Folio: hosted a CEO roundtable recently, the main subject of which was, as reported here, the “sacred, age-old barrier that once separated media companies’ editorial and sales teams.” We can argue over whether in the magazine industry that barrier was ever sacred (I would win that argument, taking the position of, “You’re kidding, right?”) But what was noteworthy in Greg Dool’s fine coverage of the event was the room’s general consensus: The firewall between church and state, he summarizes, “has all but disappeared in the age of branded content and marketing services—and that isn’t necessarily a bad thing.” Well, yeah. Native advertising. Pay-for-play events. Custom edit packages. These have obviously changed the terms of engagement across the industry, and you’d be a fool to say otherwise. Some people want to build a wall and some want to demolish one—and they both have their reasons. But, hey, can we just focus on the second part for a moment? Isn’t necessarily a bad thing? The sense of the room, Dool reports, was that “today’s business climate requires editors to work side-by-side with ad sales teams (and their clients) in order to meet new and evolving demands from marketers and offset declines in traditional advertising.” Or, as one CEO put it, “The only way to truly protect editorial integrity is to have editors involved in the process.” Hmm. I’m pretty sure the opposite is true. The only way to truly protect editorial integrity is to have editors nowhere near the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-08-01 19:01:02 UTC ]
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Fay Evans alleged similarity between the 2019 Excitable Edgar TV campaign and her self-published book A self-published author who sued John Lewis over its 2019 Christmas advert about a trouble-making dragon has lost her case.Fay Evans brought a case for copyright infringement, alleging that... Continue reading at The Guardian
[ The Guardian | 2023-04-03 12:29:46 UTC ]
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The new integrated school reading events business will be launched by June under the direction of Sasha Quinton, who has been president of Scholastic Book Fairs. Judy Newman, president of Scholastic Book Clubs, has been named Scholastic’s first chief impact officer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-03 04:00:00 UTC ]
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Nicole Chung was writing a memoir about losing her father; then her mother died. She discusses COVID, U.S. health care and her revised memoir, 'A Living Remedy' Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-03-31 13:00:51 UTC ]
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A man so upset by the Pride programming at his local libraries that he felt moved to graffiti “GROOMERS” onto the windows has been charged with possession of child pornography, the Washington Post reports. The man, Charles M. Sutherland, vandalized two branches in Maryland’s Prince George’s... Continue reading at Literrary Hub
[ Literrary Hub | 2023-03-14 15:13:40 UTC ]
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A lot has happened since Wattpad announced in January 2019 that it was starting a print publishing division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-10 05:00:00 UTC ]
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A lost Atlantic puffin found itself in a bit of a bind after crashing down onto a busy New Brunswick street, far from where the seabirds are supposed to be found this time of year. Continue reading at CBC
[ CBC | 2023-03-04 11:00:00 UTC ]
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In a move its says will allow it to focus on acquisitions and reaching younger, digital-driven readers, IVP is outsourcing its distribution and product fulfillment services via Longleaf Services. The switch will eliminate 13 positions at IVP by September 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-28 00:00:00 UTC ]
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The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
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Some of us are destined to lead successful lives thanks to the circumstances of our birth. Some of us, like attorney Bruce Jackson, are destined to lead such lives in spite them. Raised in New York's Amsterdam housing projects and subjected to the daily brutalities of growing up a black man in... Continue reading at Engadget
[ Engadget | 2023-02-19 15:30:33 UTC ]
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Cloud gaming libraries normally get larger, but Amazon Luna's appears to be shrinking — for now, at least. 9to5Googlenotes that the paid Luna+ tier will lose 53 games in February. Many of these are older or niche titles you won't necessarily miss, but that does mean losing classics like No More... Continue reading at Engadget
[ Engadget | 2023-02-06 16:53:46 UTC ]
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Sourcebooks' remote intensive training program for BIPOC interns from nontraditional backgrounds is easing entry into the industry for its graduates while fulfilling the Chicagoland company's DEI objectives. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-01 05:00:00 UTC ]
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Remote-desktop software may still seem like science fiction to the family member or customer trying to overcome a computer issue, but real heads know it’s been a useful reality for a while now. Using the remote-desktop software allows you to diagnose, operate, and fix another computer over... Continue reading at PC World
[ PC World | 2023-01-09 15:30:00 UTC ]
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With the acquisition of the literary agency Fletcher & Company, UTA added hundreds of authors to its client roster. The deal comes amid consolidation in the entertainment industry. Continue reading at The New York Times
[ The New York Times | 2023-01-04 17:18:03 UTC ]
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As the year comes to a close, ‘Fast Company’ asked leaders which books they sought out for guidance and leadership advice. In 2022, as they faced a tight labor market and a looming economic downturn, business leaders had a lot on their minds. With the year coming to a close, Fast Company asked... Continue reading at Fast Company
[ Fast Company | 2022-12-14 07:00:00 UTC ]
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The AAP cited the Venezuelan publisher for exhibiting "tremendous courage and commitment in continuing to publish, even as the social and political environments in Venezuela have deteriorated, causing many others to flee the country,” Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-30 05:00:00 UTC ]
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The social platform’s new billionaire owner wants to rebalance information ecologies in favour of the rightWhy bother reinstating Donald Trump’s Twitter account? Twitter owner Elon Musk, having said that no such decisions would be made until a content moderation council was established, made the... Continue reading at The Guardian
[ The Guardian | 2022-11-22 14:09:26 UTC ]
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The online city guide and dining resource is partnering with Abrams on an Eater-branded series of cookbooks and city guides, which will release starting next year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-08 05:00:00 UTC ]
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The failure of a recent bid to merge two large publishing companies shines a light on a central issue of cultural powerDespite a rise in self-publishing, commercial publishers are still the main gatekeepers of what arrives on our bookshelves. As such, they have great cultural and – if a book... Continue reading at The Guardian
[ The Guardian | 2022-11-04 18:25:28 UTC ]
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The world’s richest man promises more than he has delivered. His social network purchase is likely to go the same wayElon Musk is a fan of the science fiction writer Isaac Asimov. When his spacecraft company SpaceX successfully sent its Falcon Heavy rocket payload into orbit around the sun in... Continue reading at The Guardian
[ The Guardian | 2022-11-01 18:50:19 UTC ]
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Ingram iD is a new advertising platform designed specifically for book publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-28 04:00:00 UTC ]
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