Facebook, Twitter, YouTube? How ‘@TheBuzzer’ decides where to post its videos

"@TheBuzzer," a Fox Sports network show that exists almost entirely on social platforms, has reduced its output on YouTube over the past several months in favor of publishing videos directly to Facebook and Twitter. In doing so, it has found that Twitter is best for videos about breaking news subjects, whereas Facebook is good for "second-day" analysis stories. Facebook is by far the biggest generator of views, though, accounting for 95 percent of the show's viewership since November. The post Facebook, Twitter, YouTube? How ‘@TheBuzzer’ decides where to post its videos appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-03-12 00:00:00 UTC ]
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Sales See Modest Post-Election Dip

In the first full week of sales after the election, unit sales slipped 1% over the comparable week in 2015. New books by Megyn Kelly and Bernie Sanders had solid starts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bernie sanders #megyn kelly #full week


Facebook’s metrics blunder causes publishers to fret, too

Most publishers would agree that Facebook metrics have never been perfect. But the latest blunders have rocked confidence among some big media owners, forcing them to reassess where and how they should be allocating budget and resources to specific social platforms. Others believe the public mea... Continue reading at Digiday

[ Digiday | 2016-11-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #social platform #post facebook


Six Books for a Post-Election Spiritual Detox

New books releasing this fall through January feature spiritual practices and insights for finding hope, solace, and a new way forward in a divided and hectic world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #books releasing


Warner Bros. to buy the rest of digital video company Machinima

Warner Bros. has signed a deal to buy the gamer-focused YouTube network Machinima in order to expand the movie and TV studio’s digital video business, the company said Thursday. Burbank-based Warner Bros., the studio behind film franchises like Harry Potter and DC Entertainment, was already a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dc entertainment #harry potter #warner bros #tv studio


‘A petri dish of bullshit’: Confessions of ex-Facebook news curators

The more Facebook has evolved into a digital hub with its own ecosystem of media outlets and publishers, the more it has risked associating itself with misleading, sensationalized and downright factually inaccurate stories. For our latest Digiday Confessions, we talked with two members of the... Continue reading at Digiday

[ Digiday | 2016-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media outlets #digital hub


Facebook finds more errors in its metrics

Facebook Inc. said it has found several errors in calculating how many people view content on Pages, the profiles with features tailored for businesses and well-known personalities. The Menlo Park social media giant said Wednesday that the seven-day and 28-day summary number over-counted how many... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-11-17 00:00:00 UTC ]
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'Post-truth' named Oxford Dictionaries' Word of the Year

"Post-truth" has been declared 2016's international word of the year by Oxford Dictionaries. Continue reading at The Bookseller

[ The Bookseller | 2016-11-17 00:00:00 UTC ]
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Facebook and Google take action against fake news sites

Responding to growing concerns over the spread of misinformation online in the weeks and months before Election Day, Facebook and Google have announced plans to restrict sites that publish fake news from using online advertising. Continue reading at Stuff

[ Stuff | 2016-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online advertising #announced plans #election day #growing concerns


Facebook reveals fresh flaws with its data

Facebook reveals a further four flaws with the data it shares with publishers and advertisers. Continue reading at BBC News

[ BBC News | 2016-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook reveals


Slack-averse brands and agencies gravitate to Facebook, Microsoft alternatives

Despite steadily gaining traction among tech and publishing companies over the past few years, Slack has been slow to catch on with most brands and agencies. And with two new entrants -- Facebook’s Workplace and Microsoft’s Teams -- heating up competition in the space, the $4 billion unicorn... Continue reading at Digiday

[ Digiday | 2016-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing companies


Facebook blocks fake news from its advertising network

Amid mounting pressure, Facebook Inc. said it would block websites that publish fake news from accessing its advertising services. The announcement Monday came hours after Alphabet Inc.’s Google said it would also bar fake news sites from using its advertising networks. The companies faced a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #announcement monday #advertising network


What the Proliferation of Fake News on Google and Facebook Means for Advertisers

Just days after facing harsh criticism for allowing fake news stories to be read unchecked across the internet, Google and Facebook are now rushing to put in place policies that cut off advertising dollars for websites publishing fictional information. The move—which aims to potentially stem the... Continue reading at AdWeek

[ AdWeek | 2016-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #issues surrounding #lets readers


Google, Facebook Say They Won't Serve Ads to Fake News Sites

Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age

[ Advertising Age | 2016-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #moving forward #display ads #technology platforms


Millennial-Focused Video Network Cheddar Looking for Brands to Sponsor Shows

Jon Steinberg, the former president of BuzzFeed, is moving quickly to expand the programming and distribution of Cheddar, the video network he launched earlier this year.In May, Cheddar, which streams on Facebook Live and Sling, added a new 30-minute show from female-focused publisher Bustle,... Continue reading at Advertising Age

[ Advertising Age | 2016-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #personal finance #real estate


Google Is Introducing Native Video Ads for Mobile Publishers

If Google's research is correct, more than half of all smartphone users give up trying to load mobile websites if it takes longer than three seconds. Because of that, Google is moving forward with several beta offerings to help publishers and advertisers make their mobile formats more... Continue reading at AdWeek

[ AdWeek | 2016-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #longest line #waiting list #mobile apps #mobile web


Google, Facebook will not place ads on sites distributing fake news

Google plans to update its AdSense program policies to prevent placement of its ads on sites distributing fake news.Facebook also said Monday it had updated the policy for its Audience Network, which places ads on websites and mobile apps, to explicitly clarify that it applies to fake news.“In... Continue reading at PC World

[ PC World | 2016-11-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fake news #audience network #display ads


Post-Election Reading: Bookseller Picks

Booksellers from across the country on what they are recommending to their customers, from escapist fiction to insightful nonfiction to help understand, well, what just happened. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-11 00:00:00 UTC ]
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EU Court Decides in Favor of Ebook Lending; FEP Responds

The Federation of European Publishers argues that a recent EU court decision in favor of ebook lending could negatively affect ebook sales in some countries. The post EU Court Decides in Favor of Ebook Lending; FEP Responds appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook lending


Zuckerberg says Facebook didn't influence the election

If you controlled a media publishing platform that connected to millions of people, it'd make you a pretty powerful individual. Not so, according to Mark Zuckerberg, who has come out against the notion that Facebook helped win it for Trump. TechCrunc... Continue reading at Engadget

[ Engadget | 2016-11-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mark zuckerberg