Facebook to Buy LiveRail, the Third-Biggest Video Ad Seller

Facebook's video ad business just got a lot bigger.Months after rolling out the first video-specific ad product on the social network, Facebook has agreed to acquire LiveRail, one of the biggest video ad sellers. A Facebook spokesman declined to comment on the deal's price.LiveRail automates the sale of video ads for publishers including Major League Baseball, ABC and Dailymotion. Rather than negotiate deals over the phone or in person, these publishers can upload their video inventory to LiveRail's system, which solicits buyers via real-time auctions. Publishers can also use LiveRail's ad technology to process upfront deals without all the paperwork that can delay a campaign from airing in a timely fashion. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-02 00:00:00 UTC ]
News tagged with: #video ads #ad technology

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HarperCollins buys Byrne's Greatest Secret

HarperCollins imprint Thorsons has scooped a new book from Rhonda Byrne, author of global phenomenon The Secret. Continue reading at The Bookseller

[ The Bookseller | 2020-08-16 21:08:19 UTC ]
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Warner Bros TV buys rights to Cook's Booker-longlisted novel

Warner Bros TV has acquired TV rights to Diane Cook's Booker-longlisted novel The New Wilderness, published this week by Oneworld. Continue reading at The Bookseller

[ The Bookseller | 2020-08-13 05:38:11 UTC ]
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Ebury buys Bartlett's story of 'Missing Cryptoqueen'

Ebury Press will publish The Missing Cryptoqueen by Jamie Bartlett, based on his BBC podcast of the same name. Continue reading at The Bookseller

[ The Bookseller | 2020-08-11 01:13:49 UTC ]
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Researchers Rank Deepfakes as the Biggest Crime Threat Posed by AI

While science fiction is often preoccupied with the threat of artificial intelligence successfully imitating human intelligence, researchers say a bigger danger right now is people using the technology to imitate one another. A recent survey from the University College of London ranked deepfakes... Continue reading at AdWeek

[ AdWeek | 2020-08-05 21:14:18 UTC ]
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Binc Adding Staff to Service Demand

Citing a surge in demand for its services, the Book Industry Charitable Foundation, the nonprofit organization that assists booksellers in need, has promoted Kate Weiss to programs manager, and is recruiting a new communications coordinator. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-05 04:00:00 UTC ]
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Profile Books joins Facebook boycott

Independent publisher Profile Books, including imprints Serpent’s Tail, Viper Books and Souvenir Press, has joined the global Facebook advertising boycott led by by the advocacy group Stop Hate for Profit, withdrawing all Facebook and Instagram advertising with immediate effect. Continue reading at The Bookseller

[ The Bookseller | 2020-08-04 21:25:31 UTC ]
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Lake Union buys two novels from Katherine Slee

Lake Union, an imprint of Amazon Publishing, has struck a two-book deal with Katherine Slee. Continue reading at The Bookseller

[ The Bookseller | 2020-07-29 21:35:25 UTC ]
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JKP, Sheldon and John Murray roll out video series to promote mental wellbeing

Mental health experts published by Jessica Kingsley Publishers, Sheldon Press and John Murray Learning are participating in a new weekly online video series offering free mental health support, an initiative devised for the "tough times" many are experiencing during the pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-07-29 07:05:00 UTC ]
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How Many Books is Too Many? Ask the World’s 10 Biggest Libraries

There are 22 libraries in the world with a whopping 15 million items catalogued. Here are ten of the world's biggest - with a few facts and some pictures. Continue reading at Book Riot

[ Book Riot | 2020-07-27 10:30:43 UTC ]
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Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
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Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

National Law Journal EIC departs for Bloomberg, an EIC returns to Gizmodo, TechCrunch COO moves on and more. The post Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
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Publishers Association hails ‘biggest year ever for UK publishing’ in latest report

The PA’s annual yearbook has found across-the-board growth for the book trade, with total invoiced sales up 3.5% on its last report—but Brexit and Covid-19 could endanger the recent gains Continue reading at The Bookseller

[ The Bookseller | 2020-07-22 18:16:32 UTC ]
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Author loses spot in Top 10 after buying 400 copies of his own book

Mark Dawson’s purchase pushed his thriller The Cleaner up the Sunday Times chart, but the sales monitor Nielsen has now revised its figuresAuthor Mark Dawson has lost his Top 10 position in the Sunday Times bestseller charts for his thriller The Cleaner after revealing that he bought 400 copies... Continue reading at The Guardian

[ The Guardian | 2020-07-22 11:24:02 UTC ]
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Spain’s Book Market: 40 Percent More Online Buying During Lockdown

A new study of the book market in Spain shows consumers are reading more during the pandemic lockdown, buying more books online, and still prefer print over digital. The post Spain’s Book Market: 40 Percent More Online Buying During Lockdown appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-21 14:30:43 UTC ]
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On the Biggest Collection of Fantasy Tales Since WWII

Fantasy, like any form of fiction or mode of fiction, can contain multitudes. At least, that is what we found when researching and compiling The Big Book of Modern Fantasy. In one sense, our task was made easier by the sheer immensity of the project: at 500,000 words, our anthology is the single... Continue reading at Literrary Hub

[ Literrary Hub | 2020-07-21 08:48:17 UTC ]
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HC buys former NHS doctor's 'hopeful' illustrations, poetry and fables

HarperNonFiction has signed a book of illustrations by artist and former NHS doctor Amber Fossey, whose Instagram posts are followed by 18,000 fans. Continue reading at The Bookseller

[ The Bookseller | 2020-07-17 05:14:13 UTC ]
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Fourth Estate buys Candy's guide to mothering teenage girls

Fourth Estate has bought journalist Lorraine Candy's first book, a “candid, helpful and hilarious” guide to the many unexpected challenges of mothering teenage girls. Continue reading at The Bookseller

[ The Bookseller | 2020-07-16 16:51:35 UTC ]
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Chatham announces plan to buy newspaper publisher McClatchy

Hedge fund Chatham Asset Management said it plans to buy newspaper publisher McClatchy out of bankruptcy, ending 163 years of family control Continue reading at ABC News

[ ABC News | 2020-07-12 18:42:02 UTC ]
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