Gap Is Accused of Sexist Email Campaign in U.K.

Gap has come under fire in the U.K. for a sexist marketing campaign that labels a little girl a "social butterfly" and a small boy a "little scholar."The email campaign to promote "first big day" at school styles for toddlers was spotted by Let Toys Be Toys, an online group that lobbies the U.K. toy and publishing industries not to limit children's interests by gender.@LetToysBeToys tweeted, "For anyone who thinks that sexist marketing to children isn't a problem ... Really @UKGap?" Popular British children's author Malorie Blackman responded on Twitter, "What the actual hell?" Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-03 00:00:00 UTC ]

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Climate activists accused of ‘attacking free press’ by blockading print works

Extinction Rebellion protests at News Corp sites condemned by Society of Editors as ‘attempt to silence other voices’Ministers and MPs from all parts of the political spectrum have condemned Extinction Rebellion for blocking the delivery of newspapers across the UK on Saturday.Four national... Continue reading at The Guardian

[ The Guardian | 2020-09-05 17:00:00 UTC ]
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US govt plans mega $250m ‘defeat despair’ Covid-19 campaign

Campaign will have a "large paid traditional and digital media component" including TV, radio and out of home ads, document states. Continue reading at Media Week

[ Media Week | 2020-09-02 14:20:09 UTC ]
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Women Don't Owe You Pretty author launches instagram campaign

Author Florence Given is launching an instagram campaign, encouraging followers to pose with a copy of her debut feminist memoir, Women Don't Owe You Pretty (Cassell).  Continue reading at The Bookseller

[ The Bookseller | 2020-08-20 11:12:41 UTC ]
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Embattled TikTok Kicks Off Global Multichannel Campaign ‘It Starts on TikTok’

In the midst of threats of having its operations severely hamstrung by the administration of President Donald Trump and speculation about new ownership, TikTok kicked off its largest ad campaign in the U.S. to date. "It Starts on TikTok" is a global multichannel campaign encompassing television,... Continue reading at AdWeek

[ AdWeek | 2020-08-18 17:00:00 UTC ]
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Bright and Aujla team up for #BookswithBreakfast campaign

Author and illustrator Rachel Bright and medical doctor and cookery writer Rupy Aujla are collaborating on a social media project, pairing healthy recipes and picture book recommendations.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-09 21:53:02 UTC ]
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Free Books Campaign partners with Round Table

The Free Books Campaign is partnering with Round Table Books to launch a children's reading list. Continue reading at The Bookseller

[ The Bookseller | 2020-08-09 18:21:30 UTC ]
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Target non-traditional media to make campaigns inclusive, Seaward says

Publishers need to target non-traditional outlets and realise the media has changed if they want to make their book campaigns more inclusive, Dialogue senior publicity manager Millie Seaward has said. Continue reading at The Bookseller

[ The Bookseller | 2020-07-07 06:42:34 UTC ]
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Hachette tracks uplift in BAME staff numbers but pay gap widens

Hachette UK has published its second ethnicity pay gap report, showing the number of BAME employees at the company has increased but the mean average pay gap between them and their white colleagues has widened. Continue reading at The Bookseller

[ The Bookseller | 2020-07-06 04:28:27 UTC ]
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Bluemoose launches inclusive campaign with Arkbound Foundation

Bluemoose Books and charity publisher Arkbound Foundation are launching a crowdfunding campaign to support marginalised writers and diversity-led publishers struggling to survive in the wake of the pandemic.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-01 04:49:00 UTC ]
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Library Campaign calls for government action over post-lockdown 'danger' to service

The Library Campaign has called for the government to do more to secure the facilities' future after the Covid-19 crisis. Continue reading at The Bookseller

[ The Bookseller | 2020-06-23 21:52:04 UTC ]
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Bolton Accuses Trump Administration of Seeking to Suppress His Book

In a response filed ahead of a hearing set for today, former national security adviser John Bolton accused the Trump administration of using the government’s prepublication review process to suppress his memoir, 'The Room Where It Happened.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-19 04:00:00 UTC ]
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HQ scoops memoir from broadcaster and campaigner Sarpong

HQ has scooped the first memoir by June Sarpong, charting her life from early childhood in Ghana to a career as broadcaster and campaigner. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 07:55:25 UTC ]
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NBCC Board Gutted as Fallout Over Leaked Emails, Race Issues Widens

The turmoil that roiled the National Book Critics Circle last week continued throughout the weekend and into Monday morning as concerns over matters of race and privacy continue to split the organization's board of directors. As of press time, at least 13 members have resigned from the typically... Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-15 04:00:00 UTC ]
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Authors, Austerity and the UK’s Save Our Libraries Campaign

The UK's Save Our Libraries campaign, spearheaded by librarians and authors, began nearly 10 years ago - but has it achieved its goal of stopping closures? Continue reading at Book Riot

[ Book Riot | 2020-06-08 10:31:39 UTC ]
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The Uncles Bookstores in Minneapolis Conduct Fundraising Campaign

After confusion regarding the legitimacy of a GoFundMe campaign to benefit two Minneapolis bookstores that burned down Friday night, the store's owner has taken it over and is urging supporters to donate. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-04 04:00:00 UTC ]
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PRH Continues Digital Consumer Outreach with #BooksConnectUs Campaign

Penguin Random House's efforts to to pivot to a new, digital normal are some of the broadest in the publishing business thus far, and its #BooksConnectUs initiative, which will turn two months old on May 20, is its connective tissue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-14 04:00:00 UTC ]
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AHRC launches pandemic culture campaign

The Arts and Humanities Research Council (AHRC) is to explore the impact of culture during the Covid-19 pandemic via a new campaign, Boundless Creativity. Continue reading at The Bookseller

[ The Bookseller | 2020-05-07 09:18:11 UTC ]
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Elliott & Thompson launches online campaign of 'soothing words'

Elliott & Thomspon is launching an online campaign to show "the comfort words can bring", in partnership with author Paul Anthony Jones. Continue reading at The Bookseller

[ The Bookseller | 2020-05-06 02:55:55 UTC ]
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National Writing Day launches online #writefromhome campaign

National Writing Day is launching a bank of online writing resources for students, as part of a campaign to encourage them to write during lockdown. Continue reading at The Bookseller

[ The Bookseller | 2020-04-28 22:46:41 UTC ]
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Portal From Facebook Salutes Moms With Mother’s Day Campaign

The new campaign for the Portal From Facebook video-calling devices salutes mothers and their efforts during the coronavirus pandemic as Mother's Day approaches. Facebook said the integrated campaign will include a new television spot, digital content (both on- and off-Facebook) and partnerships... Continue reading at AdWeek

[ AdWeek | 2020-04-27 19:15:41 UTC ]
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