Facebook Expands Mobile Video Feature That Helps Content Creators Make Money

In July, Facebook made a big move into YouTube's turf with plans to launch Suggested Video—a feed of curated video clips from brands like Funny or Die, the NBA and Tastemade. After a small test over the past three months, it's now showing up in more mobile news feeds. Clicking on a video from a news feed leads to a page that pulls all of the publisher's videos together in a stream, as well as other related clips. To help publishers make money off those clips, an ad appears between every few videos, similar to a commercial. Similar to YouTube's business model, creators receive 55 percent of money sold from the ads while Facebook gets 45 percent. All video ads are sold by Facebook. The program is geared specifically for iPhone viewers, since a majority of Facebook's traffic comes from mobile, to help publishers squeeze some extra money from clips watched from a smartphone. The stream pulls in video ads that brands have already bought, meaning that marketers are not paying extra money to get their clips to appear in the new section.  During a small test on Thursday and Friday, ads for Under Armour, Procter & Gamble, Taco Bell, Jet Blue, Target and KFC were playing alongside publishers' clips. Back in July, Patrick Starzan, vp of marketing and distribution for Funny or Die, talked to Adweek about the program and how the ad portion will help it monetize the three to six videos the comic site posts to Facebook each day.  "We want to showcase our content and get as... Continue reading at 'AdWeek'

[ AdWeek | 2015-10-03 00:00:00 UTC ]
News tagged with: #taco bell #jet blue #platform level #makes sense #super bowl

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Creator of The Wolf Among Us universe releases it to public domain

Bill Willingham, the creator of the comic book series Fables, says you now own his work, fully and for all time. Willingham has released his work, which served as the basis for Telltale Games' The Wolf Among Us, to public domain — mostly because he can't afford to sue DC Comics. In a lengthy... Continue reading at Engadget

[ Engadget | 2023-09-16 13:00:10 UTC ]
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Making Formulas Fresh Again: A Reading List of Fantasy Tropes Reimagined

Quests are a true bedrock of fantasy: the hero’s journey, the wandering hero. From Odysseus to Gawain, to Don Quixote to Bilbo Baggins, to Genly Ai to Geralt of Rivia. Generally a male-coded trope, episodic in format. When I began turning the concept of Godkiller over in my head, I knew I wanted... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-15 08:30:21 UTC ]
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Saga Press Expands, Moves Under S&S Umbrella

Saga Press will move from Gallery to the flagship division of S&S, beginning with its 2024 titles. The imprint has added a number of staffers, and plans to double the number of titles it publishes per year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
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'Community Makes Us Stronger' at Indie Comics Small Press Expo

This year's Small Press Expo Ignatz Awards struck a note of solidarity and defiance against censorship. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-13 04:00:00 UTC ]
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Pulitzer Prize board expands eligibility pool for arts awards to non-U.S. citizens

The Pulitzer Prize Board announced on Tuesday that it will be dropping its U.S. citizenship requirement for awards in books, drama and music beginning in 2025. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-09-12 22:41:31 UTC ]
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Pulitzer Prizes Expand Eligibility to Noncitizens

The jury for the memoir category had raised concerns that the citizenship requirement was excluding a large part of American culture. Continue reading at The New York Times

[ The New York Times | 2023-09-12 21:31:43 UTC ]
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These tools from Arthur Brooks and Oprah Winfrey will help you get happier at work

Try the emotional self-management tools from their new book, ‘Build the Life You Want,’ to create a culture of shared growth and happiness. The best advice I’ve received about being myself came from happiness expert Arthur Brooks. While he explained the PANAS test—which measures your Positive... Continue reading at Fast Company

[ Fast Company | 2023-09-12 05:30:00 UTC ]
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Self-publishers must declare if content sold on Amazon’s site is AI-generated

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[ The Guardian | 2023-09-11 17:08:53 UTC ]
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EBSCO Helps Librarians Build Spanish Collections

The academic database platform's NoveList's Core Collection offers librarians a database of 7,000 Spanish-language titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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HarperCollins Expands Its Spanish-Language Business

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[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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US Copyright Office opens public comments on AI and content ownership

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[ Engadget | 2023-08-31 17:02:25 UTC ]
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Tell Us Your Fears and We’ll Recommend a Book To Make Them Worse

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[ Book Riot | 2023-08-31 10:37:00 UTC ]
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Jewish creators are a fundamental part of comic book history, from Superman to Maus – expert explains

The history of comics is closely tied to the involvement of Jewish creators, who have had an enormous impact on the medium over the last 90 years. Continue reading at The Conversation

[ The Conversation | 2023-08-30 15:27:34 UTC ]
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The Morning After: Dolby Atmos will use your TV to expand your speaker setups

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[ Engadget | 2023-08-29 11:15:03 UTC ]
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[ Engadget | 2023-08-28 17:00:30 UTC ]
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The First App to “Help” Libraries and Schools with Book Bans Has Arrived–It’s Not What It Seems

BookmarkED claims to help schools and parents navigate book bans. But where and how the app gets is information is a secret. Continue reading at Book Riot

[ Book Riot | 2023-08-28 14:02:30 UTC ]
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Making Diablo II Was Pure Hell

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[ Wired | 2023-08-26 14:23:52 UTC ]
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Fall Regionals 2023: Bookshop.org Expands Its Reach

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[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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Fall Regionals 2023: Binc Expands Its Mission

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[ The Guardian | 2023-08-22 23:04:32 UTC ]
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