Facebook Expands Mobile Video Feature That Helps Content Creators Make Money

In July, Facebook made a big move into YouTube's turf with plans to launch Suggested Video—a feed of curated video clips from brands like Funny or Die, the NBA and Tastemade. After a small test over the past three months, it's now showing up in more mobile news feeds. Clicking on a video from a news feed leads to a page that pulls all of the publisher's videos together in a stream, as well as other related clips. To help publishers make money off those clips, an ad appears between every few videos, similar to a commercial. Similar to YouTube's business model, creators receive 55 percent of money sold from the ads while Facebook gets 45 percent. All video ads are sold by Facebook. The program is geared specifically for iPhone viewers, since a majority of Facebook's traffic comes from mobile, to help publishers squeeze some extra money from clips watched from a smartphone. The stream pulls in video ads that brands have already bought, meaning that marketers are not paying extra money to get their clips to appear in the new section.  During a small test on Thursday and Friday, ads for Under Armour, Procter & Gamble, Taco Bell, Jet Blue, Target and KFC were playing alongside publishers' clips. Back in July, Patrick Starzan, vp of marketing and distribution for Funny or Die, talked to Adweek about the program and how the ad portion will help it monetize the three to six videos the comic site posts to Facebook each day.  "We want to showcase our content and get as... Continue reading at 'AdWeek'

[ AdWeek | 2015-10-03 00:00:00 UTC ]
News tagged with: #taco bell #jet blue #platform level #makes sense #super bowl

Other Publishing stories related to: 'Facebook Expands Mobile Video Feature That Helps Content Creators Make Money'


Hinton Publishing Honors an Unsung Writer and Boosts New Creators

Seattle’s new indie publisher, Hinton Publishing, is a partnership between 'South Seattle Emerald' founder Marcus Harrison Green and Vertvolta Press publisher Vladimir Verano. Its mission is to amplify the voices of BIPOC, LGBTQ, disabled, and low-income authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #indie publisher


By combining self-help and literature, the School of Life’s first novel does both a disservice | Alice Kemp-Habib

Billed as ‘a therapeutic novel’, the publisher’s first foray into fiction follows 29-year-old Anna’s mental health journey – with a view to helping the reader. But how useful can such clunky writing be?At 29 years old, Anna is full of self-loathing. She hates her job, her boyfriend is having an... Continue reading at The Guardian

[ The Guardian | 2023-07-07 15:45:50 UTC ]
More news stories like this | News stories tagged with: #publishing arm #practical advice #major cities #popular title #big ideas #curious minds #first novel


YA author shoots to No 1 on Amazon bestseller list after viral TikTok video

TikToker Jerrad Swearenjin approached Shawn Warner during a book signing because he looked ‘super defeated’A debut author struggling with sales became Amazon’s No 1 bestseller this week after a video of the writer at a quiet book signing went viral on TikTok.58-year-old Shawn Warner was sitting... Continue reading at The Guardian

[ The Guardian | 2023-07-07 13:47:16 UTC ]
More news stories like this | News stories tagged with: #book signing #fort worth #debut author #bestseller list


How Newfoundland puffins helped save the bird's population in Maine

In 1973, a conservation project brought Newfoundland puffins to Maine, where the species had been nearly wiped out by hunting. 50 years later, Project Puffin is an ecological success. Continue reading at CBC

[ CBC | 2023-07-05 17:07:25 UTC ]
More news stories like this | News stories tagged with: #puffin


Animated GIF generator from Picsart makes AI fun again

Remember the early days of the AI hype train, when everyone spent their time making stupid images using text prompts? If you want to recapture the nostalgic haze of, uh, late 2022, Picsart has got you covered. The popular image editor just launched an AI-powered animated GIF generator.The major... Continue reading at Engadget

[ Engadget | 2023-07-03 17:59:35 UTC ]
More news stories like this | News stories tagged with: #ios devices #android devices #opening credits #comic book


The Most Requested LGBTQ+ Books in Classroom Libraries — and How to Help on DonorsChoose

Make an impact this month by supporting these classrooms asking for LGBTQ+ books for their students via DonorsChoose. Continue reading at Book Riot

[ Book Riot | 2023-06-21 10:40:00 UTC ]
More news stories like this | News stories tagged with: #lgbtq+ books #libraries


Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta... Continue reading at Advertising Age

[ Advertising Age | 2023-06-20 20:38:54 UTC ]
More news stories like this | News stories tagged with: #kendrick lamar #short film #beautiful life #nielsen


