Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today: Cannes Lions is finished for another year and most of the industry is either recovering or still making its way back home by plane (or, like Ad Age's Lindsay Rittenhouse, stranded in Switzerland after a missed connection.) Now that it’s all over, Ad Age’s Ann-Christine Diaz and I-Hsien Sherwood took time before they hit the airport to reflect on some of the big takeaways from Cannes this year. Among their conclusions: accessibility and inclusion were high on the agenda; Nike “Dream Crazy” wasn’t as dominant as it could have been; juries were keen to reward purpose and value-driven work; subversion also did well (and was apparent in stunts and protests along the Croisette). But finally, the one thing that was missing from the winners was “a good belly laugh.” Meanwhile, for another take on Cannes, read the fascinating “Confessions of a 49-year-old Cannes Virgin” written for Ad Age by veteran executive creative director Chapin Clark. His Riviera revelations include being approached for a business card while swimming in the sea and being pitched to while eating a snack on the Facebook beach. P&G goes beyond ads Procter & Gamble's Chief Brand Officer Marc Pritchard spent a lot of time at Cannes talking about alternatives to advertising and new... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-24 10:25:28 UTC ]
If you were disappointed at being left out of the initial Harry Potter: Wizards Unite launch, don't worry -- there's a good chance you can play now. Niantic's augmented reality sorcery is now available on Android and iOS in 25 more countries. This... Continue reading at Engadget
[ Engadget | 2019-06-22 20:26:00 UTC ]
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AT&T is now part of Harry Potter lore as the first brand to ink a sponsorship deal with the new augmented reality game about the wizarding world. AT&T stores are incorporated into the landscape of the game, called “Harry Potter: Wizards Unite,” which is by Niantic, the creator of... Continue reading at Advertising Age
[ Advertising Age | 2019-06-21 21:00:51 UTC ]
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The creators of mobile gaming phenomenon Pokemon Go unleashed a new game on Thursday that features Harry Potter and other characters from the wizarding world made famous in best-selling books and blockbuster movies. Continue reading at CBC
[ CBC | 2019-06-21 12:31:30 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today US Weekly magazine’s website is running an article on “the Best Dressed... Continue reading at Advertising Age
[ Advertising Age | 2019-06-21 10:00:00 UTC ]
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Niantic's Harry Potter: Wizards Unite officially debuts on June 21st, but you won't have to wait until then to play if you live in the right country. The location-based game is already available for would-be Android and iOS spellcasters in the US an... Continue reading at Engadget
[ Engadget | 2019-06-20 16:42:00 UTC ]
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You'll be able to save Muggles from rogue magical creatures and misbehaving objects very soon: Niantic will finally start rolling out Harry Potter: Wizards Unite on June 21st. The company has announced the much-awaited mobile game's launch date outsi... Continue reading at Engadget
[ Engadget | 2019-06-19 01:16:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today It’s Cannes Lions time. If you’re on the French Riviera for the ad... Continue reading at Advertising Age
[ Advertising Age | 2019-06-17 10:00:00 UTC ]
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It's not just multi-platform gaming giants suing cheaters. Niantic has sued members of Global++ for allegedly offering "unauthorized derivative" (read: hacked) versions of Pokémon Go, Ingress and even the still-in-beta Harry Potter: Wizards U... Continue reading at Engadget
[ Engadget | 2019-06-16 23:04:00 UTC ]
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Actress Bonnie Wright, who played Ginny Weasley, meets children who are upcycling their toys. Continue reading at BBC News
[ BBC News | 2019-06-14 00:00:33 UTC ]
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Amanda Foster, who has also been in Rogue One and Harry Potter, hopes to shoot for England. Continue reading at BBC News
[ BBC News | 2019-06-13 08:48:58 UTC ]
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Facebook is urging a judge in Washington, D.C. to halt proceedings in a lawsuit brought by the attorney general Karl Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-07 15:14:55 UTC ]
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Are you a Harry Potter fan who also wears shoes? Harry Potter, but make it fashion.Read Full Story Continue reading at Fast Company
[ Fast Company | 2019-06-07 12:17:16 UTC ]
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The corporate home of Wonder Woman, Harry Potter and “Friends” weighs how its streaming service can compete on price with Disney, Netflix and Amazon. Continue reading at The New York Times
[ The New York Times | 2019-06-03 00:03:36 UTC ]
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By 2100 there could be 4.9bn dead users on Facebook. So who controls our digital legacy after we have gone? As Black Mirror returns, we delve into the issueAndrew Scott Q&A: ‘I never get angrier than with passwords or apps’Esther Earl never meant to tweet after she died. On 25 August 2010,... Continue reading at The Guardian
[ The Guardian | 2019-06-02 05:00:37 UTC ]
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Early Friday, a judge sided with Facebook shareholders who demanded the company hand over emails and records related to its handling of the Cambridge Analytica scandal. Later in the day, the company was denied again in court, as Reuters reports that... Continue reading at Engadget
[ Engadget | 2019-06-01 07:32:00 UTC ]
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“Harry Potter: A Journey Through Charms and Defence Against the Dark Arts” and “A Journey Through Potions and Herbology” are arriving in late June. Continue reading at The New York Times
[ The New York Times | 2019-05-31 18:46:34 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today For over two decades, Ad Age has named Women to Watch in the marketing,... Continue reading at Advertising Age
[ Advertising Age | 2019-05-28 10:00:00 UTC ]
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No invitation to Hogwarts required. When Harry Potter first comes to Hogwarts School of Witchcraft and Wizardry, he is stunned to see the portraits that line the school’s storied stone walls move and talk. Thanks to artificial intelligence, that just might be a reality some day.Read Full Story Continue reading at Fast Company
[ Fast Company | 2019-05-23 12:27:04 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today We're still pondering this mystery: What exactly prompted Kim Kardashian... Continue reading at Advertising Age
[ Advertising Age | 2019-05-22 10:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today Justin Bieber already launched a perfume and a fashion label. What’s left?... Continue reading at Advertising Age
[ Advertising Age | 2019-05-21 10:01:00 UTC ]
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