Facebook and KLM revealed Wednesday that the airline's customers can get flight confirmation, access boarding passes, receive check-in reminders and view flight status updates via Facebook Messenger. Through April 20, users of KLM's service on Facebook Messenger will have a chance to win two round trip tickets to a destination of their choice. And according to a Fortune article this week, they may soon be able to buy their tickets via the mobile app. What's more, the magazine's report suggests that Facebook Messenger will eventually allow all kinds of purchases, including when shoppers are walking around inside department stores. No other specifics are available in terms of how such functionalities could work. But, Facebook Messenger, with 800 million monthly users, appears to be evolving into much more than just a complementary feature to Facebook's flagship social media platform. So we asked marketers if they believe people will actually buy items within a chat app. "If people can easily find and purchase products through Messenger that provide less friction than say, Amazon, they'll do it," said Susan Marshall, founder of marketing software company Torchlite. "The problem really is inertia. Most people already have a solution in place that works for them, so Facebook will have to make it more enticing than what most shoppers already have in place for it to really take off." Joseph Anthony, CEO of millennial marketing agency Hero Group, agreed that it will take... Continue reading at 'AdWeek'
[ AdWeek | 2016-03-31 00:00:00 UTC ]
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Australia's largest online book retailer Booktopia has had its Facebook page's contents erased following a row between the country's government and the social media giant. Continue reading at The Bookseller
[ The Bookseller | 2021-02-17 21:21:39 UTC ]
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Find powerful and compelling essays on race, politics, culture, and more in this list of recent small press essay collections. Continue reading at Book Riot
[ Book Riot | 2021-02-17 11:38:00 UTC ]
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Jazz-bluegrass musician Victor L. Wooten offers insights in an action-adventure fable. Continue reading at The Washington Post
[ The Washington Post | 2021-02-12 13:00:00 UTC ]
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Bluebird has released Nikesh Shukla's debut memoir Brown Baby with a campaign featuring innovative Facebook adverts which are said to be a first for UK publishing. Continue reading at The Bookseller
[ The Bookseller | 2021-02-08 03:25:47 UTC ]
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After a year spent pivoting out of necessirty, booksellers now see online sales as a permanent part of their business model. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-05 05:00:00 UTC ]
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The Minnesota senator is tackling antitrust issues with a new law and a new book: “We’ve got to look at everything when it comes to putting rules in for tech.” Antitrust may become Senator Amy Klobuchar’s signature issue, and if things go right, the pinnacle achievement of her years in Congress.... Continue reading at Fast Company
[ Fast Company | 2021-02-05 00:00:32 UTC ]
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Fans can find the actress’s book recommendations, special merch, and pop-up events on the new mobile platform. Actress and Hello Sunshine founder Reese Witherspoon is seeking to broaden the reach of her popular book club, built largely on Instagram, with a new mobile app that will allow in-app... Continue reading at Fast Company
[ Fast Company | 2021-02-03 10:00:34 UTC ]
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A West Virginia news publisher has filed an antitrust suit against Google and Facebook, who dominate the online ad market Continue reading at ABC News
[ ABC News | 2021-01-29 23:10:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.Cannes, contingent Cannes Lions announced its 2021 jury presidents—57% of... Continue reading at Advertising Age
[ Advertising Age | 2021-01-22 11:00:00 UTC ]
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The head of Facebook in Australia has urged the government to make changes to laws designed to force digital platforms to pay media companies for content. Continue reading at Stuff
[ Stuff | 2021-01-20 18:52:54 UTC ]
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Whether you're practicing a language, or want to read a book in its original language, try these audiobook apps for language learning. Continue reading at Book Riot
[ Book Riot | 2021-01-20 11:39:00 UTC ]
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Notorious fake journalist and target of deadly vegan milkshakes Andy Ngo has a new book coming out called “something something Antifa is under your bed” or some shit; after a small protest yesterday at Powell’s Bookstore in Portland, Oregon (where Ngo is from), the store—which is one of the... Continue reading at Literrary Hub
[ Literrary Hub | 2021-01-12 15:29:06 UTC ]
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These eight reading list apps can help you stay organized and focused on your reading goals throughout 2021. Continue reading at Book Riot
[ Book Riot | 2021-01-08 11:40:00 UTC ]
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Bette Howland’s 1974 memoir, recently reissued, recounts her time in a psychiatric ward and the people she met there. Continue reading at The New York Times
[ The New York Times | 2021-01-06 20:50:30 UTC ]
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The App Store is reportedly looking a little different in China today. According to Reuters, Apple has removed roughly 39,000 games owned by developers and publishers that don’t have an ISBN (International Standard Book Number) from the Chinese gover... Continue reading at Engadget
[ Engadget | 2020-12-31 13:01:44 UTC ]
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Like all digital media businesses, Adweek is looking back at the challenges and successes of a vexing 2020, while also looking ahead to the opportunities in 2021. And we're going to start early--as in today. You may notice some changes to the Adweek.com homepage as we have scoped out new areas... Continue reading at AdWeek
[ AdWeek | 2020-12-29 12:00:28 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Coke’s giant review Coca-Cola is undertaking a massive agency review that... Continue reading at Advertising Age
[ Advertising Age | 2020-12-10 10:59:27 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.In the cards Financial giant Visa picked Wieden+Kennedy as its new creative... Continue reading at Advertising Age
[ Advertising Age | 2020-12-04 11:04:31 UTC ]
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Today, The Financial Times and McKinsey & Company announced the winner of its 2020 Business Book of the Year Award, which recognizes a work that provides the “most compelling and enjoyable insight into modern business issues.” The prize comes with £30,000 prize and each of the five... Continue reading at Literrary Hub
[ Literrary Hub | 2020-12-01 20:59:19 UTC ]
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The Baillie Gifford Prize, founded in 1999 following the end of the NCR Book Award for Nonfiction, celebrates the best non-fiction writing in the English language of the year. The honor comes with £50,000, and each of the shortlisted authors will receive £1,000. Previous winners include Hallie... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-24 19:57:04 UTC ]
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