Authors of ‘And Tango Makes Three’ Sue Over Florida Law Driving Book Bans

The authors of a picture book about a penguin family with two fathers sued the state and a school district that removed the book from libraries. Continue reading at The New York Times

[ The New York Times | 2023-06-20 14:25:50 UTC ]
More news stories like this | News stories tagged with: #school district #picture book


Video: Watch Elliot Page discuss 'Pageboy' at the L.A. Times Book Club

Actor Elliot Page joined the Los Angeles Times Book Club to discuss his new memoir, 'Pageboy,' in Hollywood. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-06-15 17:06:58 UTC ]
More news stories like this | News stories tagged with: #times book


Black creators drive higher media value for marketers, study finds

A new report from Group Black and Nielsen reveals Black creators have larger and more engaged followings than their non-Black peers. Continue reading at Advertising Age

[ Advertising Age | 2023-06-13 14:00:00 UTC ]
More news stories like this | News stories tagged with: #study finds #nielsen


Coffee House Press Names Executive Editor and Makes Additional Hires

Coffee House Press in Minneapolis is building up its staff after 30% of its employees resigned this past month. Jeremy Davies was named executive editor and three Texas booksellers have also recently joined the press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #past month


Help dad get through his reading list this Father’s Day

If you’re tired of hearing your dad talk about how he can never find time to get through his reading list, it’s time to nip that in the bud. This Father’s Day, give up a subscription to Headway Premium, the top-rated learning app that makes it easier than ever to learn something new every... Continue reading at PC World

[ PC World | 2023-06-12 08:00:00 UTC ]
More news stories like this | News stories tagged with: #find time #app store #headway premium #lifetime subscription #apple editors #providing access #15-minute reads #offers thousands #actionable insights #prices subject #mobile apps


'Sand Land' is a new adventure game based on a manga by Dragon Ball creator Akira Toriyama

In the middle of this year’s Summer Game Fest, Geoff Keighley teased a new game with characters from a storied manga artist – and he wasn’t kidding. Sand Land is a new adventure game from Bandai Namco, featuring character design from Akira Toriyama, the man who gave us Dragon Ball’s Goku, the... Continue reading at Engadget

[ Engadget | 2023-06-08 20:02:42 UTC ]
More news stories like this | News stories tagged with: #bandai namco #chrono trigger #quick tour #release date #manga


Interview: Three Books That Make Tess Gunty Angry

“So many come to mind,” says the author, whose novel “The Rabbit Hutch” won a National Book Award last year and will be out in paperback this month. “I guess I’m often furious?” Continue reading at The New York Times

[ The New York Times | 2023-06-08 09:00:31 UTC ]
More news stories like this | News stories tagged with: #national book award


CI2023: Children's Booksellers and Creators Express Urgency and Purpose

The final day of CI2023 was packed with a mix of educational sessions and author presentations—including a conversation with civil rights icon Ruby Bridges—and closed on an exuberant note with karaoke, bookseller-style. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #final day #educational sessions


Saint Dolly does it again: Imagination Library expands free book efforts in California

Dolly Parton's Imagination Library will expand its program to send children free books across all 58 California counties, Gov. Gavin Newsom announces. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-06-07 15:51:03 UTC ]
More news stories like this | News stories tagged with: #dolly parton #imagination library #free books #free book


Reading at Full Volume: Seven Books That Feature Rock Music

I’ve been working on a theory about novelists lately: most of us wish we were rock stars. I’m basing this on a few things, like, for example, who wouldn’t want to be a rock star? Also, with all our anonymity, social anxiety disorders, and how we tend to be at our best while wearing sweatpants […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-07 08:52:59 UTC ]
More news stories like this | News stories tagged with: #rock stars #rock star #novelists


Publicis Groupe joins content standards body

The Coalition of Content Provenance Authenticity aims to “advance the future of responsible digital media creation, publication and sharing”. Continue reading at Media Week

[ Media Week | 2023-06-05 12:11:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Nonprofit To Make Book Fairs Accessible to Underserved Students

The nonprofit of an independent bookstore in California is making book fairs accessible to underserved students. Continue reading at Book Riot

[ Book Riot | 2023-06-01 18:58:52 UTC ]
More news stories like this | News stories tagged with: #independent bookstore


'American Born Chinese' began as a photocopied comic. For its creator, the journey has been 'surreal'

Gene Luen Yang's award-winning graphic novel started as a self-published comic. Now it's a Disney+ series featuring Oscar-winning actors Michelle Yeoh and Ke Huy Quan. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-05-24 19:26:40 UTC ]
More news stories like this | News stories tagged with: #graphic novel