Facebook is sharing more ad dollars with its video creators

Facebook's shiny logo isn't all that's new for the social network today: The outfit's also announced how it plans to split video ad revenue with publishers. Like YouTube, Facebook will give content creators 55 percent of ad revenue and keep the rest,... Continue reading at 'Engadget'

[ Engadget | 2015-07-02 00:00:00 UTC ]
News tagged with: #ad dollars #video creators #ad revenue

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Apple’s must-see iPhone privacy ad, and how brands have been scaling up influencer marketing: Datacenter Weekly

Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age

[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen alternatives #macroeconomic news #nielsen


Jenna Fischer and Angela Kinsey share their ‘Office’ memories

The self-proclaimed "Office BFFs" have a new book — and some thoughts on where Jim and Pam would be today. Continue reading at The Washington Post

[ The Washington Post | 2022-05-20 11:00:00 UTC ]
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Selma Blair shares stories of abuse and MS, but she doesn’t want pity

In her memoir “Mean Baby,” the “Hellboy” actress opens up about her childhood and career and how she has coped with a variety of challenges Continue reading at The Washington Post

[ The Washington Post | 2022-05-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #memoir


Ad groups evaluate TV measurement beyond Nielsen

ANA and 4A's join CIMM to foster transition to 'multi-currency' market for TV and video. Continue reading at Advertising Age

[ Advertising Age | 2022-05-05 20:04:57 UTC ]
More news stories like this | News stories tagged with: #nielsen


Asus ProArt PA279CV monitor review: The go-to for content creators on a budget

At a glanceExpert’s Rating ProsAccurate imageHigh maximum brightnessMenu settings allow calibrationHas USB-C with 65 watts Power DeliveryCompetitive priceConsUnimpressive designLuminance uniformity could be betterHDR is bright but otherwise falls shortOur VerdictThe Asus ProArt PA279CV targets... Continue reading at PC World

[ PC World | 2022-04-14 10:30:00 UTC ]
More news stories like this | News stories tagged with: #digital artists #adaptive sync #4k resolution #digital content


Shares in educational publisher Pearson slump as Apollo pulls out

The company, which was on a steady recovery path, was biggest faller on FTSE 100 on WednesdayShares in Pearson slumped by as much as 12% after Apollo said it would not make another bid for the educational publisher after having a third offer valuing the company at £7.2bn, including debt,... Continue reading at The Guardian

[ The Guardian | 2022-03-30 12:09:13 UTC ]
More news stories like this | News stories tagged with: #biggest faller #educational publisher #including debt #pearson


'The Quarry' is a teen horror game from the creators of 'Until Dawn'

The producers of Until Dawn are returning to their roots after years of Dark Pictures Anthology games. Supermassive Games and 2K have unveiledThe Quarry, a teen horror title that has you once again deciding the fates of frightened youth. You control nine camp counselors as a night of celebrating... Continue reading at Engadget

[ Engadget | 2022-03-17 20:15:57 UTC ]
More news stories like this | News stories tagged with: #xbox series #star power #work hard #windows pcs #horror movies #anthology


Make money turning your short fiction… into a video game?

Are you tired of getting your short stories rejected by literary magazines with weird names like Ploughshares, The Paris Review, and, lol, The New Yorker? Do you, a writer of a searing, minimalist narratives of longing and loss amid the ruins of late capitalism, need to eat?  Sure you do! Well,... Continue reading at Literrary Hub

[ Literrary Hub | 2022-03-17 16:16:55 UTC ]
More news stories like this | News stories tagged with: #video game #literary magazines #paris review #late capitalism #short stories


Shares in education publisher Pearson jump 20% on hopes of private equity bid

Market value increases by nearly £1bn as Apollo considers improved cash offer after £6.4bn deal rejectedPearson’s market value jumped by as much as a fifth after a US private equity group said it was considering making an improved cash offer after the educational publisher’s rejection of a... Continue reading at The Guardian

[ The Guardian | 2022-03-11 13:22:21 UTC ]
More news stories like this | News stories tagged with: #educational publisher #profit warnings #pearson


Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover

The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday

[ Digiday | 2022-03-04 05:01:00 UTC ]
More news stories like this | News stories tagged with: #tv measurement #nielsen


What a $6.5 million Super Bowl ad can buy in digital media

This year, a 30-second spot in the Big Game will run advertisers about $6.5 million. Here's what that can buy instead in digital media. The post What a $6.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-02-11 05:01:00 UTC ]
More news stories like this | News stories tagged with: #big game #digital media


Roku Adds Nielsen’s Digital Ad Ratings Audience Guarantees Ahead of Upfront

When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView,... Continue reading at AdWeek

[ AdWeek | 2022-02-01 14:00:00 UTC ]
More news stories like this | News stories tagged with: #popular platform #strategic alliance #connected tv #nielsen


Senator Mazie Hirono Added to Lineup as ALA's Inaugural LibLearnX Gets Underway

After years of discussion and planning, it's finally here: the American Library Association's new winter event, LibLearnX, will run through January 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-21 05:00:00 UTC ]
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Cornerstone celebrates Fforde's latest with TV ad campaign

Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 19:17:21 UTC ]
More news stories like this | News stories tagged with: #paperback publication #katie fforde


Nielsen’s Latest CTV Tool Aims to Sharpen TV Ad Targeting

Ad measurement firm Nielsen released its latest Connected TV tool, Streaming Signals, so advertisers can target CTV audiences with sharper precision. CTV can seem a murky lens for certain advertisers--those used to the granular precision of digital ecosystems--to reach their intended audience... Continue reading at AdWeek

[ AdWeek | 2022-01-04 11:56:02 UTC ]
More news stories like this | News stories tagged with: #intended audience #nielsen


Snap, Nielsen: Snap Ads Drive Double the ROI for CPGs vs. Industry Benchmarks

Snap Inc. commissioned two analyses from Nielsen to help it quantify sales driven by ads on the Snapchat platform for advertisers in the consumer packaged goods and beauty categories in the U.S. The company said in a blog post that advertisers are turning to measurement strategy market mix... Continue reading at AdWeek

[ AdWeek | 2021-12-16 22:30:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Video: From Barack Obama to Billie Jean King, L.A. Times Book Club looks back on an eventful 2021

The L.A. Times Book Club dove into stories across the world and close to home in 2021. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-12-16 15:00:17 UTC ]
More news stories like this | News stories tagged with: #barack obama #times book


Obama shares favourite reads of 2021 including Franzen and Whitehead

Former US President Barack Obama has released a 13-strong list of his favourite books of the year, spanning memoir, fiction and non-fiction, including Crossroads by Jonathan Franzen (Fourth Estate), These Precious Days by Ann Patchett (Bloomsbury) and Harlem Shuffle by Colson Whitehead (Doubleday). Continue reading at The Bookseller

[ The Bookseller | 2021-12-16 04:55:04 UTC ]
More news stories like this | News stories tagged with: #harlem shuffle


A Jeffrey Epstein accuser shares scathing allegations in a new memoir: ‘My book is my day in court’

‘Silenced No More’ is unsparing in its accusations against Epstein and, especially, Ghislaine Maxwell, who is on trial on charges of sex trafficking. Continue reading at The Washington Post

[ The Washington Post | 2021-12-07 18:00:00 UTC ]
More news stories like this | News stories tagged with: #ghislaine maxwell #sex trafficking