Facebook opens the door to branded content from top publishers

Facebook has officially updated its policy and now allows publishers to post ads in the form of branded content to their pages. Media outlets had been hoping to help driving more money from all their efforts on the social network. The new rules allow verified pages, from publishers like NowThis and PopSugar, to post advertorial content they create with brands for their own properties. The rules apply to its new live video product and Instant Articles, which are the fast-loading multimedia posts that Facebook hosts, and all other post formats. The post Facebook opens the door to branded content from top publishers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-04-08 00:00:00 UTC ]
News tagged with: #rules apply #facebook opens #branded content #post ads #media outlets

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What Amazon Must Do to Save Kindle Direct Publishing

As awesome as Kindle Direct Publishing is, it will be crushed by spam if Amazon doesn't take some action to control the amount of junk titles being dumped on it. Continue reading at PC World

[ PC World | 2011-06-18 00:00:00 UTC ]
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Global publishing back on front foot

Written By: Philip Jones Publication Date: Fri, 17/06/2011 - 14:40 The world's largest pub­lishers have begun growing again after weathering the global recession over the past three years, with ­Pearson once again emerging as top dog. According to the annual ranking of global pub­lishing... Continue reading at The Bookseller

[ The Bookseller | 2011-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest publishers #global recession #annual ranking #livres hebdo #publishing revenues #total revenues


Century to publish Skinner's Times columns

Written By: Charlotte Williams Publication Date: Fri, 17/06/2011 - 10:52 Century has acquired world rights to a book by comedian Frank Skinner, set to feature columns selected from those he has published in the Times newspaper in the past two years, plus some fresh and previously unseen... Continue reading at The Bookseller

[ The Bookseller | 2011-06-17 00:00:00 UTC ]
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AAA will not expel agents turned publishers

Written By: Philip Jones Publication Date: Thu, 16/06/2011 - 11:39 The Association of Authors Agents will not expel those agents who have begun publishing their clients' work, after a meeting of agents held last night came to the view that it was not a conflict of interest. The issue was... Continue reading at The Bookseller

[ The Bookseller | 2011-06-16 00:00:00 UTC ]
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Ingram opens Lightning Source Australia arm

Written By: Graeme Neill Publication Date: Thu, 16/06/2011 - 09:29 Ingram has opened Lightning Source Australia, its fifth international print on demand facility. Lightning Source already operates print on demand facilities at its Tennessee headquarters as well as in Pennsylvania in the United... Continue reading at The Bookseller

[ The Bookseller | 2011-06-16 00:00:00 UTC ]
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Sheema Mookherjee appointed LP India publisher

Written By: Charlotte Williams Publication Date: Tue, 14/06/2011 - 15:10 Lonely Planet has appointed Sheema Mookherjee as publisher for its Indian publishing arm. Mookerherjee's most recent role was looking after HarperCollins India's non-fiction and reference lists, and she started work at... Continue reading at The Bookseller

[ The Bookseller | 2011-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins india #lonely planet


Ladybird to publish Peter Andre

Written By: Charlotte Williams Publication Date: Tue, 14/06/2011 - 15:12 Ladybird Books is to publish a series of pre-school children's books in collaboration with singer and TV star Peter Andre. Publishing director Eric Huang, who bought world English language rights, excluding North America,... Continue reading at The Bookseller

[ The Bookseller | 2011-06-14 00:00:00 UTC ]
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Grisham top for a second week

Written By: Philip Stone Publication Date: Tue, 14/06/2011 - 16:09 John Grisham's The Confession (Arrow) has retained its position at the summit of the Official UK Top 50 despite a 24% drop in sales week-on-week. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-14 00:00:00 UTC ]
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Distribution: WS Publishing Moves to Perseus

WS Publishing Group, formerly known as Wedding Solutions Publishing, is moving to Perseus Distribution for sales and distribution in the U.S. and Canada as of July 1. Best known for its wedding planning and wedding related books, WS Publishing also publishes in the categories of baby and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-13 00:00:00 UTC ]
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Why Apple Backed Down in Fight With Publishers

Maybe Apple isn’t so untouchable after all. The device maker, which has been locked in a battle with publishers, made a surprise concession recently, dropping a pricing requirement for its App Store that irked publishers. Before, publishers couldn't undercut the subscription price they offered... Continue reading at AdWeek

[ AdWeek | 2011-06-10 00:00:00 UTC ]
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Surprise! Apple Has Also Built Social Contact Integration With Facebook, Flickr, LinkedIn and Myspace Into iOS 5

Apple's contact information page in the iOS 5 address book has a field not just for Twitter, but also offers space to add friends' handles on Facebook, Flickr, LinkedIn and Myspace. Continue reading at AllThingsD

[ AllThingsD | 2011-06-10 00:00:00 UTC ]
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Thames & Hudson to publish Spielberg title

Publication Date: Thu, 09/06/2011 - 09:02 Thames & Hudson is to publish the retrospective of the work of "Jurassic Park” director Steven Spielberg announced at London Book Fair. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-09 00:00:00 UTC ]
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Angry Robot to publish Feyre quadrilogy

Written By: Charlotte Williams Publication Date: Thu, 09/06/2011 - 08:00 Angry Robot is to publish its first "quadrilogy", with publishing director Marc Gascoigne acquiring two further books in Mike Shevdon's Courts of the Feyre series. Gascoigne bought world rights through Jennifer Jackson at... Continue reading at The Bookseller

[ The Bookseller | 2011-06-09 00:00:00 UTC ]
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HarperCollins to publish digital exclusives from MacBride

Written By: Graeme Neill Publication Date: Wed, 08/06/2011 - 09:07 Stuart MacBride is to write two digital exclusive projects after signing a deal with HarperCollins. Sarah Hodgson, deputy publishing director, bought rights from Philip Patterson at Marjacq Scripts. The first book, Sawbones,... Continue reading at The Bookseller

[ The Bookseller | 2011-06-08 00:00:00 UTC ]
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Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
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Grisham top as children's book sales soar

Written By: Philip Stone Publication Date: Tue, 07/06/2011 - 15:44 Thanks in part to a "better than half price" deal at Waterstone's, John Grisham tops the Official UK Top 50 for the first time in five and a half years. The Confession (Arrow), the Arkansas-born legal thriller writer's 23rd... Continue reading at The Bookseller

[ The Bookseller | 2011-06-07 00:00:00 UTC ]
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Bertelsmann's Club to open to public

Written By: Anja Sieg Publication Date: Tue, 07/06/2011 - 12:10 Bertelsmann's Direct Group is to open to the public all of the retail stores operated by its ailing German book club operation Der Club. Previously the group allowed only members into the chain, a strategy which impacted a... Continue reading at The Bookseller

[ The Bookseller | 2011-06-07 00:00:00 UTC ]
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BEA: big ideas, B&N and global brands

Written By: Gayle Feldman Publication Date: Fri, 03/06/2011 - 08:50 Like much of our world, BEA has shrunk but also expanded. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-03 00:00:00 UTC ]
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Data Shot: Bonnier Led Ad Page Growth Among Six Major Publishers in 1Q

Bonnier showed the biggest jump in ad pages (up 19 percent) while Meredith showed the largest drop in ad pages (down 10 percent) among six major publishers in the first quarter of 2011, according to data from MagazineRadar. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-02 00:00:00 UTC ]
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AOL Outlines How New AOL Advertising.com Group Will Serve Publishers

In May, AOL launched the AOL Advertising.com Group, a b-to-b advertising division focused on serving publishers. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-02 00:00:00 UTC ]
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