, 15/07/2011 - 08:50 Borders could cease to exist by the end of next week although the retailer's lawyer said it has received other inquiries that could result in a takeover. On Wednesday a committee of unsecured creditors rejected a takeover... Continue reading at The Bookseller
[ The Bookseller | 2011-07-15 00:00:00 UTC ]
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The launch of a $140 dedicated eBooks reader puts Google's store more directly in opposition to the Nook and Amazon's Kindle. The iRiver Story goes on sale July 17 at Target. Continue reading at PC World
[ PC World | 2011-07-12 00:00:00 UTC ]
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Written By: Katie Allen Publication Date: Tue, 12/07/2011 - 08:30 Google has launched a branded e-reader, the first device to be integrated with the Google ebooks platform. The internet giant teamed up with manufacturer iriver to produce the iriver Story HD, which goes on sale at Target on... Continue reading at The Bookseller
[ The Bookseller | 2011-07-12 00:00:00 UTC ]
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By Tim Conneally, Betanews The first e-reader to be integrated with Google eBooks is from iriver and will be exclusive to Target in the US. Continue reading at Betanews
[ Betanews | 2011-07-11 00:00:00 UTC ]
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The first dedicated Google eBooks e-reader is finally headed to market. On July 17, the $139.99 iriver Story HD, will land on the shelves of Target stores nationwide, becoming the first e-reader to allow users to browse, buy and download Google eBooks directly over Wi-Fi. Continue reading at AllThingsD
[ AllThingsD | 2011-07-11 00:00:00 UTC ]
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In the meat grinder of digital content, search results, link journalism and aggregators can often blur the origins of a story, let alone the identity of the author behind it. Now Google is launching a program that highlights the people creating the content in search results. Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-05 00:00:00 UTC ]
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On the heels of Google's two social media announcementsits +1 buttons and more recent Google+the company has just announced the ability to track social engagement and activity in its Analytics package. Continue reading at Folio Magazine
[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
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A French publishing company has filed suit against Google, alleging anti-competitive practices and claiming 295 million (US$420 million) in damages. Continue reading at PC World
[ PC World | 2011-06-28 00:00:00 UTC ]
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Richard Gingras, who acted as CEO of the Salon Media Group for the past two years, is leaving the company to join search giant Google as global head of news products. Continue reading at Folio Magazine
[ Folio Magazine | 2011-06-23 00:00:00 UTC ]
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Richard Gingras, the chief executive of Salon Media Group, said on Wednesday he is leaving the online publisher to become global head of news products for Google Inc. Continue reading at AllThingsD
[ AllThingsD | 2011-06-23 00:00:00 UTC ]
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