2019 was a year full of ups and downs. It was neither a good nor bad year. However, many of the events, people and trends we reported on set the stage for 2020. For the past three years I have attempted to take my best stab at what we should expect in the months ahead, as we continue to push the limits of storytelling, while also moving our businesses and industry forward. I admit that I am light on specifics when it comes to these annual predictions, and for good reason. It’s impossible to see the future in an industry that is wildly unpredictable. But perhaps it's that unpredictable nature and constant transformation that makes all, or at least most, of us love working in publishing. This year I decided to add a few more predictions than my standard three. I realize you could probably posit dozens of things that could happen over the next 11+ months, however, I think these are among the more intriguing developments to watch for. 1. The rise of the unions For the past three or four years we have been seeing a steady increase in newsrooms unionizing, from the now-defunct Gawker Media to Slate, and the most recent push at Hearst, just to name a few. As Hearst continues to work through a union uprising, don’t be surprised to see this happen at other media companies with significant enough staff sizes to actually pull it off. As consolidation continues to reshape the industry, along with belt tightening, unionizing is a logical antidote. In other words, as more newsrooms... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-01-09 15:58:19 UTC ]
Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 05:00:00 UTC ]
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Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 05:00:00 UTC ]
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Snapchat has been on a Madison Avenue charm offensive that is culminating in Cannes this week, where the company will be rolling out a video advertising program called Snap Select. A recent pitch deck for Snap Select shows that the ads cost less than half of what Facebook is charging for its... Continue reading at Advertising Age
[ Advertising Age | 2019-06-17 20:39:22 UTC ]
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Microsoft has shuttered its ebook bookstore, yet another move by the company away from selling traditional consumer goods and services, with the exception of its Xbox console.Microsoft made its decision without fanfare on Tuesday, simply posting a notice in the corner of the Microsoft Store app... Continue reading at PC World
[ PC World | 2019-04-02 00:00:00 UTC ]
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Rana DiOrio's latest venture, Creative Mint, seeks to leverage the power of blockchain technology to “democratize and decentralize” rights transactions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-14 00:00:00 UTC ]
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The news that the music weekly will no longer appear in print is unsurprising. Where should we look for the sense of excitement it once offered?It would be silly to mourn the demise of NME, which is closing its print edition after 66 years, maintaining only its painful digital existence. This is... Continue reading at The Guardian
[ The Guardian | 2018-03-09 00:00:00 UTC ]
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Look out, YouTube. Facebook is trialing mid-roll ads for videos that are viewed for at least 20 seconds, according to a report today by Recode, which cited unnamed industry sources. The digital giant declined to comment on the report. Simply put, Facebook wants to generate cash from the clips... Continue reading at AdWeek
[ AdWeek | 2017-01-10 00:00:00 UTC ]
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Alan Moore’s Electricomics app liberates graphic fiction from the boundaries of the page at a tap of your iPad screen. Here’s what to expectReaders have been promised a revolution in graphic storytelling ever since the dawn of the internet, but this week’s launch of Alan Moore’s Electricomics... Continue reading at The Guardian
[ The Guardian | 2015-09-04 00:00:00 UTC ]
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A week ago, it was revealed that Facebook had begun working with the MRC, IAB and Nielsen on creating viewability standards for mobile ads. The move appeared to be another step in the right direction in getting the fragmented digital marketing industry on the same page when it comes to the... Continue reading at AdWeek
[ AdWeek | 2015-02-27 00:00:00 UTC ]
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Zoe Lofgren wants Netizens to help craft laws that protect the future of the Net itself. Zoe Lofgren, Chair of the House Ethics Committee, has published a thought-provoking article about the legal tactic of seizing of domain names when the owners are accused of copyright infringement. She... Continue reading at Fast Company
[ Fast Company | 2012-11-20 00:00:00 UTC ]
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Butter, eggs, heavy cream with sherry, and lobster—combined in ramekins and topped with a puff pastry. Like many recipes from Lobster (Storey, May), there is no sparing fat for health concerns. This season’s batch of cookbooks represents an ode to fresh flavor—both traditional and cutting edge. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
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