Twenty years ago last month, a team of well-meaning designers, coders and magazine publishers inadvertently unleashed on an unsuspecting world one of the most misguided and destructive technologies of the Internet age: the web banner ad. If th ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2014-11-06 00:00:00 UTC ]
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Looking for the best book club books for summer and fall 2022? This guide has something for every kind of book club. Continue reading at Book Riot
[ Book Riot | 2022-06-24 10:32:00 UTC ]
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Executive directors at regional bookseller associations across the country believe that conditions are right for big turnouts at their in-person fall shows. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-17 04:00:00 UTC ]
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Nielsen One isn't fully rolling out until December, but the measurement company is gearing up with an expanded rollout of Nielsen One Alpha, its early version of the offering. The cross-platform tool is designed to enable publishers and marketers to transact on a single metric across linear and... Continue reading at AdWeek
[ AdWeek | 2022-06-15 13:00:00 UTC ]
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Gravity Global, a B2B mini-holding company, is on the acquisition trail, looking to add new practices such as account-based marketing and digital content creation to its roster. The post Why this B2B agency group is adding account-based marketing expertise to its roster appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-06-15 09:30:00 UTC ]
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Measurement solutions from iSpot.TV and Samba TV, among others, are buzzy at this year’s upfronts, but won't see much action. Continue reading at Advertising Age
[ Advertising Age | 2022-05-26 14:00:29 UTC ]
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Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age
[ Advertising Age | 2022-05-20 17:50:22 UTC ]
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The iPod's death has been a long time coming. Somehow, it's already been eight years since Apple discontinued the iconic iPod classic. Nonetheless, the news this week that Apple is discontinuing its last iPod, the touch is significant: This officially marks the official end of a product that set... Continue reading at Engadget
[ Engadget | 2022-05-13 13:00:47 UTC ]
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ANA and 4A's join CIMM to foster transition to 'multi-currency' market for TV and video. Continue reading at Advertising Age
[ Advertising Age | 2022-05-05 20:04:57 UTC ]
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Marvel says the new comic book series will kick off with everyone's favorite A-List Avengers. Continue reading at The Huffington Post
[ The Huffington Post | 2022-04-13 22:29:27 UTC ]
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Literature is full of monsters whose names and appearance have passed into general circulation: we all recognise Frankenstein (even if, as pedants will be quick to point out, Hollywood has made us confuse the ‘monster’ with his creator), Dracula, and the Minotaur, among many others. But what are... Continue reading at Interesting Literature
[ Interesting Literature | 2022-04-13 14:00:46 UTC ]
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#short stories
Ayanna Lloyd Banwo’s debut novel When We Were Birds begins in the time before time and follows the uneasy truce between the living and the dead. Cigarettes are offered, liquor is poured, prayers are said, all in the hope that the buried stay buried. This is the story of Yejide, a young woman who... Continue reading at Electric Literature
[ Electric Literature | 2022-04-01 11:00:00 UTC ]
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The Toy Association, the trade group serving the $32.6 billion toy industry, has announced that Toy Fair New York will return after its Covid hiatus, but not until September 2023. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-31 00:00:00 UTC ]
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Stocks that traded heavily or had substantial price changes Monday: Boeing, Nielsen fall; Alleghany, Anaplan rise Continue reading at ABC News
[ ABC News | 2022-03-21 21:37:31 UTC ]
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Stocks that traded heavily or had substantial price changes Friday: DocuSign, Zumiez fall; Pfizer, Pearson rise Continue reading at ABC News
[ ABC News | 2022-03-11 21:18:01 UTC ]
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Her memoir describes her long career in diplomacy and her unwitting entanglement in Donald Trump's schemes. Continue reading at The Washington Post
[ The Washington Post | 2022-03-11 18:24:57 UTC ]
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Knopf has announced it will be publishing two new novels by Cormac McCarthy. 'The Passenger' is set for October 25 and 'Stella Maris' for November 22, with both titles will being published together, as a box set, on December 6. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-08 05:00:00 UTC ]
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The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday
[ Digiday | 2022-03-04 05:01:00 UTC ]
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This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-02-11 05:01:00 UTC ]
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When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView,... Continue reading at AdWeek
[ AdWeek | 2022-02-01 14:00:00 UTC ]
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