Folio: hosted a CEO roundtable recently, the main subject of which was, as reported here, the “sacred, age-old barrier that once separated media companies’ editorial and sales teams.” We can argue over whether in the magazine industry that barrier was ever sacred (I would win that argument, taking the position of, “You’re kidding, right?”) But what was noteworthy in Greg Dool’s fine coverage of the event was the room’s general consensus: The firewall between church and state, he summarizes, “has all but disappeared in the age of branded content and marketing services—and that isn’t necessarily a bad thing.” Well, yeah. Native advertising. Pay-for-play events. Custom edit packages. These have obviously changed the terms of engagement across the industry, and you’d be a fool to say otherwise. Some people want to build a wall and some want to demolish one—and they both have their reasons. But, hey, can we just focus on the second part for a moment? Isn’t necessarily a bad thing? The sense of the room, Dool reports, was that “today’s business climate requires editors to work side-by-side with ad sales teams (and their clients) in order to meet new and evolving demands from marketers and offset declines in traditional advertising.” Or, as one CEO put it, “The only way to truly protect editorial integrity is to have editors involved in the process.” Hmm. I’m pretty sure the opposite is true. The only way to truly protect editorial integrity is to have editors nowhere near the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-08-01 19:01:02 UTC ]
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A glance at the movers and shakers over a century, and some who have starred in the past 25 years (reprinted from PW's 125th Anniversary issue in July 1997) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-12 04:00:00 UTC ]
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Her essay collection was removed from contention in the category of best lesbian memoir after she went on Twitter to defend a forthcoming Sandra Newman novel from charges that it was transphobic. Continue reading at The New York Times
[ The New York Times | 2022-03-22 01:34:52 UTC ]
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The 31 Zev Birger Editorial Fellowship participants at the Jerusalem International Book Forum will begin their week on May 13. The post Jerusalem’s Zev Birger Editorial Fellowship Names 2022 Participants appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-03-10 03:58:27 UTC ]
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Effective May 2, Ronnen will assume the role of publisher and editorial director of Workman's adult publishing program, all while continuing her role as publisher and editorial director of the Artisan imprint. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-03 05:00:00 UTC ]
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In They Said They Wanted Revolution: A Memoir of My Parents, Iranian American author and Vice journalist Neda Toloui-Semnani reconstructed the story of her parents as young, leftist Iranian activists radicalized at Berkeley in the late ’60s and who came to see communism as the political answer... Continue reading at Electric Literature
[ Electric Literature | 2022-02-08 12:00:00 UTC ]
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The online virtual reality experience that almost every tech giant today wishes to commercially exploit may not catch onIn the 1992 sci-fi dystopia Snow Crash, the author Neal Stephenson imagined a bleak 21st century where the collapse of the global economy had seen governments fall and their... Continue reading at The Guardian
[ The Guardian | 2022-02-07 19:11:48 UTC ]
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Representatives at some of the UK’s biggest publishers have supplied data to broaden out the picture regarding their performance in the past year. Continue reading at The Bookseller
[ The Bookseller | 2022-01-29 16:11:19 UTC ]
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When I became a mother, there were several things I could not wait to share with my child. Continue reading at The Bookseller
[ The Bookseller | 2022-01-24 04:15:06 UTC ]
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Pearson has seen full-year group sales up 8% in 2021 with profits expected to boom by a third, the company revealed in a trading update. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 18:17:49 UTC ]
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HarperCollins has snapped up the rights to the authorised biography of business leader Ratan Tata by Thomas Mathew. Continue reading at The Bookseller
[ The Bookseller | 2022-01-10 03:56:03 UTC ]
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Bernstein’s memoir “Chasing History” is a personal and affectionate look at the past, when journalism was thriving. Continue reading at The New York Times
[ The New York Times | 2022-01-07 20:51:59 UTC ]
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Bonnier Books UK’s new list Heligo Books is seeking to broaden the market for business and smart thinking books by reaching new audiences with strong branding, says its editorial director Rik Ubhi. Continue reading at The Bookseller
[ The Bookseller | 2021-12-17 03:27:21 UTC ]
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Vintage’s Charlotte Humphery and Oxford University Press' Nico Parfitt are joining Sceptre’s editorial team in newly created roles. Continue reading at The Bookseller
[ The Bookseller | 2021-12-15 14:10:52 UTC ]
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Penguin Business has landed a guide to diversity and inclusion aimed at "straight, white male leaders" by Suki Sandhu and Felicity Hassan. Continue reading at The Bookseller
[ The Bookseller | 2021-12-08 16:21:21 UTC ]
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As the Malaysian Book Council promotes international rights availabilities for books from its market, one publisher there talks about his company's pandemic experience. (Sponsored) The post ‘Stories From the Malaysian Archipelago’—And Kuala Lumpur’s Book Business appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-12-01 10:22:31 UTC ]
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These new books draw back the curtain to depict the individuals pulling the levers at some of the past century’s most powerful organizations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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Covid-19 has irrevocably redefined the phrase “office space,” and new books assess what it means for the future of employment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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It’s time for a kinder, gentler C-suite, suggest consultants and coaches in these new books on applying the Golden Rule to the bottom line. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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New personal finance guides eschew penny-pinching admonishments in favor of empowering readers to shift their money mindsets. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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Cameron Janes, an Amazon veteran who has overseen Prime Video, retail and Kindle ventures left the company earlier this week. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2021-11-24 22:24:32 UTC ]
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