Forbes Media is joining the wine club.In the now venerable tradition of publishers extending their brand into non-publishing businesses, Forbes has joined The Wall Street Journal, The New York Times, Rolling Stone and Food & Wine in starting its own wine club.But the family-controlled media company says it's taking a different approach from everyone else. Forbes has partnered with wine e-commerce startup Lot18, whose Tasting Room technology creates a personalized wine "print" that tailors selections to each customer.After members do an initial tasting with a sampler kit and fill out an online survey, they're shipped wine that reflects their tastes in the way Netflix recommends movies to its subscribers based on what they like. Their wine profile continues to be updated as they grade what they drink, explained Lot18 Chief Executive Jay Sung."We met with four or five different wine clubs," said Chief Operating Officer Mike Federle, who joined Forbes in 2011 with a mandate to create brand extensions. "The technology was the differentiator."The Forbes Wine Club and its website will launch on Thursday.Forbes Wine Club members will pay around $10 for the tasting kit, $85 for their first case of a dozen bottles and about $150 for each quarterly delivery thereafter. Forbes and Lot18 will share profits.Mr. Federle believes the club will become a serious business worth "many millions" for Forbes, whose website drew 46 million unique visitors in June, according to... Continue reading at 'Crains New York'
[ Crains New York | 2013-07-17 00:00:00 UTC ]
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The upcoming StoryDrive conference in Beijing from the Frankfurter Buchmesse and its Chinese office puts a focus on new media business models in Asia and international markets. The post Sixth Annual StoryDrive Asia Conference in Beijing Explores the New Media Landscape appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-17 00:00:00 UTC ]
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ITV has revealed that the 10-strong selection of titles for "The Zoe Ball Book Club" will include six debuts and span epic love stories and life-affirming memoirs to historical crime and chilling ghost stories. Continue reading at The Bookseller
[ The Bookseller | 2018-05-17 00:00:00 UTC ]
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The newly created team's mandate is to prove to brands that advertising on Hearst properties delivers business outcomes. The post Hearst Magazines Digital Media is launching a 20-person data studio appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-15 00:00:00 UTC ]
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Unbound has started a reading club offering benefits such as free ebooks, special events and free shipping. Continue reading at The Bookseller
[ The Bookseller | 2018-05-04 00:00:00 UTC ]
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Philip Jones on Amazon's Global Store, following Charlie Redmayne's accusation that the company is "a powerful engine for copyright infringement". Continue reading at The Bookseller
[ The Bookseller | 2018-04-27 00:00:00 UTC ]
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The members of Publishing Technology Partners are Ken Brooks, Bill Kasdorf, Thad McIlroy, Bill Rosenblatt, and Bill Trippe, all of whom have over 25 years’ experience working in the publishing industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-26 00:00:00 UTC ]
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From curation to presentation, the personalized magazine app is rethinking how it packages up the world of technology–with professionals in mind. In 2010, when Flipboard debuted, it called itself a “social magazine.” At the time, that meant that it pulled in content from your friends’ Twitter... Continue reading at Fast Company
[ Fast Company | 2018-04-24 00:00:00 UTC ]
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Martin Lewis is suing Facebook. The question is whether companies can be held responsible for the behaviour of their softwareMartin Lewis, the consumer advice and money-saving expert, is suing Facebook in a case that threatens the dominant business model of publishing on the internet. It raises... Continue reading at The Guardian
[ The Guardian | 2018-04-23 00:00:00 UTC ]
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The newly formed trade publisher says another round of acquisitions is imminent. The post Chris Ferrell’s Endeavor Business Media Recruits Another SouthComm Exec appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-04-17 00:00:00 UTC ]
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Already estimated to hold some 17 percent of the Czech wholesale book market, Albatros Media this spring continues broadening its acquisitions portfolio by buying the country's oldest publisher, gaining access to the adult nonfiction market in the process. The post Czech Republic’s Children’s... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-04-14 00:00:00 UTC ]
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Former FBI Director James Comey's memoir, out Tuesday, joins a long list of juicy tomes by Washington power players. Beyond settling scores, the best can offer real insight into the inner workings of government. Here are some classics of the genre. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2018-04-14 00:00:00 UTC ]
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Luxury catering company Feast and Waterstones Tottenham Court Road (TCR) have teamed up to present a four-part seasonal series of literary-inspired supper clubs. Continue reading at The Bookseller
[ The Bookseller | 2018-04-14 00:00:00 UTC ]
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3. The 'pee-tape' stuff is back, biglyThe Washington Post also got an advance copy of the book. Rather than review it, the Post's White House Bureau Chief Philip Rucker sums it up in a story titled "James Comey's memoir: Trump fixates on proving lewd dossier allegations false." Rucker... Continue reading at Advertising Age
[ Advertising Age | 2018-04-13 00:00:00 UTC ]
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The Honolulu-based site, where users can post and collaboratively share memories, is venturing into the photo book market. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2018-04-12 00:00:00 UTC ]
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Index Exchange said Wednesday that it is hiring 200 staffers by the end of this year, bringing its total headcount to 520 and signaling growth even as the overpopulated ad-tech business continues to consolidate.The company says its expansion is not only happening without outside investors, but... Continue reading at Advertising Age
[ Advertising Age | 2018-04-11 00:00:00 UTC ]
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Media agencies are receiving a barrage of pitches from TV networks and digital publishers as this year's upfront parties and pitches start in earnest. But Initiative, turning the tables, hosted its second annual presentation on Tuesday to a room of media sellers.The IPG-owned agency provided... Continue reading at Advertising Age
[ Advertising Age | 2018-04-11 00:00:00 UTC ]
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International media group Future plc has acquired NewBay Media for an initial net value of $13.8 million, the companies announced today. NewBay Media, based in London and New York, is a magazine and website publisher, with multiple verticals covering fields like TV and audio, electronics and... Continue reading at AdWeek
[ AdWeek | 2018-04-05 00:00:00 UTC ]
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A few months ago Facebook implemented a big change in its algorithm that impacted what kind of content it would surface to users. In a move that sent shivers down the spines of media professionals, Facebook said it would de-prioritize publisher content in favor of posts between connections. For... Continue reading at Fast Company
[ Fast Company | 2018-03-30 00:00:00 UTC ]
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Pay gap is the biggest of any UK media organisation to have reported official figures to dateWomen working at Telegraph Media Group (TMG) get paid 35% less than men on average, the biggest gender pay gap of any UK newspaper publisher or broadcaster to have reported official figures to date.Nick... Continue reading at The Guardian
[ The Guardian | 2018-03-26 00:00:00 UTC ]
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Gary Vaynerchuk's VaynerMedia was an early adopter of using video as a way for brands to message their wares on social. It pivoted to video prior to that phrase becoming a publisher's SOS call. The social agency grew its reputation on helping brands navigate Facebook, Twitter and, more recently,... Continue reading at AdWeek
[ AdWeek | 2018-03-22 00:00:00 UTC ]
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