Gap Is Accused of Sexist Email Campaign in U.K.

Gap has come under fire in the U.K. for a sexist marketing campaign that labels a little girl a "social butterfly" and a small boy a "little scholar."The email campaign to promote "first big day" at school styles for toddlers was spotted by Let Toys Be Toys, an online group that lobbies the U.K. toy and publishing industries not to limit children's interests by gender.@LetToysBeToys tweeted, "For anyone who thinks that sexist marketing to children isn't a problem ... Really @UKGap?" Popular British children's author Malorie Blackman responded on Twitter, "What the actual hell?" Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-03 00:00:00 UTC ]
News tagged with: #online group #publishing industries #limit children

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Thousands of supporters join staff at Mike Pence’s publisher in campaign against book deal

Petition signed by more than 200 Simon & Schuster employees delivered to publishing house also calls for end to deals with members of Trump administrationMore than 200 members of staff at Simon & Schuster have signed a petition calling for the publishing house to cancel its seven-figure... Continue reading at The Guardian

[ The Guardian | 2021-04-27 13:55:17 UTC ]
More news stories like this | News stories tagged with: #petition signed #book deals #petition calling #mike pence #simon schuster #book deal


Clear Channel scoops Commercial Team of the Year at Campaign Media Awards

The outdoor media owner beat 4 Sales, Hearst Solutions, News UK and Reach Solutions to claim the coveted prize. Continue reading at Media Week

[ Media Week | 2021-04-14 15:33:07 UTC ]
More news stories like this | News stories tagged with: #news uk #hearst


AAPI Authors, Bookstagrammers Organize Support Campaign

Asian American and Pacific Islander members of the book business have launched a social media campaign, #StandUpforAAPI, intended to raise awareness of the ongoing violence and hate incidents targeting AAPI communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #asian american #raise awareness #book business


News Corp Australia papers labelled 'sexist' and 'toxic' by former staff photographer at media inquiry

Photographers told to provide images of attractive women and avoid ‘pigs in lipstick’The Weekly Beast: News Corp gives Kevin Rudd the silent treatmentA veteran News Corp Australia photographer has given devastating evidence to a parliamentary inquiry about the way the Murdoch newspapers treated... Continue reading at The Guardian

[ The Guardian | 2021-03-12 07:44:32 UTC ]
More news stories like this | News stories tagged with: #media inquiry #weekly beast #kevin rudd #parliamentary inquiry #made redundant #news corp


Oxford Languages debates challenges of 'sexist' terms in dictionaries

Oxford Languages has addressed the alleged “sexism” in its dictionary definitions and discussed the challenges of recording discriminatory meanings of words versus censorship as well as current trends in language referring to women.  Continue reading at The Bookseller

[ The Bookseller | 2021-03-09 07:01:33 UTC ]
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Springboard: trade bodies, agencies and publishers line up virtual events to plug book fair gap

With the London and Bologna book fairs rescheduled in an attempt to host a physical event, a number of companies have sought to create their own virtual ‘fairs’ to enable rights-trading and connect authors and readers. Continue reading at The Bookseller

[ The Bookseller | 2021-03-06 02:57:17 UTC ]
More news stories like this | News stories tagged with: #trade bodies #virtual events #physical event #bologna book #book fair


Faber details campaign for Ishiguro's Klara and the Sun

Faber has detailed its publicity and marketing for Kazuo Ishiguro's Klara and the Sun, published this week, which features the first ever in-conversation public event between Ishiguro and his daughter, Naomi. Continue reading at The Bookseller

[ The Bookseller | 2021-03-03 07:25:11 UTC ]
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Vintage launches Free Books Campaign partnership

Vintage has launched a new partnership with the Free Books Campaign, a charity set up by education activist Sofia Akel to get books by authors of colour to those who cannot access them. Continue reading at The Bookseller

[ The Bookseller | 2021-02-17 17:41:21 UTC ]
More news stories like this | News stories tagged with: #charity set #free books


Bluebird claims Facebook first for Shukla's Brown Baby campaign

Bluebird has released Nikesh Shukla's debut memoir Brown Baby with a campaign featuring innovative Facebook adverts which are said to be a first for UK publishing. Continue reading at The Bookseller

[ The Bookseller | 2021-02-08 03:25:47 UTC ]
More news stories like this | News stories tagged with: #uk publishing


