Focus on the customer to grow audiences, Shurin urges

Jared Shurin, author, editor and head of strategy at M&C Saatchi World Services, has urged publishers and booksellers to focus on customer insight to grow and retain their audiences.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-11-17 09:46:18 UTC ]
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‘Star Trek: Prodigy’ centers technology by focusing on those who don’t have it

This post contains moderate spoilers for the first episode and slight spoilers for episode two of ‘Star Trek: Prodigy.’How do you make a series that can draw in newcomers while still appealing to long-time fans? In the case of Star Trek: Prodigy, you set it in a place where the United Federation... Continue reading at Engadget

[ Engadget | 2021-10-28 07:00:33 UTC ]
More news stories like this | News stories tagged with: #bad guy #lower decks #small screen #real star #comic con


Are Customers Shopping Early? Unit Sales Rose 7% Last Week

With all segments except adult nonfiction posting gains, unit sales of print books rose 7% last week over the week ended October 24, 2020. The increase could indicate that consumers are heeding warnings that they should buy holiday gifts early to avoid missing out on items due to shortages... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-28 04:00:00 UTC ]
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A Scientific Explanation for Your Urge to Sniff Old Books

Inside its dry and musty hull, the smell of old books contains great distances. You sense time travel, of course, but also the soaring aeronautics of ideas. Sometimes a great book sticks the landing, very often they don’t. And sometimes books fail to jump high enough. In smelling old books, you... Continue reading at Literrary Hub

[ Literrary Hub | 2021-10-27 08:50:57 UTC ]
More news stories like this | News stories tagged with: #great book


New research finds a growing appetite for Australian books overseas, with increased demand in China

A new survey of Australia’s international book rights sales finds children’s books are most popular with overseas buyers but adult fiction is catching up. Continue reading at The Conversation

[ The Conversation | 2021-10-18 19:12:38 UTC ]
More news stories like this | News stories tagged with: #research finds #increased demand #adult fiction


A Growing Breed in France: Literary Agents Find New Traction

Long under-appreciated in the French book business, literary agents are making headway in rights and representation. A new report looks at their gains.  The post A Growing Breed in France: Literary Agents Find New Traction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-10-15 11:06:45 UTC ]
More news stories like this | News stories tagged with: #traction appeared #literary agents


New and Forthcoming Immigration-Focused Titles

The following is a list of new and forthcoming adult and children’s titles on the issues surrounding immigration and its impact on the American experience. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #forthcoming adult #american experience


In Focus: Immigration in Book Publishing

Publishers discuss immigration and the role of book publishing in understanding the American experience. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #american experience #book publishing


Watch: Reinventing the customer experience in the digital-first era

The Ad Age Studio 30 live panel with EY and Thomson Reuters discussed the lessons and insights gleaned from the past year-plus and how the global firms partnered to build Thomson Reuters' just-launched customer-centric digital initiative. Continue reading at Advertising Age

[ Advertising Age | 2021-10-07 19:30:00 UTC ]
More news stories like this | News stories tagged with: #customer experience #thomson reuters


Before You Go to Frankfurt: Trade Publishing in Focus

Coming up to speed: The Frankfurt Conference track on Tuesday brings world trade publishing points into sharp focus ahead of Buchmesse 2021. The post Before You Go to Frankfurt: Trade Publishing in Focus appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-10-06 13:13:45 UTC ]
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Bookseller of Kabul vows to stay open despite only two customers since the rise of the Taliban.

Shah Muhammad Rais, who was made famous in The Bookseller of Kabul, has vowed to keep his bookshop open, despite having had only two customers since the Taliban retook the country in the middle of August. Founded in 1974 Rais’s store has seen regimes (along with foreign powers) come and go, and... Continue reading at Literrary Hub

[ Literrary Hub | 2021-09-28 15:00:23 UTC ]
More news stories like this | News stories tagged with: #stay open #made famous #bookshop #bookseller


Don't always take the safe bet, Denwood urges publishers

Publishers should 'resharpen' their skills and not become risk-averse to working with unknown talent, says m.d. of Simon & Schuster Children's Books Rachel Denwood. Continue reading at The Bookseller

[ The Bookseller | 2021-09-20 11:40:06 UTC ]
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Liturgical Restructures, Focuses on Digital Marketing

A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing


Fairlight Moderns grows with two more for 2022

Fairlight Books is expanding its Fairlight Moderns collection with two new titles publishing in spring 2022. Continue reading at The Bookseller

[ The Bookseller | 2021-09-15 21:47:27 UTC ]
More news stories like this | News stories tagged with: #fairlight books #titles publishing


'Keep making the world a better place' Osman urges booksellers

Richard Osman has praised the "passion and intelligence" of booksellers up and down the UK, applauding their hard work and adaptability during the pandemic. Continue reading at The Bookseller

[ The Bookseller | 2021-09-12 17:58:45 UTC ]
More news stories like this | News stories tagged with: #richard osman #hard work


Growing Up in Ireland report reveals impact of library funding’s 2008 scrapping

In 2008, as the global financial crisis peaked and Ireland faced a long period of austerity, the government announced that the primary school library fund would be cut in its entirety. The €2.2m annual investment from the then-Department of Education & Science had been in place for 37 years;... Continue reading at The Bookseller

[ The Bookseller | 2021-09-10 10:30:52 UTC ]
More news stories like this | News stories tagged with: #library funding #long period #government announced #public libraries


‘Three Girls from Bronzeville’ is a story about growing up on Chicago’s South Side — and so much more

Dawn Turner’s memoir gives a tutorial of urban decay, White privilege, poor city planning and the influence of fads and digital advances on Black urban teenagers. Continue reading at The Washington Post

[ The Washington Post | 2021-09-08 12:00:00 UTC ]
More news stories like this | News stories tagged with: #white privilege #memoir


Devon libraries reach new audiences with escape room experience

Charity Libraries Unlimited, which aims to bring libraries’ work to new audiences, has come up with an innovative way to reach potential readers at libraries across Devon.   Continue reading at The Bookseller

[ The Bookseller | 2021-09-02 22:53:52 UTC ]
More news stories like this | News stories tagged with: #libraries


Nielsen audience measurement hiatus tests Media Rating Council relevance

Nielsen seems to be betting the industry will shrug off its loss of accreditation.  Continue reading at Advertising Age

[ Advertising Age | 2021-08-30 09:00:00 UTC ]
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Campaign urges action with days left before copyright consultation ends

Organisers of the Save Our Books campaign against changes to the UK’s copyright laws have called on supporters to make their voice heard before the government’s consultation ends on 31st August.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-27 05:38:21 UTC ]
More news stories like this | News stories tagged with: #days left #books campaign #copyright laws


Milkweed Editions Announces Disability-Focused Literary Series

Minnesota-based independent publisher Milkweed Editions will launch a series of books centered on neurodivergence and what the publisher calls “different ways of languaging” next year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher calls #independent publisher