The rise of Instagram and Facebook, which mute video audio by default, is forcing publishers to rethink their video creation strategies. NowThis and Fusion, for example, are creating video that's "volume agnostic", meaning that they can viewers can watch them with the sound on or off and still get the complete story. Similarly, because both platforms present video as part of a feed, publishers have to work harder to get user's attention. The post Facebook’s growing video power has publishers embracing the sound of silence appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-06-09 00:00:00 UTC ]
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By publishing unflinching books on topics often perceived as controversial, small publishers can combat restrictions on intellectual freedom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
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Shachar Orren, co-founder and Chief Marketing Officer, EX.CO In recent years, Meta, TikTok, Twitch and even Pinterest have encouraged digital publishers to create vertical content to adhere to their platforms’ standards for engagement driven by our vertical mobile device screens. In response,... Continue reading at Digiday
[ Digiday | 2023-10-24 13:02:04 UTC ]
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Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek
[ AdWeek | 2023-09-29 06:00:00 UTC ]
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Showing that publishers are better off controlling their own programmatic destiny, news publisher Salon has grown revenue after cutting off access to its inventory for the vast majority of resellers earlier this year. That increase comes that's from being able to charge more for its inventory... Continue reading at AdWeek
[ AdWeek | 2023-08-16 11:53:00 UTC ]
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As linear television viewership continues to decline, advertisers' appetite for reaching live audiences has only grown in proportion. To capitalize on this opportunity and tap into lucrative video budgets, publishers including Cond? Nast, Penske Media Corp. (PMC) and Overtime have all recently... Continue reading at AdWeek
[ AdWeek | 2023-07-12 00:00:00 UTC ]
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Reported detention of Li Yanhe has echoes of 2015 disappearances of five Hong Kong booksellersConcerns are mounting for a Taiwan-based book publisher believed to have been detained in China, in a case that has echoed the disappearances in 2015 of five Hong Kong booksellers.Li Yanhe, also known... Continue reading at The Guardian
[ The Guardian | 2023-04-24 10:09:18 UTC ]
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Over the past three years, entry-level wages at the Big Five publishers and Scholastic have risen 23%, on average, in response to calls for a living wage, union actions, and inflation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-21 04:00:00 UTC ]
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Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday
[ Digiday | 2023-04-04 04:01:00 UTC ]
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Publishers used different strategies to maintain, and extend, sales gains in 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
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Stephen Prothero, author of 'God the Bestseller: How One Editor Transformed American Religion a Book at a Time' (HarperOne, Mar. 14), explores Eugene Exman's role in publishing books that remade America's religious life. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-08 05:00:00 UTC ]
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Tom Hanks—who previously spent time crushing a beloved indie bookstore with his discount big box chain (which was then probably crushed by Amazon and yes I am talking about his role in You’ve Got Mail and not his real life)—will publish a novel with Knopf this spring. The book, The Making of... Continue reading at Literrary Hub
[ Literrary Hub | 2022-09-27 15:17:38 UTC ]
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Microcosm Publishing, of Portland, Ore., makes its debut on our list of fast-growing independent publishers, landing with a bang at #1: net revenue spiked 106% in 2021 over 2020 and was up 207% over 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-22 04:00:00 UTC ]
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Industry sales have increased only once since 2016—but 2021 is one strange year. Anything could happen. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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Like the big trade publishers, many independent publishers had surprisingly good years last year—and they were particularly well-poised to quickly adapt to market conditions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-20 04:00:00 UTC ]
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Privacy abuses and misinformation were secondary concerns, two tech reporters write. Continue reading at The Washington Post
[ The Washington Post | 2021-07-09 05:04:42 UTC ]
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For many readers growing up in the UK, the book publishing sector does not adequately serve them with books that speak to their experience of their sexuality or gender—and this must change. Continue reading at The Bookseller
[ The Bookseller | 2021-04-30 21:47:40 UTC ]
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Presses used new and old business models to post solid gains in a pandemic year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-04-23 04:00:00 UTC ]
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Newly passed legislation in Australia forces Google and Facebook to pay for news, and Canada can learn from it, according to a Canadian publisher and an Australian media professor. Continue reading at CBC
[ CBC | 2021-02-25 20:47:52 UTC ]
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Some of the larger independents in the video game world now have a shared home. Embracer Group (aka THQ Nordic) is merging with Gearbox Software, turning the Borderlands studio into a seventh operating group that will serve as a wholly-owned subsidia... Continue reading at Engadget
[ Engadget | 2021-02-03 15:42:53 UTC ]
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A West Virginia news publisher has filed an antitrust suit against Google and Facebook, who dominate the online ad market Continue reading at ABC News
[ ABC News | 2021-01-29 23:10:00 UTC ]
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