Crime, Children's and YA Celebrity campaign categories unveiled for PPC Awards

This year's Publishers Publicity Circle Awards, which this week unveiled their shortlists, include a Crime and Thriller campaign category and an award for the Best Children’s and YA Celebrity campaign for the first time. Continue reading at The Bookseller

[ The Bookseller | 2021-02-05 12:50:16 UTC ]
More news stories like this | News stories tagged with: #ppc awards #week unveiled


The Sun and BookTrust in campaign to bring books to kids in lockdown

The Sun on Sunday and children's reading charity BookTrust are launching a new campaign, Books For Kids, asking readers to send in their old children’s books so they can be pulped and turned into new ones, "bringing the joy of reading to more families during lockdown". Continue reading at The Bookseller

[ The Bookseller | 2021-02-02 17:33:21 UTC ]
More news stories like this | News stories tagged with: #bring books


Hachette 'moving in the right direction' as it cuts gender pay gap

Hachette UK has released its latest gender pay gap report, revealing that the mean gender pay gap for Hachette UK Ltd dropped by four percentage points from 25.9% in 2019 to 21.9% in 2020. Continue reading at The Bookseller

[ The Bookseller | 2021-01-26 18:43:45 UTC ]
More news stories like this | News stories tagged with: #hachette uk #percentage points #hachette


Authors and publishers support NLT campaign championing literacy in regions

The National Literacy Trust's Connecting Stories campaign, championing literacy in diverse communities in need of support, has attracted the support of 18 publishers and 32 authors, including children's writers Sathnam Sanghera, Konnie Huq and Steve Antony. Continue reading at The Bookseller

[ The Bookseller | 2021-01-18 23:09:03 UTC ]
More news stories like this | News stories tagged with: #including children #konnie huq #steve antony


Amazon.com and 'Big Five' publishers accused of ebook price-fixing

Class action lawsuit filed in US claims the houses have colluded with the online giant to keep prices artificially highAmazon.com and the “Big Five” publishers – Penguin Random House, Hachette, HarperCollins, Macmillan and Simon & Schuster – have been accused of colluding to fix ebook... Continue reading at The Guardian

[ The Guardian | 2021-01-15 13:04:33 UTC ]
More news stories like this | News stories tagged with: #publishers accused #ebook price-fixing #online giant #simon schuster #law firm #district court #retail giant #retail platforms #ebooks #macmillan


Italy’s Fifth ‘Why I Read’ Campaign Generates Broad-Based Response

The results of the AIE's fifth annual #IoLeggoPerché book donation program for schools and libraries surprised organizers with 300,000 books. The post Italy’s Fifth ‘Why I Read’ Campaign Generates Broad-Based Response appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-04 09:46:32 UTC ]
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Bloomsbury cooks up Holland & Barrett partnership for Fearnley-Whittingstall campaign

Bloomsbury is partnering with Holland & Barrett as part of the marketing campaign for Hugh Fearnley-Whittingstall's Eat Better Forever: 7 Ways to Transform Your Diet. Continue reading at The Bookseller

[ The Bookseller | 2020-12-21 10:37:27 UTC ]
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Bloomsbury mounts big campaign for Such a Fun Age paperback

Bloomsbury is to embark on "one of its biggest campaigns" ahead of the paperback release of Such a Fun Age by Kiley Reid.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-18 11:17:53 UTC ]
More news stories like this | News stories tagged with: #paperback release #bloomsbury


OUP launches 'gift of words' campaign

Oxford University Press (OUP) has launched a campaign to highlight the inspiring power of words, involving authors and illustrators such as Anthony McGowan and Lauren Child sharing the quotes they would "gift" to children at Christmas.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-08 00:25:09 UTC ]
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Octopus unveils guerilla campaign for Women Don’t Owe You Pretty

Octopus is rolling out a guerilla marketing campaign for Women Don’t Owe You Pretty, as the debut feminist memoir's sales exceed 100,000 copies through UK Bookscan in its first six months. Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 02:21:29 UTC ]
More news stories like this | News stories tagged with: #women don #bookscan


ABC accuses Morrison government of using News Corp to attack its journalism

Government tactics criticised after the Australian newspaper briefed about a series of Coalition questions meant for the ABC before the broadcaster even received themThe ABC has accused the Morrison government of using News Corp to attack its journalism after the Australian was briefed about a... Continue reading at The Guardian

[ The Guardian | 2020-12-02 02:10:46 UTC ]
More news stories like this | News stories tagged with: #morrison government #front page #inappropriate behaviour #christian porter #news corp